First, brand strength.
Oushi Mengniu is a high-end brand under Mengniu Group, which was founded on 20 12. Its products cover milk, yogurt, milk powder and other categories. With the brand concept of "health, high quality and fashion", we are committed to providing consumers with high-quality dairy products.
In terms of brand strength, Oushi Mengniu has become a leader in the domestic dairy market with its strong production and marketing capabilities and innovative product research and development. At the same time, Oumu Mengniu has also actively promoted the brand internationalization strategy and expanded overseas markets, becoming one of the representatives of dairy brands in China.
Second, the taste of the product.
The product taste of European Mengniu has always been deeply loved by consumers. Its milk, yogurt and other products all adopt high-quality raw materials and advanced production technology, which ensures the taste and quality of the products. At the same time, European Mengniu also pays attention to product innovation and differentiation, and has launched a variety of products with rich taste and nutrition to meet the needs of different consumers.
From the taste of the product, Oushi Mengniu's yogurt is particularly worth mentioning. Its yogurt adopts the unique "Euclid Mengniu fermentation technology", which makes the yogurt taste more delicate, smooth and moderately sweet and sour, and is deeply loved by consumers.
Third, market reputation.
European Mengniu has always enjoyed a good reputation in the market. Its products are characterized by high quality, health and fashion, and are deeply loved by consumers. At the same time, European Mengniu also pays attention to brand marketing and publicity, and enhances brand awareness and reputation through advertising, sponsorship and other ways.
In addition, European Mengniu also actively participated in public welfare undertakings, promoted the popularization of dairy product safety and nutrition knowledge, and won social recognition and respect.