10, stone medicine is changing, from the inside out, from public opinion to people's hearts.
North China Plain is one of the largest and best corn producing areas in China, and corn is the basic raw material for producing penicillin and cephalosporin. Unakon, located in the North China Plain, has unique geographical advantages and profound historical origins. During World War II, it made outstanding contributions to the maintenance of human health with a steady stream of antibiotics.
From 65438 to 0997, four leading pharmaceutical enterprises in Hebei Province joined hands to form Shijiazhuang Pharmaceutical Group Co., Ltd., and Unocal was also the first overseas listed company in China pharmaceutical industry. Its full name is China Pharmaceutical Group Co., Ltd., or China Pharmaceutical for short. After 65,438+00 years of development, Yunakang has performed well in terms of overall scale, export earnings, technical strength and capital operation. Unacon's sales revenue has increased from 2 billion at the beginning of its establishment to more than 10 billion now, which has achieved extraordinary development step by step and has been rated as a major exporter for many years.
With the advantages of raw materials and the support of national policies, Younuokang has produced cephalosporins that have influenced China for ten years. Even when antibiotics are questioned by the market, cephalosporins produced by Unacon can still sell well against the trend. With advanced quality, professional management and the business philosophy of "customer first, justice and benefit * * * *", it has won the high trust of medical staff and patients and become the fastest-growing cephalosporin drug enterprise in China. In the "cold winter" period of the pharmaceutical market, we will continue to open up our own spring.
Only innovation can develop.
The change of the times stems from the glory of the industry. Although this era originated from the information industry, as a leading enterprise in the cephalosporin market, Younuokang has its own characteristics in production, operation and management. The managers of stone medicine are also convinced that development is the last word, and to make the cause bigger and stronger, we must open up new fields.
In July 2002, with the approval of Shijiazhuang Foreign Trade and Economic Cooperation Bureau, China Pharmaceutical Group Co., Ltd. acquired all the shares of Shijiazhuang Pharmaceutical Group Zhongnuo Pharmaceutical Co., Ltd., which was transformed into a foreign-funded enterprise "Zhongnuo Pharmaceutical (Shijiazhuang) Co., Ltd.". After five years' development, Zhongnuo Pharmaceutical Co., Ltd. has lived up to expectations, opened up a new channel from raw materials to preparations for Younuokang, and made the advantages of cephalosporin powder injection as a stone medicine into a leading enterprise in the cephalosporin preparation market in recent years in the hearts of the majority of terminal medical staff.
Wunakang Zhongnuo Pharmaceutical has always adhered to the two "wheels" at home and abroad, built an international marketing network and vigorously explored the international market. In the field of raw material drug sales and preparation product processing and export, we have strengthened product registration, strengthened services and adopted flexible and diverse marketing methods. It has established stable economic, technical and information cooperation relations with pharmaceutical enterprises and scientific research units in China, Hongkong, Germany, Japan, Spain, Netherlands, Switzerland, Denmark, Italy, Uganda, Nigeria and other countries and regions, and its sales of foreign trade preparations are increasing at an annual rate of more than 65,438+00%.
The innovation of Sinopharm is not only reflected in the expansion of channels, but also in the improvement of a series of hardware facilities in different departments and workshops in recent years, which provides professional guarantee for the upgrading of product quality and makes the sampling rate of its cephalosporin powder injection products rank among the best in the industry year after year. In addition, Wunakang Zhongnuo Pharmaceutical has never relaxed its high demand for internal personnel innovation. Nearly 1,000 salespeople have continuously improved their professional service quality through training. The training system is divided into three levels: group, sales company and office. New training topics are launched every week, and the successful experience of international first-class enterprises in the industry is shared, and targeted vacancies are filled. While expanding the quality of the sales team, it is ensured that the terminals in each region can feel the professional services of the antibiotic powder injection base.
Today, Unacon's marketing innovation has been far ahead in the same industry by professional development, and its excellent performance and famous first-class brand are important weights in the vertical and horizontal market of stone medicine. The enterprise concept of "making good medicine for China" has penetrated into the hearts of hundreds of millions of consumers.
Generic drugs need more specialization.
In 2006, all kinds of negative news related to antibiotics continued, which brought great impact and shock to the generic cephalosporin market. In order to maintain the stability of the market, the market urgently needs a batch of antibiotics with good quality and safe use. Who will play the role? Facing people's eager and expectant eyes, Unakang's professional cephalosporin has given people who are hesitating in the antibiotic market a shot in the arm with its excellent quality assurance of combining hard and soft. As the most professional production base of antibiotic powder injection in China, Shijiazhuang Zhongnuo's road to specialization of generic drug products is hard and firm.
Chairman Cai of Unacon once said: "An enterprise that does not pay attention to product quality is a hopeless enterprise." This sentence is particularly important in today's generic drug market. As a specialized production base of general powder injection, we must first ensure the whole product chain. The production capacity of raw materials for the intermediate of Unocal Cephalosporin Powder Injection accounts for about 25% of the world, and all the high-quality raw materials are collected by ourselves.
A complete product chain is the first prerequisite for quality assurance. With reliable supply guarantee, the quality of cephalosporin products produced by Unocon pursues perfection and perfection. Whether it is hardware facilities or software management, all links meet GMP requirements, and it is one of the first batch of certified enterprises in China. In the current information society, many small pharmaceutical companies think that the return on investment of GMP certification is very pale, but Sinopharm has invested huge sums of money to continuously improve GMP, because an enterprise that has established a broad development strategy knows that professional certification is not only to seek protection for its own future, but also to defend the dignity of drug production in China. To this end, some national leaders visited Unacon.