1, establish the concept of propaganda and ideological work and central work.

"Focusing on the center and serving the overall situation" is the basic requirement of propaganda and ideological work. Adhering to "grasping with both hands" means actively and consciously integrating propaganda and ideological work into all areas of the central work of the department, the industry and the unit, running through all aspects of the implementation of major decisions, and implementing the whole process of mass work, so as to make propaganda and ideological work closer to reality and the masses and better "serve the overall situation."

2. Establish the concept of propaganda and ideological work.

Time, degree and effect reveal the basic laws of propaganda and ideological work, which is an important method to do propaganda and ideological work well. Grasping the opportunity, degree and effect is to speak out in time, according to the characteristics of grass-roots propaganda and ideological work, strengthen the awareness of timeliness, proportion, object and quality, and seize the commanding heights of opportunity, morality and expression. The secretary of grass-roots party organizations should grasp the initiative of words, grasp the ideological trends of the masses, and learn to turn "a hundred steelmaking" into "rubbing fingers" instead of "skimming water" propaganda.

3. Propaganda and ideological work should establish the concept of "big publicity".

To establish the concept of "big publicity" means that the secretaries of grass-roots party organizations should perform their duties of taking the lead in grasping the overall situation, strengthen the analysis and judgment of major issues in the field of propaganda and ideological work in their own industries and departments, make overall planning, coordinate and guide major propaganda and ideological work tasks, and form a work pattern that pays attention to the overall role, complements each other's advantages, and works together through multiple channels and levels.

Second, improve the ability and level of propaganda and ideological work.

1. We should study theories and policies and grasp the correct direction of propaganda and ideological work.

Propaganda and ideological work is theoretical and policy-oriented. Without theoretical sobriety, there will be no political sobriety and firmness. We should make full use of the platforms such as central theoretical study, party class education and audio-visual education, strengthen the study and mastery of the Party's situation policies and innovative theories, persist in arming our minds with theories and guiding practice, and strive to make propaganda and ideological work always the trumpeter for publicizing the Party's major theoretical policies, the guider for mass public opinion and the sentry for public opinion.

2, learn the language of the masses, improve the ability to deal with the masses.

In the final analysis, propaganda and ideological work is to do ideological and political work for the masses. We should learn to publicize and educate the masses in easy-to-understand language, and be good at transforming boring and empty theories into vivid and easy-to-understand mass language and talking about it in the hearts of the masses; Be good at learning to communicate and persuade the masses with equal language and transposition, so as to humanize education; He is good at guiding and serving the masses with silent language, solving their difficulties and demands, and sending the demands and concerns of the party and the government to the hearts of the masses.

3. Learn modern media technology and firmly grasp the right to speak in public opinion.

The application of modern media technology has penetrated into people's daily life. Grassroots Party committee secretaries should take the lead in learning, understanding and using the Internet, make good use of the influence of emerging media to carry out online propaganda and ideological work, guide online public opinion to develop in the right direction, and make new media an important position for people's ideological and political work.

Third, promote the innovation of grassroots propaganda and ideological work methods.

1, managing grassroots propaganda and ideological work posts.

The party's propaganda and ideological position must send a strong voice of the party and the people, and the secretary of the grassroots party organization must stick to the responsibility of defending the soil, defending the soil and defending the soil. It is necessary to strengthen the construction of propaganda personnel, and establish a team of propaganda talents who are familiar with the grassroots, diligent in dedication, good at positive guidance, and widely participated by party member cadres and the masses.

2. Be good at using old and new means flexibly.

Under the new situation, to maintain the vitality and vigor of propaganda and ideological work, we must adapt to the new situation, base ourselves on new practice, make good use of the old methods that are effective and accepted by the masses, and at the same time integrate propaganda and ideological work into the whole process of the masses receiving information and learning knowledge, into various cultural activities and cultural products, into the production and life of the masses, and make full use of economic, administrative, legal and technical means to promote the innovative development of propaganda and ideological work. Actively innovate new means, make full use of modern media technology, and improve the quality of grassroots propaganda and ideological work.

3. It is necessary to stimulate the enthusiasm of grassroots people for interactive participation.

The service object of grassroots propaganda and ideological work is the masses, and the party secretary should be good at planning propaganda and cultural activities, stimulate the enthusiasm of grassroots people for interactive participation, and turn the passive position of the masses into the main position in education. Through preaching, practical experience and interactive participation, the positive energy of society is subtly spread.

Fourth, establish an effective mechanism for grass-roots party organizations to grasp propaganda.

1, should be included in the important agenda of the party organization.

The secretary of the grass-roots party organization should consciously put the propaganda and ideological work into the important agenda of the party organization work, and formulate an annual propaganda and ideological work plan suitable for the actual situation of the local industry and department according to the requirements of the higher-level party committees and propaganda departments, reflecting the systematicness and inertia of propaganda and ideological work.

2. It is necessary to establish the responsibility system for the "top leaders" of party organizations.

When the Party is in charge of propaganda, the key point is that the "top leader" of the Party organization should seek the overall situation, take the direction, grasp it personally, ask questions frequently, sum up well, and stand clearly in the front line of propaganda and ideological work. It is necessary to take the lead in going deep into the grassroots and the masses, and study new situations and new problems in the process of propaganda and ideological work; Take the lead in directing and deploying the propaganda and guidance of major events, and ask about the public opinion response to sudden news events; Actively establish a good communication and consultation mechanism with the press, various industries and mass organizations to jointly promote grassroots propaganda and ideological work.

3. Strengthen the construction of propaganda and ideological work system.

Strengthening the construction of the party's propaganda and ideological work system is an important guarantee to improve the party's propaganda and ideological work level. It is necessary to establish and improve the scientific leadership mechanism and evaluation-oriented system for propaganda and ideological work, formulate practical ideological and political work systems according to different groups at the grassroots level, and clarify responsibilities and tasks. Pay attention to the interrelation, mutual promotion and mutual restriction of various elements in the process of system operation, and promote the healthy operation of propaganda and ideological work in a standardized and orderly institutional environment.