1. What is the copy of the game?
I have heard many sayings, such as copywriting is a screenwriter and a plot writer. For another example, copywriting is to establish a world view. Others say that copywriting is for prop packaging.
It's not that complicated. I have a very simple statement. All the text descriptions you see in the game are the responsibility of our game copywriter.
Just like the text introduction loaded into the screen, the description in the app store has something to say to the developer, and the plot, lines ... all need copywriting to think about the text.
2. What are the requirements for joining the trade?
First, the most important thing is to say it three times.
Don't look at education, don't look at education, don't look at education!
Of course, this "not watching" is a bit absolute. Some big companies recruited by the school have raised the threshold from the written test stage. Only on a large scale, game companies value your "work/creative experience" more than your "high education".
Then the question comes, what is the creative experience?
It is known that copywriting is to do text-related work.
Q: What exactly is copywriting recruitment like?
Obviously, the company needs to recruit people with deep writing skills. So this is a very friendly track for liberal arts students, and the salary is good compared with other industries.
However, the writing ability required for game copywriting does not mean the ability to write reports, official WeChat accounts (unless you write stories), advertisements, music reviews, essays and essays.
Broadly speaking, the project team needs people who can tell stories.
To be more practical, interviewers will basically ask: Hey, dear boy, have you ever written a novel? Or a similar original story?
Take myself as an example, I have more than one million words of creative experience, and signed a website to write a manuscript. Some friends I know, they all write privately, write for the hobby of power generation, write scripts for escaping from the secret room and running a group with the same hobby, and serialize novels on the website ... Everyone likes writing and has some experience, so they will consider doing this job.
And some of my classmates, who study media editing and directing, write sharp media comments, but they are still different tracks.
At least during the interview, the interviewer is glad to see that you can bring your portfolio. HR appointments are usually made, and I also hope that the finalists can submit their works first for consideration. So work is an insurmountable hurdle, so try to sort out your output so far for a rainy day.
Friendly reminder: There can also be some poems and essays in the collection, which are your own characteristics, but the most important thing is that there are stories connecting the preceding with the following and some specific characters.
3. What will you do after joining the company?
In a big way, you should start to build a world view.
If you want to be small, you have to recite a line and revise it repeatedly to satisfy the boss ~
In this process, there are countless main lines, sub-lines of plot writing, packaging game props, gameplay, UI interface and so on. Moreover, there is a more important job of game copywriting, which is to improve the demand for art. What you write must be described so that the artist can understand it, and only when you understand it can you draw what you want. This is the demand.
Sometimes I have to cooperate with some dubbing work. This is the scene I took when I was in contact with teacher cv in the recording studio.
Copywriting has to deal with procedures more or less. Although it is not too complicated, as a liberal arts student, many brain cells have died. How can I present my own story on my mobile phone? We need to put text paragraphs into tables and then put them into simulators ... Sounds complicated, right? It doesn't matter. Just get used to it.
I feel that no matter what industry, holding the mentality of "anyone can do this kind of work" to apply for a job will definitely not get satisfactory results. But if you think it's too complicated, it won't work. Peace of mind, confirm your preferences, and then do what you like ~
4. Tell me my opinion.
I think I am lucky, because when most people are doing jobs they don't like, my work is still close to my interests, and I can still immerse myself in it and study hard.
If you like writing, you can be happy at work at least half the time.
Traveling for a week like this, flying at three or four in the middle of the night ... is very happy.
There is a kind of me, sitting in the system, boring to endure endless reports and dealing with complex interpersonal relationships. I'm the one who cries when I get home like this.
There is also a kind of me, facing word, immersed in conceiving a story, and it is worthwhile to work overtime until 90 o'clock. I am so tireless.
When you ask what the game copy is, it is actually a job that an ordinary person keeps trying to find by mistake, that's all.