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"Cultural Consciousness" and Urban Cultural Construction
? Cultural consciousness? With the construction of urban culture, what has the following brought? Cultural consciousness? Welcome to read the model essay on urban cultural construction.

? Cultural consciousness? And urban cultural construction 1

Introduction to Hubei Highway Culture is a monograph that comprehensively discusses the development, accumulation, formation and innovation of Hubei highway culture.

This book discusses the formation and development of Hubei highway, as well as the connotation and characteristics of culture, and puts forward positive countermeasures and suggestions for the construction and innovation of Hubei highway culture.

Keywords: culture; Expressway; Highway culture

General Theory of Hubei Highway Culture is an academic monograph written by Professor Qiu Guanjian of Wuhan University of Technology. The book is divided into seven chapters with * * * 1.9 million words, which was published by People's Communications Publishing House in 2009.

The first chapter gives a comprehensive review of the development of Hubei Expressway.

The second chapter theoretically analyzes the characteristics and functions of highway culture.

The third chapter comprehensively investigates the formation and development of Hubei highway culture, summarizes the historical experience of Hubei highway culture development, objectively analyzes the orientation of Hubei highway culture in the times, and scientifically plans the development direction of Hubei highway culture in the new period; The fourth chapter puts forward the principles, methods, steps and safeguard measures of Hubei highway culture construction based on the reality of Hubei highway. The fifth chapter summarizes the main contents of Hubei highway culture from four aspects.

Including Hubei highway spirit concept culture, system behavior culture, material culture and Hubei highway characteristic culture; The sixth chapter discusses Hubei Province from the perspective of highway culture. Harmony highway? The construction of Hubei? Harmony highway? The connotation and measures of.

The seventh chapter reflects the main achievements of Hubei highway culture construction, shows the elegance of Hubei highway culture construction from many aspects and levels, and embodies the development strength of Hubei highway culture soft power.

Books? Study on Hubei Highway Culture Strategy? The painstaking efforts of the experts in the research group are also a true portrayal of the work and life of cadres and workers in Hubei highway industry; Is it on the way? Culture? Abstract and concise, right? Culture? Summary and sublimation of highway.

Nowadays, culture has become an important part of national comprehensive strength and social communication.

Highway is the basic industry of national economy. Culture? It has played a great role in cohesion and encouragement in highway development and has become the driving force for the development of highway industry.

First, strengthen? Culture? Highway research is the need of building Socialism with Chinese characteristics culture.

Socialism with Chinese characteristics culture, in essence, is the advanced culture of China, which conforms to the direction of social development and reflects the trend of the times.

Highway traffic is one of the main pioneers of advanced productive forces, and highway culture must be incorporated into China's advanced culture and become an important part of Socialism with Chinese characteristics culture.

In recent years, more and more attention has been paid to the study of highway culture, mainly because more and more people realize that the asymmetry between highway culture and material foundation has increasingly affected the healthy development of the industry.

Are you online? Fifteen? 、? Eleventh five-year plan? During this period, the highway infrastructure has advanced by leaps and bounds, and the distance between the highway infrastructure and the developed countries is getting closer and closer.

However, under similar material conditions, compared with developed countries, there is still a big gap in road network structure, service level and management ability.

The social credibility and satisfaction of the whole industry also have a certain gap with developed countries.

The reasons for these differences are not only the advanced highway infrastructure owned by others, but also the corresponding highway culture.

The research of highway culture focuses on the construction of advanced highway culture, aims at improving the cultural connotation of highway industry, constantly improving the comprehensive strength and service ability of highway traffic, and providing better highway products for the society, and takes cultivating civilized fashion, promoting cultural innovation, enhancing the vitality of cultural development and building Socialism with Chinese characteristics culture as a foothold.

Second, improve the expressway? Culture? The content is the need to study and build socialist material civilization and spiritual civilization.

Compared with other modes of transportation, highway traffic, as the most convenient and flexible mode of transportation, has a wide coverage, many nodes and long mileage. Only through cultural radiation can we unite all highway enterprises and actively promote the spiritual civilization construction of the whole industry.

Modernization of people's quality is the key to highway development, construction, maintenance and management, otherwise it will only become empty talk.

On the one hand, highway culture emphasizes the main role of people in management and guides the behavior of highway employees. The guiding role of this culture is often more deeply rooted in people's hearts and more effective than simple administrative orders and rules and regulations.

