At present, it is generally believed that they are not optimistic about knowledge payment. The first reason they gave is that learning is a painful thing, and it is really difficult for people to be willing to pay for it.
But it turns out that the more anti-human, products that help users to serve their own weaknesses, or products that seem to help users overcome their own weaknesses, the more willing users are to pay for them. For example, fitness and medical beauty are the same.
In the early days of the industry, who loved "knowledge payment" the most? According to the survey of Huajing Securities, the people who pay for knowledge are highly coincident with those who are highly educated, white-collar workers and usually like to buy books.
First, this kind of payment behavior is ultimately manifested through payment. Users hope that this kind of payment behavior, many people pay to enter a community to study, is actually to better acquire knowledge and pay for it, bringing them high-quality social needs. Especially in this impetuous society, many people need to change and have the need to learn. When they keep paying for some courses, many people will not hesitate to pay for new opportunities and contacts.
Second, the "anxiety" brought by social interaction has become one of the driving forces for knowledge payment. Group anxiety has aroused strong learning motivation, and the anxious people are just the "people with high academic qualifications, white-collar workers and people who usually like to buy books" mentioned above. They urgently need to improve their abilities, and as outstanding talents in society, their personal influence is relatively large, which also promotes the healthy development of the field of knowledge payment!
I thought about talking to you today. I have been paying for knowledge since I was a child, from kindergarten to university. What's more, I have been paying for knowledge. It seems that I have been paying for knowledge. I am a school drift who came to Beijing from Fujian to study. Of course, after graduation, I naturally became a North drifter. I have thought for myself, am I not a person who constantly pursues knowledge? When I was a child, I had to study hard to get into college. When I grow up, I have to study hard for work reasons.
After learning so much, the most important thing is to learn to apply what you have learned.
So I set up a reading club "Learning to read for growth", which I think is very meaningful and valuable.
The following are also some knowledge payment platforms that I have joined, and these platforms are also the platforms that I have gained the most.