The school has been adhering to the school philosophy of "people-oriented, scientific development, quality-oriented and characteristic-oriented" and following the principle of "educating people and putting moral education first; Ability first, all-round development ",adhere to the development idea of" serving the regional media industry, building a professional system of media-featured disciplines, cultivating applied talents in the media field, and forging a brand of media-featured education ".
The school has two campuses, Wuhan and Dawu, with a total area of 1000 mu and a total construction area of more than 300,000 square meters. The main campus is located in the scenic Hidden Dragon Island of Wuhan Optics Valley, with Phoenix Terrace in the east and Tangxun Lake in the west. The campus is located in Dawu High-speed Railway Economic Zone in Xiaogan City and has been put into use. There are basic and professional laboratories, teaching and scientific research instruments and equipment, and modern libraries with electronic retrieval and reading functions. The library is rich in collection resources and complete in literature types, which not only meets the needs of discipline construction in schools, but also meets the needs of comprehensive application-oriented universities.
The advantages of discipline construction are obvious. There are eight colleges, including School of Journalism and Communication, broadcasting and hosting College, Film and Television College, School of Design, School of Humanities and Arts, School of Media Technology, School of Cultural Management and School of Marxism, with nearly 12000 full-time students. At present, there are 30 undergraduate courses and 6 specialized courses in the school, among which "Drama and Film and Television" is the dominant subject at the provincial level during the Tenth Five-Year Plan period, radio and television editing and directing, performance, network and new media are the first-level undergraduate courses in Hubei Province, 1 1 courses, the "comprehensive professional reform" pilot of undergraduate universities in Hubei Province and 3 strategic emerging universities in Hubei Province.
Scientific research has made steady progress. Since 2020, the school has been approved 56 vertical scientific research projects and 57 horizontal scientific research projects 1, including humanities and social sciences projects1by the Ministry of Education, 5 philosophy and social sciences research projects in Hubei Province, 4 educational science planning projects in Hubei Province and 3 scientific research projects in Hubei Province. The conclusion has been well evaluated. He has published 25 papers in core journals such as SCIE and CSSCI, published 40 textbooks and obtained 4 national software copyrights. Approved 1 provincial scientific research and innovation team.
The teaching facilities are complete, and there is a well-equipped professional media center in colleges and universities. The equipment planning is made according to the provincial media standards. It has a series of news studios, virtual halls, performance halls, visual radio stations, movie theaters, recording studios, nonlinear editing centers, audio-visual dubbing laboratories, studios, digital image processing laboratories, three-dimensional animation laboratories, high-definition video production laboratories, digital TV multifunctional laboratories, live TV laboratories and simultaneous interpretation laboratories. Xinhua News Agency Hubei Branch, Hubei Radio and Television Network Information Co., Ltd., Wuhan Radio and Television General Station and other central, provincial and municipal media 100 enterprises and institutions signed internship and training agreements with the school, which provided good conditions for the school to carry out practical teaching and cultivate high-quality applied talents.
The school has a strong faculty, with more than 600 teachers, of whom more than 60.5% have senior titles and more than 74% have master's and doctoral degrees, especially a group of "double-qualified" full-time teachers from the media industry and related enterprises and institutions, with rich practical experience, which provides a strong guarantee for improving teaching quality. In recent years, students have won awards in various competitions, such as China University Computer Design Competition, Blue Bridge Cup National Software and Information Technology Talent Competition, China Good Creative and National Digital Art Design Competition, Milan Design Week-China University Design Excellent Works Exhibition, National University Business Elite Challenge Innovation and Entrepreneurship Practice Competition, National University Advertising Art Competition, Datang Cup National University Mobile Communication 5G Technology Competition, FLTRP Cup National University English Series Competition and FLTRP Cup.
School-running features are distinctive and fruitful. Since the establishment of the school 19 years ago, the school has scientifically positioned itself, practiced advanced educational concepts, strengthened the construction of teaching connotations such as disciplines, majors and courses, continuously deepened teaching reform, strengthened teaching management, and devoted itself to cultivating high-quality, professional, practical and innovative applied professionals, thus forming a distinctive school-running feature. It has successively won the honorary titles of "National Top Ten Professional Colleges", "National Brand College for Cultivating Innovative Talents in Media Education", "National Advanced Independent College" and "Popular College in Central China". The school employment situation has a good momentum. There are about 3,000 graduates each year, and the employment rate remains above 90%, mainly engaged in well-known news media, education, design and other industries at home and abroad. Every year, there are graduates from China Communication University, Fudan University, Wuhan University, Huazhong University of Science and Technology, Huazhong Normal University and other key universities, and the proportion of graduates who choose to go abroad for further study is also increasing year by year.
At present, driven by the construction of application-oriented colleges and universities, we actively adapt to the new situation of national higher education and cultural industry reform and development, constantly strengthen infrastructure construction, deepen education and teaching reform, improve education and teaching management, strengthen school-running characteristics, cultivate school-running advantages, and make unremitting efforts to build a comprehensive application-oriented undergraduate college with high domestic popularity and influence and distinctive media characteristics.