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Postgraduate major in Yangzhou University Business School
I. Training objectives

This major trains senior professionals who have solid theoretical knowledge of management and economics, master the basic processes and professional skills of enterprise management, understand the frontier trends at home and abroad, and use professional knowledge to analyze and solve practical management problems.

Second, the research direction

1. Human resource management: mainly engaged in the research of human resource management theory and practice, organizational behavior, cross-cultural management, pedagogy and human resource management.

2. Enterprise strategic management: mainly engaged in the theoretical innovation of strategic management, competitive strategy selection, strategic alliance and the research of economic and technological cooperation and development strategy in the Yangtze River Delta.

3. Management information system: mainly engaged in information system planning, development and management, enterprise decision support system and e-commerce.

4. Enterprise financial management: mainly engaged in the research of financing, investment, distribution and capital operation of enterprises, especially listed companies.

5. Enterprise marketing: mainly engaged in theoretical innovation, marketing planning and strategy, consumer behavior and international marketing of modern marketing management. I. Training objectives

This major trains high-level professionals who have a solid basic theory of management and economics, master technical and economic professional knowledge, understand the research trends at home and abroad, and use professional knowledge to analyze and solve practical management problems.

Second, the research direction

1. technical economy and strategic management: mainly engaged in the research of theoretical innovation, competitive strategy selection, technical strategic alliance, economic and technological cooperation and development strategy in the Yangtze River Delta region under the background of technical economy.

2. Techno-economic evaluation and methods: mainly engaged in the theoretical and methodological research of pre-project feasibility demonstration, project investment risk decision-making and post-project evaluation.

3. Resource allocation and agricultural technical economy: mainly engaged in the research of resource allocation theory and method, knowledge management, agricultural venture capital project management, rural resource system innovation, etc. I. Training objectives and basic requirements

The training goal of Yangzhou University MBA is to cultivate middle and senior management talents with good entrepreneurial spirit, strong sense of social responsibility, high professional ethics and cultural accomplishment, scientific management concept, mastery of modern management theories and methods, professional knowledge structure, thinking characteristics and application ability, international vision and deep understanding of national conditions, which are suitable for the development of advanced manufacturing and modern service industries in Jiangsu, especially in northern Jiangsu.

Basic requirements:

1. Grasp the basic principles of Marxism, Deng Xiaoping Theory, Theory of Three Represents and Scientific Outlook on Development, resolutely implement the line, principles, policies and laws and regulations of the Party and the country, and have good political quality and professional ethics.

2. Master extensive modern management knowledge and necessary basic theories, and be familiar with the new situation of China's economic development and enterprise development and the new development of modern management theory.

3. Strong practical management skills, including adaptability, judgment, decision-making, organization and command, and interpersonal communication skills.

4. Master a foreign language, be able to read the foreign language materials of this major smoothly, and have the ability to communicate with foreign countries in the professional field.

Second, the research direction

The research directions of Yangzhou University MBA mainly include: strategic management and human resource management, marketing management, financial management and accounting, financial management, operation management and so on. I. Training objectives

Cultivate a solid theoretical foundation and professional ability of economics, comprehensively and systematically understand the research and development status of this major at home and abroad, and be familiar with its development trend and the research status of related disciplines; Master the corresponding skills, methods and related knowledge, and have the ability to engage in practical work in this major and certain scientific research ability.

Second, the research direction

1. Theory and policy of regional economy: focusing on the spatial expression of economic relations, study the development law, development strategy and policy of regional economy, focusing on theoretical and practical issues such as regional resource allocation and productivity distribution, regional economic development center and development pole, regional production factor flow and factor reward distribution and inter-regional income distribution policy, and regional common development and sustainable development.

2. Research on the coordinated development of county economy and society: study the mechanism and micro-foundation of county development differences, county economic development model, county industrial innovation model, county rural urbanization, industrialization and major theoretical and policy issues in the process of urban-rural integration. I. Training objectives

Cultivate senior professionals who have solid basic theories and knowledge of economics, master the basic theories and systematic professional knowledge of industrial economics, fully and systematically understand the research and development status of this major at home and abroad, know its development trend, know the research status of its related disciplines, master the corresponding skills, methods and related knowledge, have the ability to engage in practical work of this major and certain scientific research ability, and can undertake higher-level economic management work, scientific research work of this discipline and teaching work in colleges and universities.

