2. Responsible for the content update, crowd focus, topic initiation and customer management of WeChat WeChat official account;
3. Responsible for planning and formulating the online activity plan of WeChat and planning and editing the original content of WeChat;
4. Be responsible for exploring the promotion mode and channels of WeChat WeChat official account, understanding user needs, collecting user feedback, and analyzing user behaviors and needs;
5. Formulate social media operation and brand marketing strategies, and conduct brand marketing on social media such as WeChat and Douban;
6. Be responsible for the operation of the official WeChat account of corporate customers, daily content editing, publishing, maintenance, management and interaction, and improve influence and attention;
7. Promote brands, products and interactions of customers' products or services by using WeChat platform;
8. Interact with fans regularly and plan and implement related online WeChat promotion activities;
9. Track the promotion effect of WeChat, analyze data and give feedback, sum up experience, establish effective operation means, enhance user activity and increase the number of fans;
10. Be able to skillfully master and implement the WeChat operation matrix strategy of enterprises, products and contents;
1 1. Formulate and implement clear user interaction strategies, develop fans and friends, transform potential customers through continuous interaction, and enhance the reputation of enterprises and products;
12. Quickly master the content creation of WeChat, be able to create excellent content, and have certain topic sensitivity;
13. Be able to plan and organize online and offline activities, increase social media exposure through activities, increase the number of fans and friends, and enhance user stickiness;
14. Collect feedback, criticisms and suggestions from effective fans, conduct data analysis on the needs and behaviors of effective fans, and submit the integrated data to relevant personnel.