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Liu Yawen's business at sea.
The career change of CCTV hosts has always been the focus of attention. Wenya, the hostess of CCTV's "Life" column, was blown away from CCTV to sell Lamian Noodles, which once again triggered a heated discussion about CCTV hosts' "leaving".

China Journalists Association Network News: An article entitled "CCTV anchorwoman resolutely resigns to sell Lamian Noodles" is circulated in major portals. In the face of all kinds of false rumors, confirmed by China Journalists Association Network and relevant insiders, the reason for leaving CCTV is to have a chance to challenge. Malan Lamian Noodles is a brand in her hometown. This is just a coincidence, not a rumor that is inconsistent with CCTV! A year ago, Liu Yawen was promoted to a new department. I don't know why what happened three years ago was brought up again. "The insider said.

The reporter saw from the elegant resume of CCTV website that her motto is "Be a filial parent, a professional at work, a friend of a friend, a meticulous person in life, and a proud partner of a lovemaker". I know it's hard, but I'm doing it. " . It can be likened to a perfectionist. I heard from my comrades that she is a very capable and courageous person. She was once one of the directors of the same song. She directed a large-scale performance for an enterprise group. She is a general and is very popular with the leaders. I think such talents are selected by headhunting companies or enterprises. Apart from the host's CCTV background, she must also be very optimistic about her talents. A person who has worked in CCTV, his resources are highly valued. There are many considerations for enterprises to recruit such people to their subsidiaries. Smart companies do not hesitate to dig celebrities, often killing two birds with one stone. It is understood that Wen Ya has cooperated with CCTV many times and is very happy.

The reason for leaving CCTV is not escape, but a win-win choice, Wenya said.

According to another report, Wen Ya, the former CEO of Malan fast food chain, does not open a small shop alone, but manages nearly 1,000 Malan Lamian Noodles stores all over the country.

20 13 according to informed sources, Wen Ya is no longer the general manager of a brand Lamian Noodles. A few years ago, she was transferred to the planning department of China National Chemical Corporation, a central enterprise, and now she is the director of the planning department of central enterprises, fully responsible for corporate news promotion and brand communication. The insider is Wen Ya's classmate who studied EMBA in Tsinghua. He told reporters: "Wen Ya is very professional, with strong ability and successful transformation."