1, SEO. Search engine optimization mainly allows users to rank keywords naturally when using search engines to query information.
2. Video promotion. It is also very effective to send a large number of videos of enterprises, products and customers' concerns on video websites.
3. Picture promotion. There are some beautiful pictures in the website, which can also attract and retain a large number of visitors. In addition to putting pictures on your own website, you can also use pictures to promote them outside the station. For example,
It is also a good drainage method to send pictures to industry-related forums and then add contact information.
4. Blog promotion. For example, Sina blog, Sohu blog and Netease blog. You can post blog posts and promote them. Blog articles on the homepage should be attractive and can be read by people. Then, we should pay attention to adding links to the website in the blog post, which will play a role in draining and supporting the website.
5. Forum promotion. Forum is similar to blog, but it is more interactive than blog. Forum promotion can also be achieved by signing or leaving a reverse link.
6, mail promotion: pay special attention to the title, must be enough to attract recipients to open. Otherwise, the message will be grayed out. In addition, email promotion should also be avoided. "
Spam "blocking" problem.
7, newsletter promotion: the advantage is that the average recipient can see it. The difference between root mail and root mail is that many people may throw it into the trash can without opening it. However, the disadvantage of SMS promotion is limited information. Generally, short message promotion will be better combined with email promotion and telephone promotion.
8. Telephone promotion: Promote enterprise product information mainly by telephone. People who answer the phone will often resent it when they hear it is a sales promotion. Therefore, in telephone promotion, we must pay attention to strategies and words.
9. WeChat/Weibo promotion. This is a relatively new way of network promotion. Wechat/Weibo can be said to give full play to the advantages of short messages, emails, telephone calls, pictures and videos, and it is a good promotion method. Wechat promotion, pay attention to cleverly adding advertisements and anti-links.
H: There are many ways to promote online. You should choose the promotion method that suits you according to your business type and company culture.
Who can enumerate the methods of network promotion? Network promotion, it seems that only the prospect EPR is more prominent. They are good at network promotion. The planning, formulation and implementation of this scheme are very reliable. The key is to be serious. If you want to save costs, you can refer to it.
What are the methods of network promotion? Blog promotion Blog promotion is a promotion method with blog as the form of network application. Blogs are generally divided into independent blogs, third-party blogs and industry blogs. Independent blogs, like those outside the circle, need independent domain names and space, which is a form of independent operation. Third-party blogs are additional services provided by large portals, such as Sina blog, Baidu space, Netease blog, Tencent space and so on. Industry blog is a blog service provided by industry portals, such as blogs of some financial portals.
Forum promotion Forum promotion refers to all kinds of promotion activities carried out with the forum as the carrier. Forum promotion must first be familiar with the use of the forum. At present, the mainstream open source program in the forum is Discuz! And PHPwind, the market share of these two programs is above 80%, so if you are familiar with the use of these two forum programs, you can basically be familiar with the use of most forums. When I am very familiar with the forum, I basically find out some common promotion methods of the forum, such as private messages from friends, space messages, inviting friends to participate in posting, adding points to posting, posting comments, forum activities and so on.
Micro-blog promotion As a new promotion media, micro-blog promotion is a way for netizens to get information quickly, and it is also a tool used by businesses to spread and promote information. I believe that there will be marketing where there are people. At present, the competition in the microblogging market is not very fierce, and it is the best time to officially cut in. After several rounds of actual combat in Weibo, it is concluded that whoever has more contacts will have more money and contacts.
Webabstract promotes Webabstract to provide services for collecting, classifying, sorting out and sharing Internet information resources. Mainly used to store websites and related information lists, such as Baidu search, QQ bookmarks, Sina favorites, etc. Some subscribers can also fall into this category, such as shrimping, Google subscribers, QQ subscribers and so on. According to the author's analysis, the number of visits brought by this promotion method is average, but from the perspective of seo, it is of great help to the optimization of the website.
Classified information promotion uses the classified information publishing platform to publicize a large number of products. Well-known classified information includes: 58 cities, people, markets, etc. The daily visits of these classified information platforms are amazing. According to incomplete statistics, these classified information platforms have almost 200 million visits every day. It is a platform for publishing information and commodities, gathering a large number of prospective customers, and it is also a treasure that businesses can't miss. Mainly suitable for e-commerce companies to promote products.
SEO SEO, that is, search engine optimization. It is mainly a method to get a lot of traffic by making the target keywords related to the homepage of search engines. The biggest disadvantage of this method is that it takes some time. It usually takes 1-3 months to get the effect, and then it is enough to maintain the keyword ranking regularly. It belongs to the promotion mode of one-time investment and lifelong benefit.
Word-of-mouth promotion Word-of-mouth promotion refers to an enterprise spreading its product information or brand through mutual communication between relatives and friends. It is also called "virus promotion" in the industry. If word-of-mouth promotion is used well, it will spread like a virus and eventually gain more market share with the help of consumers. The biggest advantage of this promotion method is that the publicity cost is very low and the credibility is high, but it must be based on the high cost performance of the products.
Video promotion Video promotion is mainly to skillfully integrate one's own products into the video and promote it by spreading the video, which can be divided into hard advertisements and soft advertisements. * * * Naked corporate propaganda film This is a hard advertisement; Some advertisements interspersed in entertainment videos belong to soft advertisements.
Database promotion Database promotion is a promotion way for enterprises to dig deep into customers and maintain relationships by collecting and accumulating member information, analyzing and screening, and then using e-mail, short messages, telephone calls and letters. Compared with other promotion methods, this promotion method is more accurate. The member information collected by general enterprises is based on the database of their own websites. These customers are mainly potential customers and direct consumers. Promote the method of turning potential customers into direct consumers through database, so that direct consumers can make two or more purchases. At this point, the website "with photos" that makes Taobao photo albums is doing very well. As a Taobao seller, I can receive at least one email every week and their short message promotion activities every month. There are many such things, such as customers, places to go and so on. , all of which are promoted by using the database.
