At the beginning of the planning of the TV series ipartment, in order to build a long-term brand and ensure the original crew to customize the multi-season ipartment series and movie sequels, Shanghai Gog Culture Communication Co., Ltd., the production company of ipartment, signed a three-year exclusive agency contract with Kimi, the heroine of the drama. (The contract period is June 2008-June 2065438 +0 1).
After Kimi signed the contract on June 13, 2008, the cast of "ipartment" customized the most personalized role setting and script for Kimi's "Chen Meijia".
In July 2008, Kimi signed an actor employment contract with the cast of ipartment, and made a clear commitment to attend various publicity activities of ipartment, including press conference, premiere and screening.
At the beginning of 2009 (after ipartment stopped broadcasting), Kimi's agency, Shanghai Gog Culture Communication Co., Ltd., appointed Kimi to participate in the recording of the anhui tv variety show My Biggest Sunday as a guest host, in order to increase the performance opportunities, improve the performance level and increase the exposure.
In late May 2009, ipartment was confirmed to be broadcast. In order to further enhance Kimi's popularity, the crew invited him to sing the theme song My Future Style of ipartment. At the same time, a large number of TV drama publicity and news release activities related to the leading role were planned.
At the beginning of June 2009, Kimi suddenly informed his brokerage company, Shanghai Gog Culture Communication Co., Ltd., in writing that he would no longer unilaterally perform the brokerage contract. Subsequently, Kimi promptly signed a contract with a production company in Anhui, which was responsible for producing My Biggest Sunday and served as the host for a long time, and publicly refused to participate in all media propaganda work in the later period of ipartment, and also refused to sing the theme song of ipartment-My Future Style and any subsequent performing arts work. (including "Love Apartment Season 2")
Since then, the crew and the brokerage company have tried to contact Kimi through various channels and forms, asking him to keep his promise and fulfill his obligation of cooperation and publicity in the contract, but they have all been rejected. In addition, Kimi has changed her permanent residence from Shanghai to Hefei.
At present, the ipartment film crew and Shanghai Gog Culture Communication Co., Ltd. have entrusted Shanghai Xu Xiaoqing Law Firm to handle the legal proceedings related to Kimi's serious breach of contract. And reserves all rights to further investigate Kimi's personal and related institutions' liability for breach of contract.
The other six stars of ipartment participated in a lot of media publicity and interactive activities during the broadcast of the series.