If you want to write a good title, you must first know what the standard of title writing is. Generally speaking, title writing needs to follow three standards, namely, accuracy, clarity and novelty. (1) accurate. Title writing should be accurate and accurate, which has two meanings. First, it conforms to the true meaning expressed by the material, that is, it conforms to the idea of the article. Second, it conforms to mainstream values and national policies. (2) clear. The title must have a clear point of view. (3) novels. The topic is the first part read by the marking teacher, which should be written with characteristics. The way of novel can be metaphor, antithesis and introduction.

Second, the title of the conventional writing.

The first is "theme+countermeasures, ideas and ideas", that is, the topic consists of two parts, the first part is the subject word, and the second part is the countermeasures, ideas and ideas that should be taken to realize the subject word.

The second way of writing is "theme+meaning, function and purpose", that is, the former part is the subject word, and the latter part is the meaning, function and purpose realized by the subject word.

Third, the optimization skills of the title

Learning conventional headline writing is only the first step. If you want to get high marks in the application exam, you need to optimize the questions. So how to optimize the title? Here are two optimization methods: introduction method and dual method.

(A) Introduction method

The introduction method is mainly divided into two parts, a main title and a subtitle. The main title is the introduction part, which can be quoted by famous sayings, poems, classic lyrics, movie names and some common sayings. A subtitle is the idea or general argument of the article.

(2) antithesis method

The antithesis method is mainly to optimize the language of the two parts of the topic, so that the short sentences on both sides have the same structure (the commonly used structure is the verb-object structure) and the number of words is equal.