I believe: the radius of vision determines the strategic choice; The choice determines the result. —— Zhou Changhui
Professor Zhou Changhui is the head of three general projects of the Natural Science Foundation, and the research contents involve the foreign direct investment of China enterprises, the strategic evolution of foreign-funded enterprises in China, and the dynamic capabilities and advantages of China enterprises. In 2005, his paper with Tony Frost won the Best Paper Award at the annual meeting of the International Business Association (a plenary session). In 2006, she won the Peking University Zheng Da Excellent Teacher Award. In 2009, the research results of the fund project he presided over were rated as excellent by the National Natural Science Foundation of China. 20 10 co-published the paper "product innovation of international joint ventures based on emerging markets: a perspective of organizational ecology" and won the second prize of outstanding achievements in the 11th Beijing Philosophy and Social Sciences. 20 1 1 Professor Zhou Changhui became the winner of the National Natural Science Foundation's Outstanding Youth Fund.
Professor Zhou Changhui is good at case teaching, case study and teaching case development and writing. He used to be the director of Peking University Management Case Study Center (20-2008-20 10/0), and actively promoted case-related research and teaching inside and outside the school. His invited speeches include:
Before and after Case Teaching, lecture by School of Economics and Management, Chongqing University, 20 1 1 15.
Teaching Case Development and Writing, Lecture of School of Management, Zhejiang University, 20 1 1.
Case Development and Writing Teaching, lecture of International Business School of Beijing University of International Business and Economics, June 2065438 +0 1 15.
On "High-level" Teaching Case Writing, Lecture by School of Economics and Management, China Agricultural University, 20 11April1.
How to Develop Case Teaching, Lecture of School of Management, Beihang University, 20101.30.
Case Study and Case Paper Writing was taught in School of Business Administration, South China University of Technology, 20 10 65438+28 00 10.
"Case Teaching and Case Writing", Lecture of School of Management, Chongqing University, June 7, 2009.
"Case Teaching and Case Writing", Lecture of China National Defense University, July 2008 16.
"Research on Strategic Management in China: Opportunities, Challenges and Directions", lecture of harbin university of science and technology Institute of Management, April 2008 13.
"Case-based Research: Method and Application", Lecture of China Renmin University, June 5, 2007 to1October 7.
Revising Eisenhardt (1989), keynote speech at the first seminar on management case papers in China, Peking University, 2005,165438+1October 26th.
Strategic Management (China Edition), co-authored by Professor Zhou Changhui, Hill and Jones, was published by China Market Publishing House in 2007 and became one of the most popular MBA strategic management textbooks.