In order to further meet the needs of the development of the socialist market economy, better serve the vast rural areas, agriculture, farmers and all walks of life, truly reflect the concept of changing the service function of the Bureau of Commerce under the leadership of the government, use modern service means, promote the popularization of new agricultural technologies in our city, and promote farmers to increase production and income, we actively explore effective ways to serve agriculture and set up an agricultural science and technology service hotline. In particular, the opening of the agricultural science and technology service hotline of the Municipal Bureau of Agriculture marks the establishment of a two-level agricultural science and technology service hotline in our city, becoming the first city in the province to realize unified command and dispatch, and one of the few cities in China to open the agricultural science and technology service hotline network. The opening of agricultural science and technology service hotline has had a good impact on society and has been welcomed by farmers. Recently, Jinan Radio Station, Jinan TV Station and Jinan Daily all reported it, which made more people know about the service hotline. The following is a summary of the work of the city's agricultural science and technology service hotline in the past year:

First, the basic situation of the establishment of agricultural science and technology service hotline

Since the beginning of this year, on the basis of summing up the experience of opening the first "agricultural machinery service hotline" in Pingyin County and Gushan Town of Changqing County, and opening the "agricultural science and technology service hotline" in Shanghe County, the agricultural department of our city has actively learned from the inspections and practices of advanced areas, and made it the focus of agricultural work to provide all-round and all-weather scientific and technological services for farmers, constantly improving service functions, strengthening service measures and means, broadening service content and scope, and ensuring that personnel and services are in place. The hotline is * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *.

After more than a year's operation, Shanghe County Agriculture Bureau, Pingyin County Agricultural Machinery Bureau, Pingyin County Agriculture Bureau, Zhangqiu Agriculture Bureau, especially Shanghe County Agriculture Bureau, have done a good job, and their practices and experiences have been summarized, popularized and reported in the city, setting an example for the city's agricultural departments. At present, there are more than 100 people directly engaged in services in the city, involving planting, agricultural machinery, aquatic products and other services 10 people, with 8 service modes. * * * Answered technical consultation calls 1 192 times, received 2084 visits from farmers, conducted on-site guidance 130 times, and dispatched services. The opening of the service hotline. It has realized the urgent needs of farmers, helped farmers and solved their difficulties. This fast, rapid and efficient service mode has been well received by the broad masses of cadres and people.

In order to further strengthen the management of agricultural science and technology service hotline, improve the service system and strengthen the supervision of service quality, the system of agricultural science and technology service contact card and service consultation record book was introduced to make the agricultural science and technology service hotline more standardized, institutionalized, scientific and systematic. Farmers affectionately call the agricultural science and technology service hotline "our farmers' 1 1o".

Two, the basic practices and characteristics of agricultural science and technology service hotline

1. Leaders attach importance to it and know it in place.

With the deepening of the work of "going to the countryside", governments at all levels, especially our agricultural departments, have realized that it is not enough to solve the scientific and technological problems encountered by farmers in production to the maximum extent and effectively and meet their needs for scientific and technological and agricultural information. To establish a service channel of scientific and technological information for farmers, we only need to catch up with several scientific and technological collections, distribute several scientific and technological materials and hold several scientific and technological training courses. This is the agricultural science and technology service hotline, which is not only the need for our agricultural department to change its functions and survive and develop, but also an important way to serve farmers and benefit the people wholeheartedly. So everyone attaches great importance to it. First, the Municipal Bureau set up a hotline leading group, with Director Ji Li as the team leader and Deputy Director Wang Kemin as the deputy team leader, and set up a hotline general duty room, which is located in the Science and Education Department, with Deputy Director Wang Kemin in charge. The two directors of the Science and Education Department and the Agriculture Department are specifically responsible for unified dispatch and command and make daily arrangements. Finally, county (city) and district hotlines are connected with municipal hotlines to form a top-down hotline service system, and a series of rules and regulations such as duty system, tracking service system, information feedback system and consultation receipt system are formulated to urge the development of agricultural science and technology service hotlines. Second, the Municipal Bureau hired eight experts and professors from the Provincial Academy of Agricultural Sciences, the Provincial Department of Agriculture, the Provincial Agricultural Machinery Bureau and the Provincial Department of Ocean and Fisheries as consultants to guide and solve difficult problems encountered in production, and regularly charge hotline staff to improve their professional level and working ability. Third, counties (cities) and districts have also set up leading groups for agricultural science and technology service hotlines to supervise and guide the work; Fourth, an agricultural science and technology service hotline office was set up, a special telephone line was opened, and an advisory group with relevant business stations was formed; Fifth, an all-round and all-weather consulting service system (someone is on duty on Saturday and Sunday) has been established to ensure the development of this work.

