Abstract: China ceramics has a long history and its manufacturing technology is world-famous. For thousands of years, it has enjoyed the reputation of "the mother of ceramics". The art of black pottery with a long history of more than 4,500 years is a bright pearl bred in the long river of Chinese culture, and is praised by all circles as "the art of earth and fire, the crystallization of strength and beauty".

Keywords:: carry forward the black pottery culture

China ceramics has a long history and its manufacturing technology is world-famous. For thousands of years, it has enjoyed the reputation of "the mother of ceramics". The art of black pottery dating back more than 4,500 years is a bright pearl in the long river of Chinese culture. Known by all circles as "the crystallization of art, strength and beauty of earth and fire", it is an important part of the Chinese cultural system, and it has become synonymous with Chinese civilization in a certain sense with its profound historical background and rich cultural connotation.

Black pottery has four characteristics: black as paint, bright as a mirror, hard as porcelain and loud as a chime. Because of its exquisite production, beautiful shape, rich form and meaning, outstanding charm, simplicity and elegance, and rich oriental culture, it has been dumped by the world and called "the treasure of primitive culture" by Chinese and foreign historians.

Black pottery culture originated from Hemudu culture in the middle and lower reaches of the Yangtze River and reached its peak in Liangzhu culture. After thousands of years, it has become more and more precious, and the process of turning soil into gold and turning decay into magic has deeply fascinated the world. Suowang, a master who specializes in researching, collecting and making black pottery in Luoyang, Henan Province, said: "Black pottery itself has profound cultural connotation and special significance, and has become a symbol of people's pursuit of fashion and wealth."

Black pottery is born with simplicity and innocence, which embodies the spirit of thousands of years. After countless nirvana in the flame, it glows with graceful charm and is known to the world. Carrying the spiritual aspirations of countless sages, we have invested more insights and the brand of the times in this deep admiration. It is more attractive to express the soul with the most natural modeling language and inject modern artistic concepts into black pottery. What can't be concealed under the visual effect of strong impact is the profound connotation of the Millennium.

Nowadays, inheriting and carrying forward traditional culture has become a hot topic in all walks of life. With the improvement of people's material living standard and cultural quality, the demand for spiritual products is increasing. As the best of pottery, black pottery is not only given to international friends as a national gift, but also gradually enters people's homes and shops as a cultural product. It is a wonderful work of national craftsmanship and is being recognized by more and more people. Nowadays, potters give full play to their imaginations and carving methods, which not only increases the artistic value of black pottery, but also endows it with deeper cultural connotation. It is precisely because of its high historical and cultural value and exquisite manufacturing technology that black pottery has great potential to cast cultural brands, build big industries and develop big economies.

During thousands of years of cultural history in China, many cultural and artistic products have been created. It records people's value orientation and aesthetic taste in a specific era; It has passed on thousands of years of traditional spirit and national style, and displayed rich and colorful cultural connotations and profound spiritual beliefs. The strong shock it brings often makes people marvel that it is a "masterpiece of nature". Among them, black pottery, with its unique artistic charm, inherits the glorious historical origins of Longshan culture and Liangzhu culture for nearly 5,000 years. In today's new era of cultural prosperity and diversified spiritual needs, promoting black pottery culture has the following advantages:

First of all, the market prospect of black pottery products is broad. Black pottery products not only have the practicality of storing articles, but also have the appreciation of humanistic art. It can be used as furnishings for decorating families, hotels, restaurants, shops and office environments, as gifts for units and individuals, and can also be customized as souvenirs for unit celebrations, conference receptions, corporate publicity, guests' visits and other activities. With the development of economy and society and the improvement of cultural level, people's understanding of black pottery art and demand for black pottery products have also changed obviously. From the perspective of daily home, it has developed from the original high-end family collection to ordinary families as decorations, with great market potential; From the gift market, black pottery products began to become high-grade gifts for socializing and giving to relatives and friends, and were widely used; From the perspective of international collection, the flow of black pottery products has gone far beyond the scope of the so-called Han cultural circle, and it has been favored by some western countries. Many fine products have reached a new high in auction and are deeply cherished by elegant collectors.

