abstract:

Taking Pu 'er tea as the design object, this paper discusses the specific production process of Pu 'er tea packaging design. First of all, analyze the current situation of Pu 'er tea market and consumer demand, and define the design goal. Then, the designer carried out the structural design of Pu 'er tea packaging and the selection of packaging materials. Finally, the designer carries out the overall conception of packaging design and obtains the final design effect through actual production.

Keywords: Pu 'er tea, packaging design and production

abstract:

Taking the packaging design of polyurethane foam as an example, this paper discusses the specific process of packaging design of polyurethane foam. Firstly, the present situation and consumer demand of polyurethane foam packaging are analyzed, and the design goal is defined. Then, through actual production, the designer designed the packaging structure of polyurethane foam and selected the packaging materials.

Keywords: Pu 'er tea, packaging design, production

Directory:

Chapter 1 Introduction 1

1. 1 research background 1

1.2 research significance 1

1.3 research methods and processes 2

Chapter 2: Analysis of the current situation of Pu 'er tea market and consumption demand 3

2. 1 Pu 'er tea market status 3

2.2 Consumer demand analysis 4

Chapter III Structural Design and Material Selection of Pu 'er Tea Packaging Design 6 pages

3. 1 structural design 6

3.2 Material Selection 8

Chapter IV General Conception of Pu 'er Tea Packaging Design 10

4. 1 design inspiration source 10

4.2 Selection of design elements 1 1

4.3 Color Design 12

Chapter 5 Making of Pu 'er Tea Packaging Design 14

5. 1 design renderings 14

5.2 Production Process 15

Chapter VI Conclusion 19

Reference 20

The first chapter is introduction.

The research background of 1. 1

Pu 'er tea is one of the most representative teas in China, with unique flavor and medicinal value. With the improvement of people's living standards, the consumption market of Pu 'er tea is also expanding. As an important part of commodities, packaging design has attracted more and more attention. A good packaging design can not only improve the quality and image of goods, but also have a positive temptation to consumers.

The research significance of 1.2

Taking Pu 'er tea as the research object, this paper discusses the specific realization process of Pu 'er tea packaging design, aiming at improving designers' knowledge and understanding of packaging design and providing reference and enlightenment for designers to create packaging design that is more in line with market demand.

1.3 research method and process

This paper adopts the research method of combining literature with practice. Firstly, through literature research, the present situation of Pu 'er tea market and consumption demand is analyzed. Then, the structural design and material selection of Pu 'er tea packaging design are carried out. Then the overall idea of Pu 'er tea packaging design is carried out, and the design effect diagram is obtained through actual production; Finally, summarize the experience and lessons, and put forward the improvement plan.