2, the service content is extensive, using a variety of ways.

The hotline service includes: cultivation, management and pest control technology of grain, cotton and oil crops; Aquaculture and fish disease control technology; Agricultural machinery technology promotion, agricultural machinery repair technology, agricultural machinery operation consultation; Introduction and demonstration of various new varieties; Control technology of various crop quarantine objects; Procedures for various plant quarantine procedures; Formulated fertilization and balanced fertilization techniques; Various agricultural technology information, typical wealth, circulation information, etc. ; Breeding, grafting and management techniques of all kinds of flowers; Cultivation, pest control and management of melons, vegetables and edible fungi. In addition to answering questions by telephone and imparting advanced technology, the service mode also sends experts to visit the site to solve the difficulties encountered by farmers. Organize relevant experts to consult on some comprehensive or difficult problems; Printing and distributing various technical "understanding papers", popularizing science and technology education, directly receiving visiting people and providing enthusiastic services have solved various technical problems encountered by farmers in production in time and promoted the popularization of agricultural science and technology.

3. Typical guide; Draw inferences from others.

Since the opening of the agricultural technical service hotline in our city, many typical models have emerged. For example, in Shanghe County, after the wheat harvest this year, due to drought and other reasons, some corn varieties (mainly Nongda 108 and Ye Dan series varieties, etc. ) all have dead leaves, and some seriously ill plants form necrotic rings at the roots, which leads to slow growth and strong reaction from farmers. Many people call for advice. Therefore, the disease rarely occurs in this county and even the whole province, and there are few written records, so it is impossible to judge the condition at the moment. According to this situation, they consulted the Plant Protection Institute of Shandong Academy of Agricultural Sciences in time. Many experts, such as Xu, came to the conclusion that the disease was corn seedling blight, and put forward some opinions on its causes, symptoms and control measures. After they came back, they explained and publicized to farmers in time and seriously, which effectively prevented corn seedling blight and won unanimous praise from farmers. For another example, on March 28th this year, Zhang Qingming and eggplant and cucumber in Zhang Qingquan suffered from damping-off, and tomatoes in Zhang Chunsheng suffered from virus disease and leaf blight. They telephoned for consultation. Half an hour later, the "Agricultural Technology 1 10" service car appeared in front of them. Through consultation, the above symptoms are obtained, and prescriptions and specific management measures are put forward, so that the symptoms can be controlled in time and effectively and farmers can be saved. In July, these farmers sent them a banner of "warm service and unlimited welfare". Recently, Pingyin County introduced the agricultural science and technology service card system, which registered all the names, educational background and technical post telephone numbers of scientific and technical personnel on the card and sent them to farmers, making it convenient for the masses to make calls on demand, thus solving the problem of serving agriculture well. "They also changed the last three digits of the telephone number of the rural agricultural technology service center to'110', so that the people can remember it easily and contact it easily. Zhangqiu City has received many calls to help them solve their difficulties since it set up the agricultural technical service hotline. On September 5th, they also helped the farmers in Quanbei Village, Longshan Town to find out the reason why the dust in brick factory affected the corn yield, and issued a certificate, which saved the losses for the farmers.

