The market has always existed. This is for those who have no ideas.
For example, now that e-commerce is very hot, is there no chance offline? Some people will go shopping again, many people will eat in restaurants, and there are many things to buy in supermarkets. What can't be done is mediocrity, no change, forced out by the times, and the rest will always be good.
I don't know if you are asking about K 12 education or adult education. My side is mainly aimed at adult education, so I will take adult education as an example.
In the past few years, the way of adult education is very traditional, which can be divided into several situations:
I have my own teacher resources, then rent some education locally, find some places to push, and then recruit students locally. When I have enough students, I will start training directly.
Join some well-known brands, such as: 233, Universal, Elephant Online School, Zhonggong, Learning and Thinking, Luyou, etc., and then pay them some joining fees in advance (some can be refunded, some are paid directly, and some are purchasing fees, etc. ), and then most of them enroll students in the name of these big brand institutions. After entering the school, most of them will be settled in the form of sharing, such as 4/6 points and 3/4 points.
Find such third-party service organizations to cooperate, such as: Super Thinking, Elephant Network Alliance, Baijia Cloud, Ability Sky, Cloud Classroom, Grid Maker, etc. These platforms mainly provide online education solutions for customers with such needs, mainly providing services, and some provide platforms to collect platform usage fees; Some provide free platforms and online courses. Of course, courses need to be cooperated at cooperative prices. Then some organizations will provide you with a complete set of project solutions, such as you just started? Choose projects for you, help you enroll students, enroll students and so on.
Generally speaking, it is divided into the above three situations. If you want to do it? It can be used as a reference to see which one is suitable for you.
Or according to their own funds, resources, operational ideas and other factors.
So the above is a basic simple situation of this market, if there is a problem? I need you to know more about it.
Then I'll tell you about the problems faced by the current enrollment education institutions.
Enrollment, who is your education client? You need to enroll students. How do you recruit students? In the workplace, there are sales teams, promotion, online sales and institutional cooperation. What you need to make sure is that you have to do that main form, and then carry out the actual specific work in a targeted manner. For example, telemarketing, what you need to solve is the promotion problem. Where can students get it? How do they contact the communication provider? How good can a customer get cost control? Where can I find a channel? .
Sales interception, students find you, or you find students, how to make students recognize that you pay to register here, do you need words? Is it necessary to have marketing skills? Do you need to include some services? Is it necessary to have value-added services?
Students pay fees here for registration and after-sales. Is it necessary to have a professional after-sales service or educational administration to serve students? For example, student study supervision and study guidance? Do you need to solve the problems of study plan, students' answering questions, students' registration, unqualified conditions, and students' obtaining certificates in exams? Otherwise, it is a trivial matter to refund the student fee, and the complaint will require you to compensate, right?
On the whole, you need to consider it according to your own situation. If you want to join or find a cooperative education institution, you need to consider: 1. Online school platform; 2. Course price; 3. Service content; 4. Source of enrollment; What can I do for you? 5. Do you need each other's support? Answer: Elephant Network Alliance.
That's my answer. Thank you for your adoption. Thank you.