20111On February 20th, Jiangsu Feng Run Group signed a contract with Shinco Air Conditioning to complete the reorganization of Shinco Air Conditioning. Feng Run Group is currently the largest manufacturer of evaporators and coolers in the air-conditioning industry in China. It used to be a supplier of new air conditioners. Wu Qingping, the chairman, has deep feelings for Xinke Air Conditioning. At the time of acquisition, he said that Xinke Air Conditioning should shine again in the industry.

20 12 on may 7th, the reorganized Jiangsu shinco electric co., ltd held a signing ceremony for the brand image spokesperson of shinco air conditioner at Changzhou Wujin holiday hotel, announcing that it had reached a cooperation with miss Miya, who is known as "the most beautiful yoga instructor in Asia", and made an appearance in a brand-new organizational structure and publicity way, announcing that the brand of shinco air conditioner has not disappeared. After Youao Electric acquired Xinke Baidian, the reorganized Jiangsu Xinke Electric Co., Ltd. will appear with a brand-new look.

As one of the earliest enterprises engaged in the research and development of inverter air conditioners in China, Shinco has accumulated many years of research and development experience. After the reorganization, Xinke has invested hundreds of millions of yuan in the introduction and transformation of equipment. Shinco adopts the best quality products at home and abroad in chips, modules and compressors. Tens of millions of testing equipment are used in product quality inspection, and an all-round quality inspection control system is implemented "before, during and after". The whole process from raw materials to finished products is strictly controlled and inspected. Such strict procedures can optimize the quality of new products, and the first-time qualified rate is over 99%, and the unpacking qualified rate is over 99.8%.

February 20 1 1 year, the reorganization of the new air conditioner was completed. For Xinke Air Conditioning, by the end of June 20 13, the tasks of brand building, product research and development, channel development and so on have been successfully completed, which is most directly reflected in the sales figures in the first half of 20 13. In the first half of 20 13, shinco sold 250,000 air conditioners, achieving sales of 450 million yuan, up 220% year-on-year.

In the past 20 13 freezing year, Youaojia Xinke of Feng Run Group completed the sales of 6.5438+0.05 million air conditioners, and Xinke air conditioners achieved more than three times growth. In less than two years, Youao has revived the new air conditioner, which is basically in a state of suspension.