Personal etiquette is the norm of social individual life behavior and the principle of communication with people. It is an individual regulation of personal appearance, appearance, speech, manners and treatment of people, and it is an external expression of spiritual connotations such as personal moral quality, cultural accomplishment and educational conscience. Its core is to respect others, be friendly with others, and be consistent inside and outside.

The personal etiquette we advocate today is a standard of civilized behavior, and its specific provisions on personal behavior are characterized by noble and sincere socialist spiritual civilization. Paying attention to personal etiquette is a sign of mutual respect and friendship among members of society, a virtue, and a reflection of one's public moral cultivation in social activities. As we all know, "what you do is what you say and what you feel". If personal etiquette is not based on socialist morality, but on personal character cultivation and cultural cultivation, it is bound to backfire. Because it can't show respect and friendliness to others in essence, it can't really impress each other, infect each other, enhance friendship and harmonious relations. Those who pretend to be arty, who don't know etiquette and manners in their hearts, or those who pretend to be civilized and gentle in their predecessors' faces are all done by those who are "black sheep except gold and jade", and everyone will sneer at them. "Honesty in the middle, honesty in the outside". Only when you have noble moral sentiments in your heart can you have romantic and elegant manners. Only people who are moral, educated, educated and knowledgeable can be "polite", strict with themselves, tolerant of others and consciously act according to social morality. Only in this way can you know how to respect others, that is, to respect yourself, to observe and maintain social morality, and to create a civilized, polite and relaxed society for yourself.

For individuals, personal etiquette is the moral norm and standard of civilized behavior. As far as a country is concerned, personal etiquette belongs to a social culture, is the basic element of socialist spiritual civilization, is a symbol of national culture and tradition, and is a classic of a country governing the country and educating the people. China, known as the "state of etiquette", has always advocated "etiquette" and attached great importance to etiquette education. Monarchs and sages of past dynasties regarded etiquette as the criterion of everything, and thought that everything should be governed by etiquette and taught by etiquette. Our ancestors also had a lot of discussions on personal etiquette and social civilization. For example, The Analects of Confucius said: "The Tao is the government, the king of Qi is punished, and the people are shameless; Tao is virtuous, Qi Wang is courteous, and he is ashamed and qualified. " The general idea is: use political power to promote a kind of "Tao" and use criminal law to punish offenders. What ordinary people think is how to escape punishment without looking at the right or wrong behavior, and use morality to carry forward "Tao" and educate the people. Ordinary people know right or wrong, honor or disgrace, and will consciously abide by it. This clearly shows that in ancient times, people had a deeper understanding of the social effects of personal etiquette. The "Four Dimensions of Etiquette and Shame" in The Son of Heaven clearly and directly lists "Rite" as the first of the four spiritual elements of building a country, and also shows its outstanding social role. Numerous facts have proved that personal etiquette plays a positive role in purifying and beautifying a society. Personal etiquette is a powerful moral force, which enables every member of society to consciously adjust his behavior according to the requirements of social civilization, abandon bad habits, and finally bring his words and deeds into the orbit of etiquette in line with the times to conform to the trend of social development. It can be said that personal etiquette also reflects the degree of civilization of a society from one side.

It can be seen that personal etiquette is not only a standard to measure a person's moral level and education level, but also an important symbol of the civilization degree of a society and a country.