On the other hand, highway culture can unite the moral concepts, thoughts and feelings of employees into a whole, thus forming a strong joint force and promoting the realization of industry goals.

The cohesive function of this culture is conducive to cultivating and establishing employees' ideals, stimulating employees' initiative, enthusiasm and creativity, and enhancing their professionalism and sense of responsibility.

The study of highway culture focuses on the encouragement, exchange, guidance and infiltration of culture in the whole highway industry, enriching the spare time life of highway workers, satisfying them in the process of seeking knowledge, beauty and pleasure, promoting the continuous improvement of the quality of highway workers and promoting the modernization of highway cause and the realization of socialist material civilization and spiritual civilization construction.

Third, emphasize? Culture? Building a new expressway is the need to improve the management level and shape the new image of expressway.

Studying highway culture is the inherent requirement of highway development.

Good word-of-mouth is spread by culture, and excellent image is shaped by culture.

The external cultural phenomenon of highway industry is reflected in the whole process of highway design, construction, maintenance and management, and engineering facilities should be considered from the perspective of aesthetics and mechanics; The connotation of highway culture is reflected in the centripetal force and cohesion of highway industry, and in the good image of highway employees in construction management, maintenance management, road management and toll management.

Fourth, build? Culture? Our expressway is the need of building a harmonious expressway.

Building a harmonious socialist society is an important thought and strategic task of the Party in the new period.

As the most important transportation facility in modern times, expressway should be an important note in the theme of harmonious society.

Undoubtedly, since the reform and opening up, China's highway construction has advanced by leaps and bounds, providing a strong foundation for China's economic and social development and meeting the travel needs of the masses, and making remarkable contributions to building a harmonious socialist society.

However, it is undeniable that there are still many discordant notes between the development of China highway industry and the development of the whole social economy. From the external factors, it is mainly manifested in the following aspects: weak awareness of social welfare, weak awareness of highway law, objective existence of local protectionism, and imperfect national industrial policies.

From the internal factors, it is mainly manifested in: the investment system is not perfect; The contradiction between traditional industry management system and open market; The degree of opening of highway market is low; Unbalanced management functions; Lack of talents, etc.

The research of highway culture is based on the reality at the present stage, focusing on the requirements of building a harmonious socialist society and focusing on innovation. People are easy to go, and goods are downstream? Highway environment, serving the economy and society, serving the construction of new socialist countryside, serving the people, constantly improving management ability and service level, constantly exerting greater value of highways, making greater contributions to economic and social development, and enhancing cultural soft power for building a harmonious highway.

Highway culture exists in social culture and is an organic part of social culture.

It not only depends on the survival and development of social culture, but also enriches and perfects social culture.

Highway culture has directly or indirectly promoted the development of highway undertakings at all levels.

Macroscopically, it reflects the position and role of highway industry in the construction of socialist market economy; Microscopically, it embodies the ideological cultivation, value orientation, overall situation consciousness, psychological cultivation and personal value of every expressway person in daily study, work and life.

It is through the discussion of Hubei highway culture accumulated in practice that can reflect the requirements of the times that this book hopes to extract highways. Culture? With what? Culture? The research on promoting the development of highway construction has made a breakthrough, and it has been studied from the following three aspects.

First, the highway? Culture? The formation and development of.

Highway culture is accompanied by the emergence and development of highway under the influence of social economy, politics and culture. Road? * * * is an objective reality.

Hubei highway culture first studies the formation and development of Hubei highway.

Because the process of highway production and development is also the process of highway culture production and development.

The formation and development of Hubei highway experienced from the formation of ancient roads to the rise of modern commercial automobile roads; From the development of Hubei highway after the founding of the People's Republic of China to the formation of Hubei highway network after the reform and opening up.

In different historical periods, the development of Hubei highway industry has different historical significance.

The culture born of the road also carries different cultural meanings.

The purpose of studying the formation and development of highway culture is to summarize the historical experience of the formation and development of Hubei highway culture, seek the orientation of Hubei highway culture in the new period and establish the development direction of Hubei highway culture in the future.

Second, the expressway? Culture? The connotation and characteristics of.

First of all, the study of highway culture needs to define the connotation of highway culture scientifically, which provides a new perspective for enriching social culture.

The cultures of different industries have both similarities and differences.

Even if they are all highway cultures, there are differences in different regions.

The connotation of Hubei highway culture is highway material culture, highway system behavior culture and highway spiritual culture with traces of Hubei.

