What scams do light food franchisees have? How can franchisees avoid all kinds of scams and choose reliable light food franchise brands?
1. Under the banner of "0 to join", some light food franchise brands in the market exaggerate their propaganda and attract franchisees under the banner of "0 to join".
Once the franchisee signs the contract, the "black heart" headquarters will charge more than the franchise fee for various reasons, and investors may be cheated out of everything.
Franchisees must not covet petty advantages and believe in the scam of "joining 0".
2. The franchise fee scam "lets the money spent go back to your pocket", but there is a "consumer rebate" scam behind this attractive benefit.
After the snack bar is ready to open, the headquarters may inform the franchisees that the purchase amount reaches several hundred thousand or the franchise fee will be refunded after purchasing high-priced equipment. All kinds of overlord clauses put you in a dilemma.
3. On the surface, it is franchise. In fact, some light food franchise brands on the market attract franchisees with the gimmick of "low franchise fee". After signing the contract, the franchisee is required to buy high-priced equipment and light food raw materials at the headquarters. The prices of these equipment and raw materials are much higher than the average market price.
It is said that light food brands join in, but it is actually selling high-priced equipment and raw materials in disguise.
4. Ultra-high commitment headquarters false propaganda, exaggerating the company name. Before joining the light food brand, the verbal commitment of the company headquarters to the franchisees was super high, such as: absolutely no loss, and the monthly order volume was as high as xxx. After joining, I found that the promise given by the headquarters could not be realized at all.
5. Late support is hard to guarantee. Some light food franchise brands in the market verbally promise to provide one-stop services for franchisees, from pre-site selection, equipment procurement, staff training, store counseling, store support, store management and publicity planning. However, after signing the contract, unscrupulous headquarters services can't keep up, training can't keep up, management can't keep up, and it's not uncommon that food stores can't contact the headquarters when they open in the later period.
6. Specially defraud the franchise fee. There are many fraudulent companies in the market, which specialize in defrauding the franchise fee and signing invalid contracts when the brand is unqualified. Once the franchisee pays the franchise fee, the fraudulent company will disappear, and the franchisee can only suffer the consequences.