Li, Ge, Tropical Agricultural Engineering, 20 12- cited: 9.
2. Research progress and thinking of agricultural products marketing strategy in China.
Mao Mei-Anhui Agricultural Sciences, 2007- cited: 6.
3. Li Xiaoling-"Rural Economy", 2004- Citation: 38.
Brand marketing strategy of agricultural products
4. Li Daohe, Li Jun-Journal of Agricultural and Forestry Economic Management, 2003- Cited: 29
Brand marketing strategy of agricultural products
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Xu Shujian, Du Zhonghua-Agriculture and Science and Technology, 2002- Cited: 15
I haven't studied this problem, so I found some papers for you. The first two are summaries. You can use Baidu Academic or HowNet to download it for reference. The key words of Baidu academic include: brand building of agricultural products, consumers, featured agricultural products, geographical indications, brand strategy, agricultural development, agricultural industrialization, brand marketing, leading enterprises, brand positioning, brand image and corporate brand.