4S shop is a "four-in-one" automobile business model of automobile service, including automobile sales, spare parts, after-sales service and information investigation. It was established with the authorization of automobile manufacturers, and the 4S store is a "four-in-one" sales store, which includes four functions: vehicle sales, spare parts supply, after-sales service and information feedback.

What should a salesperson in a 4S shop have?

1: Professional knowledge, knowing the sadness of your product.

2. Market analysis, according to the intention of consumers to buy models, give comparative sales.

3. Excellent service. As long as customers are interested in buying cars, they can establish customer files, call back and increase sales.

4. The professional core quality of marketers: it is a communication problem. In modern sales, communication has become the key to the transaction! Actual communication is a communication problem. Remember this sentence: communication begins with collusion, communication produces heart-to-heart, and heart-to-heart naturally produces transactions! There is a traditional culture in China, which is that the mouth is the door of the heart, that is, the mouth responds with the heart and the environment is created by the heart! That is, talk to customers and think from their perspective. You don't ask him to buy things, you help him buy things! Therefore, you should treat customers with sincerity from the heart. With good communication, love for others and sincerity, you can show your best personality charm! I believe you can be an excellent salesman!