Bidding is a promotion method to obtain the ranking of search engines by purchasing keywords, which generally follows the law that the highest bidder wins. This promotion method requires a certain amount of liquidity and continuous investment. Once the investment stops, the income will be reduced accordingly.
Network promotion can be divided into website promotion and platform promotion. The main purpose of the website is to learn seo related knowledge, make the website rank high in Baidu search engine, get customer clicks and traffic, and achieve the purpose of transforming economic benefits. Promote the platform with the help of other network platforms, such as Weibo, WeChat official account, friends circle, short video among network celebrities, live broadcast, etc. These methods can be used to attract customers' attention and realize the transformation of interests.
Baidu promotion, sogou promotion, Shenma promotion, 360 promotion, extrapolation and third-party channels are all possible!
You can search for "news audio network promotion scheme" in Baidu library, and there are many methods for reference.
Search bidding, website SEO, online video advertising, forum promotion, word-of-mouth publicity and many other aspects.
Who can help list the universities in Shenzhen? Only Shenzhen University is better in Shenzhen, among which civil engineering is the key department.
If you want to enroll in Shenzhen University to study in his Department of Civil Engineering, otherwise, apply for Sun Yat-sen University, Jinan University, South China University of Technology and South China Normal University, all of which are key universities in Guangdong Province.
By the way, Jinan University has a campus in Shenzhen, which is the Tourism College.
What are the skills and methods of network promotion? The methods of network promotion are as follows:
1, search engine promotion
SEM is the abbreviation of search engine marketing, which means search engine promotion in Chinese. SEM is a new form of network promotion. What SEM does is to make full and effective use of search engines for network promotion. SEM pursues the highest cost-effectiveness ratio, gets the most visits from search engines with the least investment, and generates commercial value.
2. link exchange
Link exchange or link exchange, with certain complementary advantages, is a simple way of cooperation between the two websites, that is, put the LOGO or keywords of the other website on the home page or the inner page of their own website, and set the hyperlinks of the other website, so that users can see their own websites from the websites of the other cooperation, so as to achieve the purpose of mutual promotion.
The exchange of links has several main functions, that is, it can obtain the number of visitors, increase the impression of users when browsing, increase the advantage in search engine ranking, and increase the credibility of visitors through the recommendation of cooperative websites. What's more worth mentioning is that the significance of link exchange has gone beyond whether it can increase the number of visitors. What is more important than the direct effect is the recognition and recognition of the industry.
3. Online advertising
Almost all online promotion activities are related to brand image, and among all online promotion methods related to brand promotion, online advertising plays the most direct role. BANNER used to be the mainstream (though not the only form) of online advertising. After entering 200 1, a vigorous innovation movement has been set off in the field of online advertising, and new advertising forms have emerged constantly. Because of overcoming the shortcomings of limited information and poor interactivity of standard banner advertising strips, new advertisements have achieved high click-through rate.
4. Information release
Information dissemination is not only the basic function of network promotion, but also a practical means of operation. Through the Internet, you can not only browse a lot of business information, but also publish information yourself. The most important thing is to publish valuable information on your website in time and give full play to the functions of the website, such as new product information, preferential promotion information and so on.
5. Blog promotion
Blog promotion is a promotion activity that contacts bloggers and visitors through blog websites or blog forums, and uses bloggers' knowledge, interests and life experiences to spread commodity information. Blog promotion does not directly promote products, but affects consumers' buying behavior by influencing their thoughts.
6. Forum promotion
Forum promotion In fact, users have already started to use the forum for various enterprise promotion activities. When the forum becomes a forum for fresh media, some enterprises publish some information about their products in the forum. In fact, this is also a simple forum promotion method.
7. Network Promotion Alliance
At present, the promotion alliance is still in its infancy in China and has matured abroad. 1996, Amazon has achieved success in this new way. Alliance includes three elements: advertisers, website owners and advertising alliance platform. Advertisers pay reasonable advertising fees to website owners according to the actual effect of online advertising (such as sales volume, guiding number, etc.). ), so as to save promotion expenses, improve corporate visibility, expand the influence of corporate products, and improve the quality of online promotion.
8. Bidding promotion
Bidding promotion is to promote the products and services of enterprises on the search engine platform in the form of keywords. This is a new and mature search engine advertisement, which pays for the effect. With a small amount of investment, it will bring a large number of potential customers to the enterprise and effectively improve the sales of the enterprise. Bidding ranking is a kind of network promotion method of paying by effect, which was first introduced by Baidu in China. After purchasing this service, enterprises will register a certain number of keywords, and their promotion information will first appear in the corresponding search results of netizens.
9. Brand promotion
The survival of enterprises should closely revolve around the promotion strategy of enterprise brands. No matter what promotion method, it is the implantation and dissemination of your own corporate brand. The Internet era provides a broader space for the development of corporate brands and a brand-new form of communication. Especially in the era of WEB2.0, the Internet has become the position of brand word-of-mouth communication. Brand promotion, shaping corporate brand image, brand promotion. The establishment of an excellent brand should not only have a high reputation, but also have a good reputation. In the information age, using search engines is a necessary process for 400 million netizens to surf the Internet every day. To make your brand a household name, you must first make your products and services stand out in the display of search engines.
What are the methods of network promotion? Email marketing, instant messaging marketing, online advertising, search-oriented marketing and so on!