4. Strengthen the self-construction of the agricultural sector, stimulate the learning awareness of the majority of scientific and technological personnel, and improve their quality.

The opening of the hotline has put forward higher requirements for agricultural departments and agricultural science and technology personnel. It is generally believed that under the condition of market economy, it is not enough for our agricultural sector to survive and develop only by relying on the policies and support of the Party Committee and the government. We must change the ways and means of service; Improve the strength and ability of service. To meet people's diversified demands for agricultural science and technology, we must constantly strengthen business study and enrich scientific and technological knowledge. At present, the enthusiasm of the majority of scientific and technological personnel to learn and apply science and technology is unprecedented, and it has become a common practice for the majority of scientific and technological personnel to participate in production practice.

Three, take active measures to run the agricultural science and technology service hotline.

Although the agricultural science and technology service hotline in our city started well and achieved good results, as a new thing, there are still some problems: mainly uneven development, solid work and good service in some counties and cities, and insufficient service scope and level in some counties, which need to be continuously summarized and improved in future practice. We must strengthen our sense of urgency and responsibility and do this work well.

Current agriculture. Entering a new stage of development, the production cycle of some agricultural products has been greatly shortened, and most agricultural products have entered the buyer's market, which has tightened the constraints on agricultural development. As the main body of the market, farmers are both producers and operators, so it is particularly important to adapt their production and business activities to the market and consumer demand. In the market economy, farmers have encountered unprecedented risks. To achieve the goal of increasing farmers' income and rural stability, there are opportunities, but there are also many difficulties. In this situation, whoever can grasp the information and who has the service support will win the development of market position. Therefore, farmers urgently need reliable and powerful policy support, information guidance and technical services.

Judging from the self-construction of China's agricultural sector, it is not only the need of agricultural development, but also the need of agricultural sector's own development to set up an agricultural science and technology service hotline and change the service mode. We should try our best to explore a new service model that adapts to the market economy, has high service efficiency and accurate information. It can also solve practical problems. Only in this way can we be in an invincible position. To this end, we have focused on the following work:

The first is to strengthen organizational leadership. The main leaders personally grasp, set up a capable working team, make a good plan, and establish a network strengthening system, a technical support system, and an organizational management system to give full play to its role. The establishment and perfection of service hotline and its supporting system need some capital investment. I hope that the municipal government and relevant departments will give support and strive to do a good job in serving farmers as soon as possible.

The second is to do a good job of publicity. It is necessary to adopt various ways and means to create publicity momentum, publicize to relevant departments, publicize to farmers, publicize the service items and contents of the hotline, and strive to be a household name.

Third, we should vigorously broaden the scope of services. The purpose of setting up an agricultural science and technology service hotline is to serve "agriculture". With the development of market economy, farmers need not only various agricultural production technologies, but also various policies and regulations, production and management knowledge and market information. We should not only do a good job in the delivery period, but also extend it to both ends, and strive to provide a series of services for all aspects of industrialization before, during and after delivery. For the problems that our agricultural department can't solve by itself, we should also help farmers to reflect to the relevant departments and unite with other departments to solve problems for farmers and improve service quality. It is necessary to set up television, radio special topics and electronic information networks, establish special lines, expand the popularization and application scope of policy and technical information, and benefit more farmers.

Fourth, we should further improve the quality of agricultural science and technology personnel. The establishment of agricultural science and technology service hotline puts forward higher requirements for agricultural science and technology personnel. It is necessary to run the agricultural science and technology service hotline well and provide various services for farmers. Agricultural science and technology personnel should not only master certain professional knowledge, but also master the practical operation skills of related technologies. We should not only keep abreast of all kinds of new agricultural technologies, but also be familiar with production and management knowledge and relevant policies and regulations. Therefore, we arrange at least 2-3 high-level scientific and technological training every year to charge the hotline staff to give lectures, so that they can update their knowledge in time, broaden their knowledge and enhance their ability to serve agriculture.