The post-90 s college students of Jiangsu University of Science and Technology started their business as soon as they entered school, and they were worth tens of millions three years after graduation.
Pan Weiguo, a post-90s college student, is 26 years old and graduated from Class 20 1 1 majoring in computer science and technology in Jiangsu University of Science and Technology. 20 14 is the third year of his graduation. When the classmates and friends around him just started their careers, he has become a rookie in the mobile game industry, with a net worth of tens of millions. Recently, he took the company back to his alma mater to recruit talents and provide jobs for his younger brothers and sisters.
Determined to start a business when I first entered school
? I never believe in accidental success. I have to plan things. ? In the autumn of 2007, when the students were still immersed in the ease of getting rid of the college entrance examination, Pan Weiguo, who had just entered school, was already struggling whether to take the postgraduate entrance examination or start a business. Two months later, he made up his mind to start a business.
Because his major is computer science and technology, and he also likes to study software, he began to search online for various outsourcing jobs such as web page making, website maintenance and game development inside and outside the school. ? The first project I took over was the design and maintenance of the website of the West Campus Management Committee provided by the school. ? 2000 yuan from work became his first bucket of gold.
Employment accumulation first? Capital?
During the graduation season, when most graduates rushed headless to major job fairs, he calmly insisted on giving his newly recruited friends every Saturday? Class? , from the principle of computer composition, assembly language, C language, until graduation from university. In the end, he selected eight of these younger brothers and sisters and formed a new entrepreneurial team with himself.
Although I want to start a business as soon as possible, I haven't accumulated enough funds and experience. After some thinking, Pan Weiguo felt that he should be employed for three years and do some accumulation.
? After graduation, I went to a technology company in Nanjing and was stationed in Beijing. ? In his work, he learned about his company's operation process, rules, international management norms and automation system in detail, which laid the foundation for his future entrepreneurship.
People are in Beijing, but they miss their partners who are freshmen and sophomores. Assign tasks by video conference with them every weekend, and return to Zhenjiang from Beijing once a month to discuss project operation. Running back and forth finally paid off. In 20 12, their physical engine casual game "candy bully" won with high scores? The 2nd Mobile MM Million Youth Entrepreneurship Plan? Grand prize.
Seize the opportunity to resign and start a business.
20 12 mobile game market is developing rapidly. Pan Weiguo, who is still in Beijing, feels that there may be no chance without starting a business. Pan Weiguo, who plans to start a business three years later, decided to resign and start a business ahead of schedule.
In July of the same year, in a financial building in Jiangning, Nanjing, Pan Weiguo rented a house of more than 50 square meters. At that time, everyone ate at their own expense and lived in a small demolition and resettlement house with nine people. Finally, they faced it? Dull? June 20 13, Pan Weiguo once again became the only person in the company who persisted.
Solve the problem of food and clothing first, and then seek development opportunities. ? In this way, his first outsourcing project earned tens of thousands of dollars and solved a small livelihood problem. Since then, he has been free to develop some small games of his own. You can earn thousands a month since publication, and more than 10 thousand when it is a little more.
Let more people become local tyrants.
But he is not satisfied with these incomes. I want to be a bigger and more influential company, and I want to start a second business. ? At the end of 20 13, he set out to set up a new company, completely giving up the maintenance of more than a dozen 2D games that have been launched, and instead concentrating his manpower and energy on developing high-quality 3D games.
2065438+In March 2004, Xiaoxi Network Company was established. In June, the first 3D game was successfully developed, and in August, the game went online, earning millions of dollars a month. At the same time, Xiaoxi Network has received millions of investments.
Today, Pan Weiguo, worth tens of millions, has returned to his alma mater again. This time he came as a recruiter and successfully recruited more than a dozen graduates. ? I don't think what kind of school I graduated from is the most important. What matters is my persistent learning spirit and responsible attitude towards the future. What I want to do is to succeed with at least some reliable people and hope to create more local employees in the future. ?
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Case 2:
The entrepreneurial story of selling tea in Taobao after 1990 earned 100 million yuan a year.
Testing tea through online games
Father Wang Dawei is a tea merchant for many years. Wang Siyi only has a junior high school education, because she is addicted to online games. She is often scolded by her father as: Black sheep can only play games every day and can't do anything serious. ? This remark hurt Wang Siyi's self-esteem. He decided to change and prove himself to his father, so he began to try to sell his Tieguanyin to other players while playing games.
In February 2009, Wang Siyi also opened a Taobao shop on the Internet, specializing in selling tea. The first order he received was delivered without receiving payment. As a result, the money was confiscated, which made him very discouraged, but every time he thought of Ma Yun, he would stand up again. After that, I began to decorate the online store, go to Bao, customer service, Alipay, and manage popularity. Wang Siyi knows a little about e-commerce. Because I often played games before, I did a good job in controlling the traffic of online stores.
After that, Wang Siyi took the way of sending samples first and then selling them, and soon received the order, earning the first bucket of gold, and then many single businesses appeared one after another.
In May 2009, Wang Siyi opened her Zhong Min Hongtai Tea Shop in Taobao Mall. He thinks? From tea garden to teacup? Our business strategy is the' key' for tea online stores to stand out. Compared with traditional sales, we save the barriers of buyers, wholesalers and distributors, so there is an advantage in reducing costs and prices? .
The strength of the sales team
Wang Siyi also set up an online business team called? Westward Journey Sales Team? This team has its own cousins, among whom the elder sister Wang is Tang Priest. No distractions; Wang Siyi himself is the Monkey King, who is good at network technology and is the operation director and planner; My cousin Wang is a pig. He often has new ideas and is the head of the department. Sister Wang Siting is a sand monk. She works hard and is a customer service supervisor.
Under such a magical team, the online shop in Wang Siyi is thriving, with 2.5 million in 2009, 0.0 million in 2065+00/kloc, 30 million in 2065.438+065.438+0, and 50 million in 2065.438+03. On the Internet, the annual sales of Tieguanyin flagship store founded by Wang Siyi is growing rapidly almost every year. The flattening strategy of sales channels from tea garden to teacups and the snowball-like improvement of customer conversion rate. Wang Siyi's efforts in the field of e-commerce made him a great success and completed the first transformation of his life.
Speaking of the secret of Taobao's success, Wang Siyi thinks details are very important. Tea is easy to consume, and there is a great chance of repeated purchase. How to snatch customers from many tea e-commerce, meticulous customer service is very important. ? In the era of e-commerce, online merchants are like dancers. To perform on the stage, you must be close to the audience to win more attention. ? Many customers often receive birthday wishes and thoughtful gifts from the Westward Journey team, which makes them feel inexplicable surprises. For example, customers under the age of 24 may receive a limited edition Taobao doll, customers over the age of 30 will receive a star's record, and friends who have just broken a teacup at home will receive a thoughtful teacup.