According to the map, I searched Baidu for information about Galand's crew and was taken to the website of Ruosen Digital. Hehe, it's not a clerical error. By searching the Galand crew, I was indeed taken to the website of Ruosen Digital Galand crew. The style of the website is very familiar, because apart from the introduction of Galand's crew, it is more about the content of crew training, regardless of whether it is paid, whether it is with the group or not, and whether it is hired. Anyway, my nose has smelled the smell of animation training, and it is basically determined that this so-called Galand crew is just another animation training institution selling dog meat.
No matter how big the tiger skin and the fancy cover are, dog meat is dog meat after all. This is the author's basic view on most things and the original intention of writing this article. However, it has been more than ten years since I graduated, and I know what pan-moralism looks like on the Internet, so I decided to find some more materials as evidence to expose the Ruosen numbers.
But from looking for the first material, things began to be interesting. Children's shoes can follow some links behind to reproduce this interesting process with me.
/articles/2010/03/29/20100329162516390277.html This is the most authoritative media management organization in China. Since it asked major TV stations to ban non-domestic cartoons during prime time, I have learned that. Here, I did find the production record of domestic TV cartoons of Ruosen Digital Technology Co., Ltd. ... In my conscience, among many films that have been filed and publicized, the executive summary of Ruosen Digital is still correct, and other films are worth shooting for five minutes just by looking at the executive summary. The reason for the decline of Guo Man is not that we can't make a fuss about Paradise, Two Generations of Love and Little Tadpole Looking for Mom, but that some organizations have banned non-Guo Man people, and these retarded production companies have sprung up like mushrooms after rain, catering to the requirements of the ban.
As mentioned above, the name that appears twice is Liu Kuo, who is the director of Galand of SARFT for the record and publicity. We met at Beijing Film Academy because of the same interest in CG, and then he chose to teach at Nortel Animation Institute, because each of us had something to do, and we hadn't contacted each other for about three years. Through this matter, I dialed the telephone of Liu Kuo. After greeting, I threw out the first question. Are you the Galand team or the Galand training team? Liu Kuo's answer is very direct, both for the crew and for training. It must be emphasized, however, that Galand ships are trained by crew members, which is essentially different from pure training. At the same time, Liu Kuo also asked me a question, why can't animators do training? Can the current professional art colleges really cultivate talents?
There are two reasons for adopting the method of crew training. The first reason is that Liu Kuo had a conversation with Daniel when he attended the French Anxi International Animation Festival in 2008. As a teacher, Liu Kuo strongly hopes that Pixar can join hands with animation education in China to cultivate animation talents that meet the international feeling. Because Dang Fashion Beauty Factory has carried out a stage of talent training for Guo Man, but it failed because of the shrinking 2D market and the limitation of domestic animation production level. And if a 3D giant like Pixar can reach a cooperation with a professional university like Nortel, and use Pixar's actual production experience and advanced technology to create domestic competitive animation talents, it is the best method that can be foreseen at that time. It's a pity that Pixar is interested, but the domestic objective policy environment can't meet the requirements of the other side, and this cooperation is stillborn.
The Galand crew was approved to be established at the end of March this year. During the preparatory period, the creative team headed by Liu Kuo recruited crew members all over the country. It can be said that all the famous animation or art departments in China have entered the field of vision of Galand, but for Liu Kuo, this process is painful and disappointing. "This is almost a thorough criticism of animation education in China. In fact, some students are here to do triangle face animation. I can't wait to scold their teacher and start teaching directly when they come out of the normal school. They don't understand animation, what good students can they bring out behind closed doors! " When speaking, Liu Kuo's expression should be wry smile, because after all, he is also a member of animation educators in China, and he is experiencing and enduring this situation.
"In fact, animation is a very tempting industry, and the production cost is one minute 1 ten thousand. In the domestic talent shortage environment, 30% of the cost is used to make labor. Such a high salary will make people physically attached to the animation industry. Secondly, people who engage in animation are unrestrained. Imagine a person facing the political struggle in the office every day and looking at the boss's smelly face. How can he make spiritual cartoons? ! Therefore, the animation production industry also knows this well, and the culture of all excellent animation production teams is happy and unrestrained. So mentally, the animator is killed and unwilling to leave the animation production team. " Therefore, if you want to recruit talents from the animation industry, it is very difficult in itself, let alone find a good animation teacher. You will find that this is the core problem that causes the current situation of animation in China. You shouldn't ask me why the Galand crew didn't do animation training seriously. You should tell me that this crew training mode is the only way to solve the current situation of the country.
Based on the understanding of the causes of the country's current situation, driven by the sense of responsibility to change the current situation, after the basic preparation work of the creative team of Galand was completed, the creative team selected a group of graduates with strong creative styles and skills from the animation majors of Beijing Film Academy, and started the production process of Galand while training the crew. At present, these students have become the design backbone of Galand. At present, Ruosen Digital has expanded the scope of material selection, recruited people who are interested in animation and have a sense of responsibility for the country to continue to join the new mode of crew training, and taught them the skills of animation production based on the solid technical sense and practical ability of the crew, so that they are no longer standard waste materials cultivated by academic education and are no longer confused in the face of social problems with difficult employment. They dare not say that it is beneficial to the country and the people, at least it is of positive significance to the development of the country.
After talking to Liu Kuo on the phone, I found that I had been away from school for too long, and the sense of responsibility of educators was not as strong as his. Perhaps it is the industry he is engaged in and the status quo of this industry that makes him feel such a strong sense of urgency and responsibility. But in any case, whether it is the Mobius Ring or Galand, Rome was not built in a day, and the train was not pushed up. Courage alone is not enough, and enthusiasm alone is not enough. We can only rely on our own efforts to produce China's own animation works. Stand up straight and stop begging Pixar. Let Naruto Uzumaki go to Rome and Shrek go to Jerusalem.