The beautification of the storefront mainly focuses on the description and layout of the goods, the front page of the store and the pictures.
1. Product description page. Usually, when customers browse a single baby page, they will enter the store homepage through a link. Therefore, the product description page should not be too sloppy, and it is best to make a beautiful baby description template. If you can't do it, you can go to a professional shop design in this area. You can also buy ready-made ones directly. Pages should be simple, beautiful and organized. Generally speaking, the current baby description template includes several sections: baby display, baby description, required reading for buyers, contact information, baby recommendation and baby classification. It should be noted that the number of words on the page should not be very large, only the key points. Buyers can't read all the long paragraphs you wrote paragraph by paragraph. Try not to, too wordy will make buyers feel disgusted. There will be negative effects. It is best to put the baby and the baby sold in the same style together in the baby recommendation, and then match one or two other brands' styles. And the recommended baby pictures should be clear and beautiful. The advantage of this is that it is convenient for buyers to choose, and secondly, it can increase the appearance rate of other babies. If it is not too much trouble, it is recommended that the baby in the baby recommendation be replaced once in each series. Several different styles of a series are recommended together, and then matched with one or two representative products of other series. This facilitates customers' different choices in the same series and allows buyers to link to other series. In the description of the baby, just tell the customer some key points, such as the baby's name, specifications and instructions for use. And it is best not to use those complicated words to describe it. Most buyers find your product through search, that is, they found it immediately. Then he will definitely have a general understanding, so just explain the key issues that the buyer cares about clearly. In short, if the description of the baby is well beautified, the chances of buyers entering your store can be greatly improved, and you may accidentally collect your store. If you don't want to do it yourself or buy one, arrange the words in the baby description more orderly. It makes people look more comfortable. 2. pictures. Pictures are the soul of a baby. Good pictures can virtually induce buyers to make up their minds to take pictures of the baby. The picture is as clear as possible. I am an amateur in this respect, and there are countless tutorials about taking pictures on the forum. You can find some to practice a trick or two.
3. Beautify the home page of the store. The home page focuses on store categories and store announcements. The store category is the classification of the baby, and it is best for people to be clear at a glance. It is best to control the name of the item in one line, that is, don't break the line. The order of arrangement is from the main brand down, and whichever is popular ranks first. People had better be clear at a glance.
In a word, the store is beautifully beautified, which can make customers feel relaxed and happy and greatly improve the collection rate of the store. Secondly, after playing a one-dollar auction, some main hot babies set a lower price than their peers to attract customers.
I don't need to say more about the power of a dollar auction. The one-dollar auction itself has attracted the attention of many buyers. Buyers pay attention to your baby, so it is easy to run to your store, so making good use of one-yuan auction can also bring a lot of popularity.
Price is an important factor to induce customers to make up their minds. When buyers face the same baby, which price is low, they will definitely consider which one first. But as a seller, you can't just spell the price, and the consequences can be imagined. But if conditions permit, some hot babies can be set at a lower price than their peers, or even make no money. Note that the product description pages of these babies must be beautiful. You need to add a link to the store in the appropriate place, or you can link other styles in the same series. Try to let buyers enter your store through these pages and get to know other treasures in your store. (Because generally speaking, when searching for a treasure, buyers will generally rank it from low to high. If your price is low, they will rank high, and the chances of browsing will be high. Buyers feel comfortable after reading it, so they can easily run to your store through various links.
The best way to promote a shop is to kill one or two essence posts frequently. The benefits brought by essence posts are immeasurable! In Taobao, this trick must be learned. The title of the post must be attractive, and a good title is half the essence. A good title can bring a lot of clicks. Secondly, the content should have its own independent opinions, which can bring certain guiding significance and inspiration to those who read the post. Of course, each part has a different style. When posting, we should make clear the styles and laws of these sections and grasp a topic that everyone is interested in. In this way, even if the post can't be the essence, the number of views will naturally increase. Most importantly, it can attract some like-minded friends to step on it!
Precautions for posting:
A. The title must be attractive, and a good title is half the essence.
B. The content should be novel. If some viewpoints coincide with others', be careful not to copy others' words and highlight your own meaning from other angles.
C. posting is like writing a composition. Only by practicing more can you write better.
D. it is best to post it when there is a lot of people. Generally, don't post your hard-earned posts in the early morning and late at night. Put it there first when you're finished, and post it when there are more people. If the title is attractive enough, the traffic will come up at once.
E. Usually pay more attention to the acquisition of knowledge and integrate more knowledge. This is not limited to Taobao forum, we can also read more professional magazines and books with a purpose. As long as we know more, once we are inspired, we will hopefully make a good post.
F. pay attention to the capture of inspiration. I may want to post for a while, but I don't know how to do it. It's a bit like writing a composition, but I want to write, but my mind is empty. This requires me to pay more attention to collection. Generally speaking, when I am inspired, I can inadvertently think of a theme that I can write myself, so I need to write it down immediately. Maybe it will be a good post after processing. Fifth, let customers feel your intentions and efforts.
Another purpose of beautifying the store mentioned above is to make buyers feel that you are serious and responsible in running the store. In the stage of no credibility, let the buyer feel that your intention is the most lethal weapon, which can make the other party feel at ease to trade with you. Secondly, packaging will directly affect customers' second consideration. Good packaging will make buyers feel comfortable, and you will be the first choice when there is demand next time. As long as there are no other factors, it is easy to become your old customer. Third, talk and communicate mainly through chat mode. When you speak, you should be able to feel each other, feel their tone and mood, and try to blend in with each other. You can also simulate each other's chat tone to achieve rapid integration. For example, some buyers like to use it when typing, and rice Yes, 8 (no) is uh-oh, just like "Sa" and "En En", and some people like to add expressions, so that they can talk to each other in the same tone whenever they have the opportunity, and they can also use expressions with them, so that it is easy to establish a good impression on each other invisibly! Running a small shop also has a sense of responsibility. When customers arrive at the store, the most important thing is to reassure them. Therefore, as a seller, we should bear the responsibility for any problems in the transaction process, no matter which side. If it's your own problem, think about it. If the buyer has a problem, it may be that we did something wrong. The first thing to reflect on is ourselves. Passing the buck will only hinder your own progress, and it will do no good at all.
Diligence is an important weight for running a good shop. At the beginning, there must be a lot you don't understand and need to learn. At this time, diligence is the only way for you to make progress. The so-called diligence can make up for it. I believe that the big sellers who have drilled several times must also have hard work and sweat behind them. Now, nothing can be done with a few simple moves. I should say. We should redouble our efforts and go all out to seize more opportunities. In the early days of opening a store, it may be the easiest time to lose confidence. However, no matter how difficult the current situation is, we must believe that Taobao's prospects are broad. Taobao itself has a huge market. Undoubtedly, the key lies in whether we have absolute confidence to fight for a self-turf. If we lose confidence, that is to say, you give others the chance you deserve. No matter when, you must sincerely believe that the store will prosper on its own. If you are a little lazy and lax, you should tell yourself at once that you will do well! 7. Try to keep Wangwang's light on.
The buyer's inquiry is generally through the QQ number left by Want Want or the owner. I think it is very rare to send an EMAI and make a phone call. If the buyer takes a fancy to one of your treasures, but sees that the light of Want Want is not on, he may go to other sellers. As long as conditions permit, Want Want should be kept open at any time. Even if you are not here, buyers will always talk as long as they see Want Online. If the person is not here, you can set up an automatic reply in Want Want (the owner is not here, please leave a message, and I will reply to the advertisement sentence of your store as soon as I come back. ) try to be concise here, don't talk too much, it will be annoying.