The lecturer is positioned accurately and the course is selected properly. However, after several days of training with high passion or laughter, students often report that after one training, they can only understand the training knowledge but don't know how to apply it in practice, or the content is too far away from us to be used in recent years. Why is this happening? The reason is that the teaching content lacks practicality.

The so-called actual combat, this paper refers to the specific operating methods and skills available in this industry, rather than the empirical theory available everywhere. However, in the process of training, we can easily find that some trainers just teach you some skills and methods of other industries mechanically, which can provide some reference for the industry, but it is very laborious for students to apply them. This is the misunderstanding of training: the lecturer does not understand the actual situation of the front line and cannot combine empirical theory with sales practice. Without this necessary combination, it is difficult for students to apply it. Just like those turkeys, they can only walk one foot high and one foot low and can't fly.

Therefore, if the training is to be effective, we must proceed from actual combat and turn theoretical skills into practical operational skills in this industry. The author's business travel training is highly recognized by the students, mainly because he has had in-depth communication with the company leaders and some representatives of the students before the lecture, and saw their shortcomings in sales. Therefore, in his own lecture, he can use those practical problems in how to explain the selling points, how to implement consumer guide and so on (please read the reference materials of this entry for details, and the students can use it immediately after listening, and the training effect will definitely go up-sales training.