This paper analyzes the essence of third-party logistics distribution and the reasons for its rapid development, and points out the market prospect and main problems of third-party logistics distribution in China. This paper probes into the improvement of the third-party logistics distribution means in China from the aspects of the new concept of logistics distribution, the characteristics and development direction of modern logistics, the integration of social stock resources and logistics supply chain resources, and the examination of logistics distribution strategies.

Keywords: China, third-party logistics, logistics distribution

After China's entry into WTO, the competition in China's logistics market has obviously intensified, and international giants such as Wal-Mart and Carrefour have appeared in the fields of express delivery and retail. In June, senior government officials announced that China will conditionally allow foreign investors to control commercial enterprises, and the restrictions on foreign investors' control will be gradually lifted. Foreign investors can enter municipalities directly under the central government, provincial capitals and cities with separate plans in China. Metro, the third largest retailer in the world, also announced that it will open a new branch in China. Giant's logistics distribution is first-class in terms of mode, strategy, logistics facilities and distribution technology. Studying the development of third-party logistics distribution in the logistics industry is conducive to improving the overall logistics operation level of Chinese enterprises and better coping with the impact of overseas enterprises on China's logistics market.

First, why is the third-party logistics distribution popular in the logistics field?

1, changes in consumer behavior

2. The transformation of multi-variety and small batch production and the diversification of retail forms.

3, there is no tendency to operate in the library.

4. Information technology innovation

5. After entering the 20th century, the concept of 3C was put forward in the field of circulation.

Second, China's third-party logistics distribution status and main problems

1, the traditional internal system of "small but complete, big and complete" is not conducive to the development of third-party logistics distribution.

2. The concept of contract logistics lags behind.

3, the risk of contract logistics

4. The services provided by professional logistics enterprises can't meet the growing logistics demand.

5. The disunity of logistics management hinders the establishment of national comprehensive logistics system.

Third, the development trend and market prospect of third-party logistics distribution in China

The idea of third-party logistics management did not attract the attention of China's logistics industry until the 1990s. As a new field of logistics industry, third-party logistics has just started in China and has great development space.

1. Logistics integrators have special functions.

2. Third-party logistics has a large profit margin.

3. Customer's dependence on third-party logistics

Excellent companies seek ways to add value to their products or services, and third-party logistics caters to this demand.

Fourthly, improve the countermeasures of third-party logistics distribution in China.

1, accept the new concept of logistics distribution

2, grasp the characteristics of modern logistics, enterprise reengineering.

3. Develop specialized and socialized modern logistics.

4. Develop professional logistics enterprises and modern logistics distribution with professional logistics enterprises as logistics agents for production enterprises.

5. Integrating social stock resources is an important prerequisite for the rapid development of third-party logistics in China.

6. Integration of logistics supply chain resources

7. Re-examine the application of logistics distribution strategy and establish the competitiveness ranking of logistics enterprises in China.

8. Make full use of e-commerce in the network era and improve the third-party logistics distribution business.

References:

[1] Wen Gang, Third Party Logistics Management, [M]. Beijing China Commercial Press, 2000

[2] Hui Tianyu, Gong Guohua, Third Party Logistics Decision-making [A], Special Issue of Beijing International Logistics Symposium, [C]: beijing beijing Municipal Commission of Commerce, 2000.