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Demand of silver hair market
Now, the old people born after World War II, whether in developed or developing countries, are pinning their hopes on their later life. The market demand of the aging population in the world is also growing. The market for the elderly is not only those special daily necessities, such as mattresses and tubs for the elderly, nursing products, such as crutches, massagers, therapeutic instruments, measuring instruments, wheelchairs, and auxiliary products, such as reading glasses, hearing AIDS, dentures and wigs. Abroad, although some old man put have their own brands, they have developed into specialty stores and chain stores; Elderly care products have also entered the series production; The elderly have become the main tourists in the off-season, but there is still huge market space for catering, health care, culture and entertainment consumption of the elderly.

At present, the development of the aged service market and the aged industry has been brought into the vision of enterprises, which has attracted the attention of governments all over the world. Generally speaking, the "silver hair market" not only involves clothing, food, housing, transportation, rehabilitation and health care suitable for the elderly, but also includes learning, entertainment, leisure, financial management and insurance for the elderly. With the increasing proportion of elderly consumers in social consumption, providing them with satisfactory services and products according to their special needs has attracted the attention of business circles and social service industries all over the world. Even in the general design of each product, the special needs of "silver-haired people" should be considered. This trend has brought many new business opportunities. Therefore, the "silver hair market" is also forming new industry standards, professional classification, large-scale production, marketing channels and trading markets.