1, enterprise essence 2, enterprise management function and management elements 3, basic knowledge of organizational behavior 4, meaning of corporate culture 5, corporate culture dissemination, construction and management in China.
(B) corporate culture diagnosis and research
1, research plan formulation 2, research plan implementation 3, research data analysis
(C) corporate culture construction planning
1, corporate culture construction planning 2, corporate culture construction annual plan 3, corporate culture construction project planning.
(D) the implementation of corporate culture construction
1, corporate culture promotion 2, corporate culture construction training 3, corporate culture construction project implementation 4, cultural innovation of management system
(E) Evaluation of corporate culture construction
1, preparation before evaluation 2, evaluation process management 3, evaluation result analysis