Guangzhou | S.O.E coffee

1

client

customer

If we start from the coffee salon, the predecessor of Dai Yan Xie Jie S.O.E Coffee in Beijing in 2005, it has been in business for many years, and it is also one of the representatives of the old coffee brands in Beijing. Founder Wei () is an international judge of the World Coffee Masters and the chief judge of China District. He has been focusing on professional coffee training for many years. In 20 17, the company was formally established, and S.O.E coffee was founded. In recent years, S.O.E Coffee has cultivated the World Coffee Masters Champion, the World Coffee Brewing Champion in China and the World Coffee Cup Test Champion in China in China. It is no exaggeration to say that it is a "champion cafe".

Because David is a partner in the coffee salon, she has maintained a cooperative relationship with us for more than ten years. Therefore, the design of this case is no longer a relationship between Party A and Party B, but a cooperative relationship. We take on greater responsibilities, but we have wider imagination in design.

2

Design concept

Design concept

This case has a high degree of freedom in conception. The only requirement for a big belly is the word "black and white", and the rest is up to us.

The collision between black and white will naturally be very recognizable, but color alone is not enough. In the end, we use triangles and diagonal lines as the main design languages, divide the space with diagonal lines, and then fill it with black and white. In order to break the dull feeling of founder space.

three

Effect performance

express

, duration 0 1:25

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