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Why do we need to improve the etiquette level of the whole people, especially Shanghai residents, to welcome the 20 10 Shanghai World Expo?
The World Expo's trust in Shanghai has brought impetus and pressure to the quality construction of Shanghai citizens. Awarding the right to host Expo 20 10 to China and Shanghai is a recognition of China's reform and opening-up policy, China's economic strength, Shanghai's ability to hold large-scale exhibitions and the people of China and Shanghai. This kind of "recognition" brings us pride and confidence, as well as pressure and motivation. Luo Cetus, secretary-general of the Bureau of International Expositions, saw the promotion of the World Expo to the quality construction of Shanghai citizens, and thought that "... the World Expo can enhance Shanghai's popularity, and through more contact with the world, it can improve the mental outlook and quality of Shanghai people." At the same time, Lu Hanlong, director of the Institute of Social Studies of the Municipal Academy of Social Sciences, also saw the pressure brought by the World Expo on the quality construction of citizens. He believes that the quality of some citizens in Shanghai is indeed far from the requirements of world-class cities, and some citizens lack public morality awareness and do not abide by the "seven noes" norms in public places; Some citizens' cultural literacy is not enough. When foreign guests ask about the history of China and the situation of Shanghai, they look at a loss ... The World Expo has put forward higher requirements for the comprehensive quality of Shanghai citizens. We should start from the details to further improve the quality of citizens.

It is imperative to build the quality of Shanghai citizens. According to the theory of social constructivism, man is the subject and builder of the World Expo, and the World Expo is man's social structure, the objectification of man's essential strength and the expression of man's liberation, whose essence lies in "man's essence". The world saw the city and connected with its citizens. The essence of Expo 20 10 to show Shanghai's city image is actually to show people and their quality. This is because the city image not only refers to the material existence composed of high-rise buildings, wide roads and bustling commercial buildings, but also includes the city spirit displayed between heaven and earth through this material existence; It is the "people" who build and live in this city that determine the quality of this spirit. Therefore, whether a city's state of material and spiritual civilization can be further improved depends on the quality of people living in this city and whether many citizens are making unremitting efforts to improve their own quality. However, the improvement of people's quality can not be achieved in three days, it needs a process, which is both a kind of pressure and a kind of motivation. Professor Du Jiang, president of China Tourism College, also mentioned that "it is not too difficult to build hardware such as sports facilities and stadiums, but it is difficult to improve the overall quality of citizens and change their mental outlook ..." Therefore, to successfully host the 20 10 World Expo, we must pay attention to the construction of citizens' mental outlook and quality training from now on.

In the practice of creating a civilized city, infrastructure construction is the face and skeleton of the city, and the quality of people and the degree of urban civilization are the temperament and connotation of the city. Today's Shanghai has high-rise buildings and viaducts symbolizing modernization, as well as historical details representing oriental culture. But do the citizens living in it have the civilized level of smiling at friends all over the world? The quality construction of Shanghai citizens is prominent in an important position, whether it is the previous Expo application or the World Expo. Chen Liangyu, Mayor of Shanghai, has repeatedly emphasized the relationship between the Expo and the quality of citizens: "... We regard the Expo as an internationalization process of learning from other countries, a process of upgrading Shanghai's industrial structure and improving the quality of citizens, a process of showing China's going global and establishing its image as a powerful country, and a process of integrating into the world." "The process of preparing for the World Expo is also a process of improving the quality of citizens and the level of urban civilization. We must give full play to the Expo effect, focus on cultivating and practicing the spirit of the city, and ... fully display the brand-new image of civilized, elegant, healthy and energetic Shanghai citizens. "

Wang Junyi, a member of the CPPCC National Committee, said: I think it is very important to improve our spiritual civilization and civic quality in order to ensure that our Expo will be an excellent one.

Shanghai residents said that after the successful Olympic bid, Shanghai stood at a new starting line. We should vigorously strengthen the construction of socialist spiritual civilization, comprehensively improve the comprehensive quality of citizens, and show the China people's style of the times to the world.

Expo fever swept through Shanghai, and both leaders and ordinary citizens realized the urgency of building the quality of Shanghai citizens. "Thought is the forerunner of action", so act quickly!

Theoretical exploration of Shanghai citizens' quality construction under the background of World Expo

To improve the quality of citizens, we should also "arm people with scientific theories, guide them with correct public opinion, shape them with noble spirit and inspire them with excellent works". Give full play to the propaganda and supervision role of mass media, adopt the principles and methods of "government leading, enterprise operation, public opinion coordination and citizen participation", focus on improving citizens' ideological and moral quality and scientific and cultural quality, focus on ideological and moral construction, environmental construction, legal system construction and cultural construction, focus on controlling "dirty, chaotic and poor", and cultivate "four haves" by means of comprehensive urban management and various creation activities.

Exploration 1: Implementing "Governing the Country by Morality" and Strengthening Ideological and Moral Construction

Chen Liangyu, the mayor of Shanghai, once pointed out that efforts should be made to cultivate the spirit of Shanghai ... to further implement the idea of governing the country by virtue, strengthen ideological and moral construction, and vigorously advocate the traditional virtues of patriotism, honesty and trustworthiness, courage, respect for the elderly and love for the young; Accelerate the development of socialist culture and vigorously carry forward the spirit of hard work, being the first, embracing all rivers and advocating science; Strengthen the guidance of public opinion and legal education, and strive to form a good social atmosphere of civilization and law-abiding, equality and mutual assistance, fair competition and thrift. ...

