DR stands for direct response and direct response to advertisements. The purpose of this marketing method is to start the audience's desire to buy and take direct action to order products or services after seeing the advertising content. DR advertisements are usually promoted through TV, Internet and other media to increase sales and customer loyalty.

VHS refers to the process of recording movies on VHS tapes and then distributing them to cinemas for screening. This method is out of date, and now cinemas have more advanced digital recording and playback technology, which can play movies more efficiently. The method of arranging VHS used to be common, but now it is seldom used.

What is the connection between DR advertisement and VHS?

The connection between DR advertisement and VHS lies in that they are both outdated modes of communication, but they are widely used in their respective times. DR advertising is the legacy of digital marketing era, and arranging VHS is still an indispensable step in film distribution. These two outdated ways have been challenged and replaced by digital technology to some extent, but they once had important status and value.