Studying Hubei highway material culture will provide better material guarantee for Hubei highway cause.

Studying the behavior culture of Hubei highway system will provide more reasonable institutional guarantee for Hubei highway industry.

Study Hubei highway spiritual culture and inject it into Hubei highway culture? Soul? Cultivate the spirit of Hubei highway in line with the requirements of the times, establish a value system in line with the development of Hubei highway, and build the spiritual pillar and cohesion of Hubei highway.

Secondly, we should study the characteristics of Hubei highway culture.

The characteristics of Hubei highway culture should fully reflect the times of Hubei highway culture, the service of Hubei highway development, the vitality and innovation of Hubei highway construction, and the regionality and radiation of Hubei highway culture.

Third, the expressway? Culture? Construction and innovation of.

Culture focuses on construction and innovation.

The research of highway culture aims at building and innovating highway culture.

In the construction of highway culture, it is necessary to establish the construction principles, clarify the ways and methods of construction, and provide the necessary guarantee for the construction of highway culture.

The construction of highway culture should keep pace with the times, innovate constantly and keep the vitality and vigor of culture forever.

The innovation of highway culture should pay attention to the times, region and humanity.

Hubei is a big economic and cultural province with a long cultural tradition and diverse natural scenery.

Since the reform and opening up, Hubei's political, economic and cultural undertakings have flourished, especially Hubei's highway undertakings.

During the development of Hubei highway, the industry concept of Hubei highway serving the society and people has been condensed, and the Hubei highway industry culture that keeps pace with the times and develops harmoniously has been formed.

Hubei highway people have always regarded highway material culture and highway spiritual culture construction as two major grasping points. While actively building a harmonious highway culture, they attach great importance to shaping the brand of Hubei highway culture and regard it as the cornerstone to promote the sustainable and healthy development of highway industry.

For example,? Road and landscape blend, natural god? Is it suitable? Nature is the most beautiful and application is the best? It is the characteristic orientation of Shenyi highway culture; ? The avenue leads to the clouds, and the natural moat becomes a thoroughfare? Hubei Hurongxi Expressway was opened to traffic, creating a brand of demonstration road of science and technology road and expressway construction in mountainous areas.

? Civilized industry? 、? Provincial civilized road? 、? Youth civilization construction? 、? Maintenance road administration winning cup? 、? Star Highway Management Station? 、? Team building? 、? Women's road class with meritorious service? , six? Top ten? 、? The organ moves the red flag? 、? Shen Yi highway science and technology environmental protection demonstration project? And so on, are the concentrated expression of the achievements of Hubei highway spiritual civilization construction and material civilization construction, reflect the spiritual outlook of Hubei highway people, and always inspire Hubei highway people to make unremitting efforts and struggle towards higher goals.

Open the book "Introduction to Hubei Highway Culture", what is displayed in front of the author is a smooth, clean, green, beautiful and safe highway network, a pragmatic, hardworking, United and determined image of Hubei highway people, and the shock of technology and strength; After watching the shutdown, what comes to mind is highway? Culture? Skeleton and soothing? Culture? Blood is the inheritance of history and the accumulation of culture.

From cultural spontaneity to cultural consciousness II

Abstract: there are two forms of corporate culture in enterprises: one is called spontaneous existence; One is called conscious existence.

Understanding the spontaneity and consciousness of corporate culture is of great significance to the construction of corporate culture.

Keywords: enterprise; Culture; know

The most important work of corporate culture construction is often invisible work. Its purpose is to unify employees' thoughts, words and deeds with the strategic development of enterprises. What it builds is a belief and an atmosphere.

Any group is building its own culture from the beginning, whether consciously or unconsciously, spontaneously or consciously, especially in enterprises. In order to develop and maintain a lasting foundation in the complicated market, it is necessary to have a set of exclusive and clear value judgments to guide employees' behavior orientation and interest choice in production and management activities.

For this reason, the construction of corporate culture, from spontaneous to conscious, should really start from the production and operation practice of enterprises, from the work style and behavior habits of leaders, management and grass-roots employees, find out hidden cultural factors, sort out cultural traditions, make choices, focus on cultivation and carefully guide.

First, heavy? Letter? Not heavy? All of them?

Faith guides action.

Now enterprises can establish their own beliefs, and let employees become devout supporters and practitioners of this belief, then the potential strength of this enterprise is enormous.

