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I'm going to have an interview with a cultural communication company. What should I pay attention to?
It depends on which department you want to interview.

Listen, this company may be mainly advertising.

What they need is customers. If you have a fixed customer resource, it is of course the best. If not, you should pay attention to your views and comments on the advertising market, advertising categories, publicity and activities.

Remember: be realistic and don't say unreliable self-views, such as advertising on the moon.

PS: The philosophy of this company is to maximize profits, and the starting point of this company is to spend the least money on big projects. Let's start a conversation with the boss.

If you are applying for a salesman, tell your boss what kind of customers you will find to do it, why you want to find such customers, and so on. You should analyze which groups and customers this company is facing.