The philosopher Kant said, "The brilliant starlight is above me, and the moral law is in my heart". That is to say, people need a kind of moral spirit just like the body needs sunshine, and this kind of moral law derived from emotional will and value rationality should be the eternal spiritual pursuit of life. To improve citizens' quality, we should start with basic social ethics, vigorously develop high-level spiritual and cultural consumption, and cultivate high-quality citizens by building a beautiful soft environment and a good social atmosphere, thus forming a virtuous circle of mutual promotion and coordinated development of the two civilizations, which is the development trend of modern civilized cities.

Another philosopher said: "A nation without social morality is a dangerous nation, while a nation with good social morality is definitely a nation full of hope." As international metropolises, China and Shanghai should not only stay at the level of "seven noes" (no spitting, no smoking in public places, no swearing, no littering, no damage to flowers and trees, no damage to public facilities and no running red lights), but also have high standards and strict requirements. The process of improving citizens' quality is a process of "finding gaps and changing bad habits". For those ugly phenomena such as spitting and littering, we must not take the attitude of "take your time and hurry". "If you don't sweep a house, how can you sweep the world?" If you don't get rid of bad habits as soon as possible, how can you create a civilized, elegant, healthy and energetic image of Shanghai citizens?

Exploration 2: Implementing "Revitalizing the City through Science and Education" and Strengthening the Construction of Cultural Quality

"Culture is the cradle of development" is the internal factor of development. Modern cities must embody high-level cultural characteristics, give full play to the role of culture and shape the cultural image of the city. The theme of 20 10 Shanghai World Expo "Better City, Better Life" embodies Shanghai's spiritual orientation of pursuing innovation and Excellence. The World Expo is not only an "economic Olympics", but also a grand event to show the image, culture, environment and charm of the host city. Marx said: the development of the city "has created new strength and new ideas, new ways of communication, new demands and new languages". The World Expo will promote the development of the city, and the development of the city will produce new urban culture, and the core carrier of urban culture is urban residents. Therefore, to promote the city through science and education, we must strengthen the cultural quality construction of citizens.

Shanghai is an immigrant city and should have an eclectic culture. Shanghai is a city with a relatively developed commodity economy, and it should have an equal and symbiotic pioneering and innovative culture; As a coastal city, Shanghai should have a culture that embraces all rivers and advocates science. Shanghai citizens are the carriers of Shanghai culture and have a long way to go. The holding of the World Expo will certainly promote the all-round development of Shanghai culture and accelerate the development process. We should seize this opportunity to provide citizens with international education (such as international awareness education, international etiquette knowledge, foreign language knowledge, etc.). ) and scientific and technological knowledge training, and cultivate their cultural awareness through various channels, improve their ability to learn new knowledge and master new skills, and improve their ability to identify foreign cultures. Always take "hospitality, courtesy, honesty and law-abiding" as the criterion, welcome visitors from all directions with "beautiful urban environment, good public security environment and healthy public opinion environment" and "ownership, openness, innovation, hard work and dedication", and establish a good host image of Shanghai residents.

Exploration 3: realize "ruling the city according to law" and strengthen the legal system construction of citizens.

Governing the city according to law is the proper meaning of Shanghai's new round of development and an indispensable part of Shanghai's urban spirit. To run the Expo well and promote a new round of development in Shanghai, we must have a good legal environment. "Without rules, there would be no Fiona Fang". To improve citizens' quality, we should not only rely on conscious action and moral internalization, but also have coercive force to ensure its implementation, and at the same time improve citizens' legal awareness and legal quality. Zhang Fang, director of the Legal Publicity Department of the Municipal Bureau of Justice, believes that legal quality is an important part of citizens' quality. Popularize the law, the family is the birthplace of cultivating citizens' legal quality, the school is the base for citizens to receive systematic legal education, the unit where they work is the main position for citizens to continuously improve their legal quality, and the society is the "big world" for citizens to be influenced by the legal system. We should seize the opportunity of the World Expo to cultivate citizens' legal spirit. "With the spirit of the rule of law, informationization, marketization and internationalization can have a reasonable institutionalized premise; With the protection of the spirit of the rule of law, the spirit of good faith and moral justice will be relied on ... "(Shen, director of the Legal Affairs Committee of the Standing Committee of the Municipal People's Congress, spoke) When the rule of law is no longer just people's good wishes, but becomes a principle that all parties consciously abide by, the smooth convening of the World Expo and the brilliant prospects of Shanghai's new round of development will be firmly and reliably guaranteed.

Social constructivism holds that the world is constructed by people, but not by one person (abstract subject or elite), but by people. To achieve the common success of the World Expo and the quality construction of Shanghai citizens depends on the unremitting efforts of everyone in China and Shanghai, not some people in China.

(This article is the third prize of the essay "World Expo and the Quality of Shanghai Citizens")

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