Secondly, there is great room for the development of black pottery products. Although black pottery products have to go through 18 primitive and complicated processes, such as material selection, mud refining, hand drawing, repeated hand calendering, hand carving, and artificial firing in earth kiln. However, whether it is the development of the restoration of the original black pottery or the innovation and development, the subject matter is very extensive. In recent years, the development level of Songyang Xuri black pottery products has also reached a certain height. Its Chuzhou ancient kiln porcelain will combine bold innovation with ingenious display, and go out of the way of inheriting and protecting the original black pottery art, and develop to the breadth and depth of black pottery art. On the one hand, it pays attention to the artistic form of unity of form and spirit in the production of black pottery products, and pays more attention to the profound display of creative artistic conception while shaping perfect shapes, so that the works change their rigid and isolated shapes and reveal a vivid feeling. There are dozens of series and thousands of varieties of antique bottles, cans, ding, Zun, Gui, Lei, Jian, Xun and Lu. There are also modern trophies, commemorative plates, wall hangings, people, animals, flowers and birds, insects and so on. In terms of pattern decoration, there are traditional patterns such as dragon, phoenix, tiger and sparrow. And they are also designed and produced at will according to local customs, cultural landscapes, places of interest, product trademarks, etc. On the other hand, while carrying forward the characteristics of primitive black pottery, such as black, thin, light and hard, we pay attention to modern modeling and rhythmic ornamentation carving, and give black pottery new life connotation in the unity of color purification and rich form and meaning. On the basis of traditional techniques such as online carving, hollowing out, shallow carving, carving, painting, shadow carving, relief and high relief. Innovate and create exquisite black pottery art with modern charm. And developed China's unique-Red Pottery Art Boutique, which made black pottery products go beyond the practical constraints of ancient times, and entered the lives of ordinary people with its unique aesthetic image. The colorful themes and all-inclusive pottery shapes met the different needs of consumers to the greatest extent, providing extremely rich space for the development of black pottery production and black pottery products.

Third, the product is rich in raw material resources and has a wide range of producing areas. Songyang County, with a history of over 1800 years, is not only the granary of Chuzhou, but also a famous historical and cultural city in Zhejiang Province. Beautiful mountains and rivers, rich soil resources and wide distribution have unique conditions for developing black pottery culture. In addition, the famous Longquan kiln sites in history are widely distributed in the surrounding counties and cities of Songyang, such as Longquan, Qingyuan, Yunhe, Jingning, Lishui, Suichang, Jinyun, Wuyi, Qingtian, Yongjia, Wencheng and Taishun, and Pucheng and Songxi counties in Fujian. Black pottery products use local clay, which is favorable for resource utilization and market expansion, and provides favorable production space for the development of black pottery industry.

Finally, the regional culture is profound. Songyang county has a long history. Founded in the early Jian 'an period of the Eastern Han Dynasty, it has a history of 1800 years. It was once the political, economic and cultural center of southwest Zhejiang. China also has a large number of historical and cultural relics. The antique style of commercial street shops in Ming and Qing dynasties still exists; The ancient pagoda of Yanqing Temple in the Northern Song Dynasty is beautifully built. Ye Fashan, Zhang and others are famous for their rich cultural heritage, which provides inexhaustible treasures for artistic creation. Wang Wei, a poet in the prosperous Tang Dynasty, once sang a touching song, "Songyang in the festival and cymbals in the Qingjiang River", and the champion of the Song Dynasty, Shen Hui, sincerely praised him for "only this peach blossom spring, four blockages". Whether it is the wonderful "Ten Scenes", the original Hericium erinaceus forest or the beautiful parrot burial story, all of them are vivid and touching, which can give people education and enlightenment. These allusions series products have been digested and absorbed, and they have become best-selling products.

Black pottery has experienced years and care. The darker and brighter it is, the more valuable it is. In order to carry forward this endangered and precious cultural heritage, on the basis of maintaining the traditional black pottery art of "black as paint, bright as a mirror, hard as porcelain and loud as a chime", some innovations are made in order to carry forward it. This requires us ceramists not to lose our ancestors' musical instruments as a whole, to strive for diversification in varieties, to pay attention to shapes and patterns that are more in line with modern people's visual psychology, and to maintain a unique dignified atmosphere in artistic rhythm, which will enable a "meaningful form" to gain a wider psychological induction, thus enabling black pottery, an ancient art, to gain a brilliant new life.

China has a profound culture and a long history. It is not a simple inheritance of the ancient national local culture, but an acceptance in refining. Inheritance and innovation are the essence of realizing the value orientation of modern excellent cultural products. The growth of art has never been a self-construction without external influence. History tells us: "No matter how great the thought is, it will only be a castle in the air, and inheritance and development will always be the unchanging theme of human development".

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