The first purpose of the training school is to make people who come to you for training better or improve a certain skill or be more professional.
For example, language training can make communication barrier-free or something. However, each training school may adopt different methods and achieve different results, which is why your corporate culture is different from other similar schools.
Therefore, the corporate culture of general training schools should mainly focus on two aspects: on the one hand, it highlights whether you are more professional or more popular in the training content or methods. On the other hand, it highlights the difference between this school and similar training schools, such as short time but good effect, or more interactive.