1, Improve the professional ability of employees: The primary purpose of training for graphic design companies is to improve the professional level and skills of employees and help them master more industry knowledge and technology, so as to be more skilled and confident in their work.

2. Enhance the company's brand image: Through training, the company can convey its ideas, culture and values to employees, thus shaping its brand image. At the same time, the training content can also involve the company's recent or future development planning, so as to provide employees with better career development opportunities.

3. Improve customer satisfaction: Excellent graphic design level can help the company win the favor of more customers and improve customer satisfaction and loyalty. Through training, employees can further improve their design level and provide better design services to customers.