The construction of corporate culture system focuses on building values that can really convince employees, rather than a comprehensive and detailed conceptual system.

The values that convince employees should first be the values that advocates of values and leaders of enterprises believe in and consciously practice.

In many enterprises, the values of enterprises are the values of leaders themselves, and the atmosphere of enterprises and groups is deeply influenced by the personality and behavior habits of leaders.

Therefore, the responsibility of enterprise leaders is not only the responsibility of management, but also the responsibility of shaping enterprise culture.

A leader's cultural consciousness lies in consciously guiding his words and deeds to the values he advocates, so as to educate, influence and infect people with his own strength.

Leaders' words and deeds are often the soil for the germination and growth of cultural factors. Only when the leaders are convinced by themselves and consciously practice, can the values of the enterprise truly take root in the hearts of employees.

Secondly, values should reflect the balance of interests. The development of enterprises depends on the joint efforts of cadres and employees, the risks of growth should be borne by * * *, and the fruits of development should be enjoyed by * * * *.

Confident values are based on the balance of interests.

When the company's benefits increase, employees' income should also increase, so that every employee has the opportunity to share the cake of benefits.

People-oriented foothold is to let employees see and get tangible benefits.

So enterprises should start with the design of the value system and integrate it? Benefit * * *? We should start with improving employees' income and working environment, establish employees' belief system step by step with actions, and accumulate employees' confidence in corporate values bit by bit.

Second, heavy? Real? Not heavy? New?

Building enterprise culture is not the new clothes of weaving emperor, its purpose is to promote the growth of enterprises with the influence of culture, rather than pursuing fashion and coping with inspection.

We should truly realize the powerful power of culture in management, proceed from the law of cultural construction, and combine the production and management practice to clarify the logic of implementation.

The construction of corporate culture is not studied in the office, it is a huge project, which needs historical vision, current perspective and advanced thinking, and more needs pragmatic spirit and real efforts.

At the beginning of cultural construction, we should collect data in a down-to-earth manner, carefully analyze the data, be patient enough, and do every step of cultural research, planning, implementation and evaluation in detail. Never be eager for quick success and instant benefit. Duration? While ignoring the quality.

In the refinement of values and ideas, we should pay attention to the actual and past cultural traditions of enterprises, rather than the novelty of expression and narrative.

Any enterprise has its own story, and the foundation of corporate culture is often sprouted from these stories.

What happens in the light and shadow of history is the cornerstone of enterprise growth.

It is necessary to find the foundation of culture from the soil of enterprise growth, build a bridge of cultural growth on the platform of enterprise development, and cultivate the endogenous motivation of culture on the basis of enterprise practice.

Only in this way can the corporate culture be truly related to the enterprise, adapt to the corporate temperament, and be convincing and feasible.

Irrationally analyzing and seriously studying the history of enterprise development can only build a rootless and passive corporate culture system.

In the implementation of culture, we should also build an effective incentive and restraint mechanism to evaluate cultural construction like economic indicators.

From the outside to the inside, systematically fix the propaganda, training and practice of culture, systematically clarify the material support of cultural construction, and ensure the smooth development of cultural construction.

Third, heavy? Okay? Not heavy? Xuan?

A misunderstanding of corporate culture construction is the imbalance between propaganda and action.

In the cultural construction of many enterprises, the propaganda component is far greater than the actual action, and too much energy and funds are spent on making exquisite cultural manuals, promotional videos and public relations on social media, without dredging the channels of culture and management.

Advocating a culture focuses on system support and action defense, not propaganda and agitation.

The key to the implementation of culture to management lies in the system.

System is an important bridge for culture to play a role in enterprises, and the values advocated by enterprises must be integrated into their own systems to really play a role.

Cultural consciousness should start with the system, take the core concept, production and management concept, quality concept and safety concept as the criterion, measure the existing management system of the enterprise one by one, strip off the clauses that are contrary to the value concept in the system, and supplement the new clauses that support the value concept in time.

Corporate culture exists in every detail of daily management, and the cultural factors reflected in the preferences and behaviors of leaders at all levels have great influence on the culture of their own enterprises and departments.

The behavior of managers is inconsistent with the advocated value concept, which will have a fatal blow to this concept, because it directly shakes the confidence of employees.

If an enterprise wants to advocate a kind of values, it must be embodied in all aspects of management, and build a bridge between enterprise values and production management with the words and deeds of all employees, especially managers. Only in this way can the flower of culture really bear fruit.