Second, the research direction

1, industrial theory and policy: mainly study the basic theoretical and policy issues such as industrial structure, industrial correlation and industrial layout, industrial organization and industrial policy, deepen the understanding of the frontier theories and policies of industrial economics, and use relevant theories and policies to carry out research or practical work.

2. Circular economy theory: mainly study the relevant theories in the circulation process, including the general theory of transaction, the theories and policies on the mechanism, organization, mode, channel and strategy of commodity circulation, and study the practical problems.

3. Market and consumption theory: mainly study the basic theoretical problems of market and consumption, including the methods, means and strategies of marketing, the basic theory of consumption economics, and focus on the theory and policy of sustainable consumption.

4. History of industrial economy: mainly study the theoretical history of trade economy and the development history of China's industrial economy, focusing on the development history of regional industrial economy.

5. Sustainable development: mainly study the general theory of sustainable development, focusing on the theory, policy and strategy of coordinated development of regional population, resources, environment and social economy. I. Training objectives

Cultivate senior professionals who can master the basic theory and professional knowledge of this discipline system and the corresponding skills and methods, and can engage in scientific research, teaching and higher-level labor and economic management in colleges and universities.

Second, the research direction

1. Theory and practice of labor economy: mainly study the theories and problems of labor supply and demand, labor market, human capital, labor remuneration, employment, entrepreneurship and unemployment, and labor relations. Deepen the understanding of the frontier theories and policies of labor economics, and carry out relevant research or practical work by using relevant theories and policies.

2. Income distribution and salary incentive: mainly study the basic theory of income distribution, salary design and incentive theory, salary and enterprise salary distribution scheme and internal salary distribution system. This paper studies the measurement of enterprise labor, the correlation between salary and enterprise benefit and development potential, the relationship between salary and fairness and efficiency, salary and price, and salary and employment.

3. Social security: mainly study the basic theory and policies of social security, study the operation of various insurances such as endowment insurance, medical insurance, unemployment insurance, work injury insurance and maternity insurance, and study the principles of social security fund management and various methods of maintaining and increasing value; Research on the Edge of Equality in the Reform of Social Security System

4. Development and management of human resources: comprehensively apply theories and methods such as management, economics, psychology and organizational behavior to study the acquisition, development, maintenance and utilization of human resources in modern enterprises, and carry out planning, organization and management, so as to fully develop human resources, tap human potential, mobilize people's enthusiasm, improve work efficiency and achieve organizational goals. Focus on human resources planning, job analysis, personnel recruitment and evaluation, professional skills appraisal, performance evaluation, training and development, reward system and other issues in the organization. I. Training objectives

Cultivate and master the solid basic theory and systematic professional knowledge of this discipline, master the corresponding skills and methods, understand the development trends at home and abroad related to the research direction, have the ability to engage in practical work and basic scientific research in this major, have the spirit of innovation, be able to engage in scientific research and teaching in agricultural economic management and related fields, or independently undertake specialized technical work.

Second, the research direction

1, agricultural economic theory and policy: mainly study farmers' cooperative economic organizations, rural micro-organization system and efficiency, agricultural policy analysis and evaluation, etc.

2. Quantitative economy and technical economy: mainly study the evaluation of agricultural technical and economic benefits, the feasibility study of investment projects, the optimization of rural industrial structure, the prediction of agricultural product output and the early warning of agricultural economy.

3. Agricultural products market and trade: mainly study the organization of agricultural products market, the establishment of agricultural products market system, the innovation of agricultural products trade model, the theory and policy of agricultural products international trade, etc.

4. Rural finance and agricultural investment: mainly study the analysis and evaluation of rural financial policy, the construction and innovation of rural financial system, the mode and efficiency of agricultural investment, etc.