American directors need to travel, ranging from 1-3 times a month. The scope of business trip depends on the business scope of the company. For example, the directors of provincial cosmetics agents in the United States travel in cities in a province, and the directors of national cosmetics manufacturers in the United States travel in various provinces across the country. Generally speaking, business travel in the United States is based on a fixed area. How to accumulate professional resources in a limited career and prepare for future development is a homework that everyone engaged in the career of beauty instructor should complete in advance.
1, professional beauty sales management
Basic requirements: 1-2 years, enterprising, passionate about marketing, capable of team management, able to plan and organize various promotion activities.
Best age: 22-35 years old
Vacant positions: regional managers, sales managers and marketing managers inform middle management positions).
At present, this is the most common career promotion choice for beauty instructors. In many professional beauty management enterprises in China, some backbone sales management positions are promoted from senior beauty instructors with leading sales performance and outstanding market maintenance and development capabilities. Due to long-term engagement in enterprise sales network management, these positions are generally highly valued. If we can seize the opportunity, there is a great chance of promoting ourselves to senior management positions such as general manager of marketing and vice president of sales. But this kind of position is suitable for beautiful tour guides who can travel frequently and have great work pressure. If you are a family-oriented beauty instructor after marriage, then you need to carefully consider whether to list the store position as the main choice for your transformation.
2, professional training lecturer
Basic requirements: I have been in the business for more than one year, have rich experience in industry marketing and market maintenance, and have good writing and language skills, and can write training materials suitable for different development periods of enterprises.
Best working age: 25-35 years old.
Available positions: training lecturer, training manager and other full-time positions for product technical training.
Because professional training is an important means of market support for professional beauty cosmetics, which is different from daily cosmetic surgery, in the future development, senior professional training lecturers will become a hot potato, while trainers in other industries or classes generally do not understand product knowledge and industry market operation, and lack quality training for sales personnel, which creates unique conditions for the transformation of beauty cosmetics lecturers into training lecturers.
3, product development and product planning
Basic requirements: have been in the business for more than 2 years, have sensitive market perception and reaction ability, active thinking, fluent writing, and be familiar with the characteristics of professional products and related medical knowledge.
Best working age: 22-40 years old
Position: product development manager, product development specialist, copywriter, etc.
Product development is based on typical experience. The older you get, the more popular you are. People who are qualified for this position must have high professional quality and comprehensive knowledge structure.
4. Manager/manager of the store
Basic requirements: elegant temperament, calm personality, familiar with the operation and management of beauty salons, good professional beauty technology, clerk training, customer management, in-store promotion and certain accounting knowledge, and rich experience in customer handling.
The best working age is 28-40 years old.
In beauty salons, some large-scale high-end beauty salons and SPA living halls, store management is the most important management, and its working environment and salary are superior compared with other positions in the same industry.
As a new profession, store management has great opportunities and space. At the same time, the vigorous development of various specialty stores and franchise stores in the cosmetics industry has also created broad development prospects for store managers.
5, beauty salon owner: (Basic requirements: more than 2 years of experience, familiar with industry management and beauty salon management, with good professional skills, a certain economic foundation, with basic financial stability and human management capabilities.
Opening a beauty salon is the ideal of countless beauty instructors, and it is also one of the shortcuts for beauty instructors to start a business. If your ability, work experience and life experience are mature. At the same time, due to the huge market potential, beauty salons are also the most attractive investment hotspots in the past five years. However, for the beauty director who intends to open his own shop, it is very important to locate his own beauty salon, that is, to choose the right area for the first time and determine the initial partner and business strategy.
6. Regional agent: (Basic requirements: have a certain sales terminal network, be familiar with the market environment in the entrepreneurial area, have considerable economic strength, be familiar with the characteristics of professional beauty products, have certain brand management capabilities, and have all-round management capabilities.
The artistic director should objectively analyze the strengths, weaknesses, threats and opportunities he will encounter in the same profession in combination with his own personality, ability, development hobbies and other factors. So as to guide the transformation of individuals in different stages on this basis. After all, the professional beauty industry is still in the early stage of development, and the demand for manpower in all aspects is in short supply. As the grass-roots personnel who are closest to the market in this industry, beauty instructors naturally face the greatest growth space and development opportunities.