This paper analyzes the influence of mass media on students' socialization, and on this basis, expounds personal views. Mass media can expand students' knowledge and broaden their horizons, and may also convey information that is not conducive to students' growth, so that students are addicted to it; Mass media affects students' values and behaviors, which helps to advocate good quality and style, but it may also mislead students through inappropriate information; Mass media affects students' interpersonal relationships, shortens their interpersonal communication time in real life, and increases their communication time on the Internet and other media. The influence of mass media on students' socialization should be viewed objectively from both good and bad aspects. Most importantly, schools and society should guide students to correctly understand the media, cultivate students' media literacy, teach students to doubt and think, and let students choose media information independently.
Paper Keywords: mass media; Socialization of students; Media literacy
We live in an era when mass media are pervasive. Mass media refers to a modern mass communication network composed of various newspapers, magazines, radio, movies, television and the Internet. According to the Statistical Report on China's Internet Development released by China Internet Network Information Center (CNNIC) in June 2003, by the end of 2002, there were 20.83 million computers connected to the Internet, 3,765,438 World Wide Web sites and 5,965,438 netizens in China. Among these users, teenagers are the main body, with137.3% of teenagers under 8 years old, 18-24 years old users accounting for 37.3% and 25-30 years old users accounting for 17.0%. Among them, 28.0% are students, 6.2% are teachers and 8.0% are public servants. Another survey shows that the most frequent extracurricular activity of primary and secondary school students in China is watching TV, and most children watch TV for 100 minutes every day. According to the TV ratings survey, in 2002, the average ratings of children aged 4 to 14 in the prime time of CCTV 1 night were 3.5%, which means that there were about 8.33 million underage viewers on this channel alone. More children watch TV during holidays. The influence of mass media on public life, especially students, is becoming more and more obvious.
Socialization refers to the process of forming personality, acquiring and fulfilling social behavior norms and social roles in a person's life, in contact and interaction with others and society, so as to constantly adapt to and participate in social life. Socialization of students refers to the process that students form their own personality, acquire and fulfill social behavior norms and social roles in the process of contact and interaction with others and society, so as to constantly adapt to and participate in social life. Students' socialization is a stage of socialization, which has both the universal characteristics of socialization and its own unique characteristics. Here, for simplicity and clarity, students refer to primary and secondary school students and college students in the growth stage of teenagers, excluding students over this age stage. In view of the great difference between primary and secondary school students and college students, when there is a great difference between them, it will be explained separately.
First, the influence of mass media on students' socialization.
The influence of mass media on society has the characteristics of large amount of information, strong timeliness, wide influence, rich and diverse forms, large audience selectivity and strong initiative. Reflected in the impact on students' socialization, it is mainly summarized as the following aspects.
First, a large amount of information, on the one hand, broadens students' horizons and increases their knowledge; On the other hand, information has not been filtered, and mud and sand are everywhere. Mass media is the main way for students to obtain information, except for classes and relatives and friends. In particular, the information that is difficult to reach in students' life basically comes from the mass media. Primary and secondary school students are under great pressure to go to school and have a heavy academic burden. Their parents in Otawa live together and are bound by their families, so they seldom have the opportunity to go out and get in touch with the society. Therefore, the main channel for primary and secondary school students to obtain external information is mass media. According to the above data, most primary and middle school students watch TV almost every day, with an average of one or two hours. In other words, primary and secondary school students regularly draw certain knowledge and indirect experience from TV every day, and are subtly influenced by TV every day. Due to the prevalence of the Internet, more and more students surf the Internet, and the time is getting longer and longer. Although some data show that watching TV is the most common extracurricular activity for primary and secondary school students, this is a year or two ago. I believe that with the popularization of network knowledge and technology, in the near future, the Internet will replace TV as the most important extracurricular activity for primary and secondary school students.
Most college students live on campus, and quite a few school dormitories have no TV; At the same time, the life of college students is more abundant, not limited to classrooms and textbooks, so the demand for the Internet is more obvious. Nowadays, it is very common for college students to have a computer in their hands. Students can collect the information they need for study through the Internet, contact their relatives and friends by email and chat tools, browse the information they are interested in and download the resources they need online.
Mass media enables students to gain knowledge and experience that they can't get in school through newspapers, magazines, television and the Internet, which greatly enriches students' lives and has a great influence on the adjustment of students' knowledge system and structure.
At the same time, driven by commercial interests, there are more and more false information in the media. Typical examples, such as advertising, a considerable number of advertisements exist to promote products by exaggerating their functions. Western society believes that one of the negative effects of advertising is to lead to social materialism, and advertising constantly promotes new products, which makes people like the new and hate the old; Using products to solve problems in advertisements makes people mistakenly think that all health, appearance and social problems can be solved through material consumption; There are also those who pay attention to material possession and ignore the needs of spiritual life; We only pursue social progress and economic prosperity at the expense of social justice and concern for vulnerable groups. In addition, according to the statistics of the State Administration for Industry and Commerce in 2000, illegal drug advertisements 13986, illegal food advertisements13 and illegal medical device advertisements 1 149 were found in that year.
The mass media, especially the Internet, is full of all kinds of information. At present, it is impossible to strictly control network information, and a large number of inflammatory information such as violent pornography is flooding every corner of the network. This information is very attractive to students who are weak in distinguishing right from wrong and self-control. On the one hand, this information hinders students from absorbing positive knowledge, on the other hand, it is easy for students to indulge in browsing bad information, which affects their normal study and life and even leads to crime.
Second, it affects students' values and behaviors. Students are in a critical period of rapid development in all aspects of body and mind. Primary and secondary school students' own discrimination ability is weak, and the information in the media will affect students' value standards. If we effectively control the media information, reduce the information that has a negative impact on the growth of teenagers, and guide the correct values and behavior norms of teenagers, it will have a positive impact on the growth of students; However, if the media is full of bad information, teenagers often trust the media completely, because they are not fully aware of the possible distortion of the media. Therefore, it is easy to misunderstand real life and indulge in the fictional world of the media, especially the internet, under the stimulation of bad information from the media, thus affecting the formation of teenagers' values and their behavior in real life. For example, martial arts TV dramas emphasize brotherhood and go through fire and water for brothers. This is a quality that is worth promoting. However, many TV dramas overemphasize this point, so that brothers are loyal to good and evil, regardless of right or wrong. In order to protect their brothers, they fought by force, but by hook or by crook. This leads to a misleading situation, which makes teenagers who are too young to completely distinguish reality from TV dramas, that is, makes brothers violate social norms and laws and regulations and think that force can solve all problems, and they are ready for battle. Join groups in private and form some gangs with the nature of fighting. If one of them encounters right and wrong, regardless of the cause, process and result, everyone will add their fists and feet to "help" and think that this is the so-called "sharing weal and woe".
Due to the lack of professionalism of business administration graduates, in the talent market, inexperienced or inexperienced graduates