1, Kazilan is a domestic cosmetics brand, mainly positioned in the low-end market. With the brand concept of "affordable luxury", we have launched a series of products such as make-up, skin care and perfume. Although Kazilan has a wide popularity and consumption base in the domestic market, its product prices are generally low, which is far from high-end brands.

2. Dior is an internationally renowned high-end luxury brand, which has a high popularity and reputation in the cosmetics industry. Dior's cosmetics series includes makeup, skin care, perfume and other fields, and has a group of loyal customers. Dior's products are more expensive, positioning the high-end market, and advertising and marketing efforts are great. In addition, Dior has a high standard in research and development technology and quality, and its product quality and innovation ability are recognized. To sum up, Kazilan and Dior have different status and grades. Although they are both cosmetics brands, there are obvious differences in product prices, market positioning and brand image.