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The Significance of Illustration to Brand Promotion —— How to Apply Illustration Art to UI Design?
Explain the explanatory function of illustration as text illustration: explain the meaning of the article, explain the author's point of view, and increase artistic interest.

Illustration as a commercial advertisement: propaganda

As an original illustration of animation and games: positioning and promoting posters

Illustration as a garment printing pattern: beautiful!

Illustration has seven or eight uses, each of which has a function, and I forgot the rest.

How to apply illustration art to UI design? In the past few years, illustration has begun to stand at the forefront of design trends with a firm attitude. Not only painters and illustrators in various fields have become more and more sought after, but web pages, UI and dynamic designers have also learned illustration design. So how to apply illustration art to UI design? Today we will take a concrete look at the application of illustration art.

1. The uniqueness of illustration comes from its metaphor and fascinating vision.

Like art, metaphors are needed in design to convey some relatively more interesting, profound and interesting information. The uniqueness of illustration is also formed from this, and the metaphors it contains make its value more complicated, which is worth touching repeatedly, rather than being completely understood at a glance.

2. Digital illustrations can enhance interaction.

This is the advantage of short video digitization. After different digital software and reasonable processing, it can not only become dynamic, but also be used as a micro-interaction in video to enhance the overall experience of the product. With dynamic effects and short videos, the whole digital illustration has more possibilities. Different dynamic effects bring completely different feelings and experiences, what's more, this gameplay conforms to the current fashion trend.

3. Illustration endows the design with aesthetic value and is more easily accepted.

Even though everyone is analyzing and arguing about the usability and ease of use of products, everyone has always maintained a consistent attitude in the pursuit of beauty. Whether a design is desirable or not and whether it can pass through Party A, customers and actual users is the best thing that every designer needs to face and strive to do. Well-designed illustrations are more solid in aesthetics and style, and stylized design is not weaker than the value provided by ready-made design materials.

4. Illustrations can make users understand and operate faster.

Both icons and large illustrations can help users understand and know where to look and what to do more intuitively. In the face of today's digital interface, users' attention duration is getting shorter and shorter, while illustrations allow users to obtain information more quickly and directly and decide what to do next.

5. Illustration can make brand awareness higher. Compared with words, the visual attributes of illustrations are undoubtedly stronger.

The customized content provided by picture illustration can meet the needs of the brand from all aspects and express the information that the brand needs to present more in place. This also makes illustrations not only be used in obvious places such as advertisements and posters, but also become brands when promoting brands.

Basic elements in new user guides and tutorials in applications.

Of course, not everyone can understand the skills of applying illustration art to ui design. It can be seen that the future UI design will be more relevant to our real life. Of course, the UI design concept of interactive design will definitely have more applications in the future. Come and improve your skills!

The significance and elements of creating illustrations The creative illustrations in this paper belong to conceptual illustrations.

1, the meaning of illustration, conceptual artistic creation with illustration as the medium. Its essence is the extension and evolution of conceptual art in the media, a relatively independent creative means and form separated from art, and an illustration form that expresses artists' thoughts in the art form of illustration.

2. The elements of illustration are: purpose and restriction, practicality and popularity, visualization and intuition, aesthetics and interest, creativity and artistic imagination, diversification and diversification.

Extended data

concept plan

IdeaArt, a western art school, rose in the mid-1960s. The standard of conceptual art excludes the formation of traditional art, and holds that a real work of art is not a material form created by an artist, but a combination of the author's ideas or ideas.

When a tangible work of art is presented to the audience, the information obtained by the audience is not stronger than the concept of something or the significance of something in time and space. Therefore, photos, textbooks, maps, charts, tapes, videos and even the artist's body are used as ideas.

The media of art mainly lies in the process of expressing the formation, development and change of ideas.

Conceptual photography, which is well developed in China, is loved by young artists and used to express artistic concepts.

The development experience of art: concreteness → image → abstraction → concept.

In the 2nd/kloc-0th century, various art forms developed in parallel. The arrival of conceptual art shows that art is called art as long as the artist's thoughts are expressed in any media.

The development of illustration is from illustration (used to explain words) to illustration (which determines the academic significance of illustration) to conceptual art (conceptual illustration) (an art form to express artists' thoughts).

Concept illustration was put forward by Li Jinru, a famous illustrator. By drawing lessons from the artistic concepts of conceptual art and conceptual photography, this paper puts forward the theory of conceptual illustration for artists who express their artistic ideas in the form of illustration to learn and communicate.

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-Illustration