According to the participation degree of resource elements in the process of enterprise development, college students' entrepreneurial resources can be divided into indirect resources and indirect resources. Direct resources mainly include material resources, capital resources, market resources, management resources and human resources; Indirect resources include social resources, information resources and technical resources. Indirect resources are necessary, but not necessary.
So, how can college students effectively integrate the resources around them? First of all, we need to analyze the existing resources, analyze our own advantages and the shortage of resource reserves, and be good at using existing resources to piece together. By adding some new elements and combining them with existing elements, innovative behavior in resource utilization is formed. Entrepreneurs usually use all the resources they can find around them to carry out entrepreneurial activities. Some resources may be useless and abandoned to others, but entrepreneurs can integrate and create through their unique experience and skills.
Second, give play to the leverage effect of resources in the process of starting a business. Although there are resource constraints, entrepreneurs will not be limited by the resources currently controlled or dominated. Successful entrepreneurs are good at using the leverage effect of key resources and the resources of others or other enterprises to complete their entrepreneurial goals: supplementing one resource with another to produce higher compound value; Or use one resource to spy and get other resources.
Third, in the process of starting a business, invest resources in multiple stages, and invest the most limited resources in each stage. College students should constantly accumulate entrepreneurial resources on the road of entrepreneurship, and often make accurate analysis and positioning of existing entrepreneurial resources, and further integrate and utilize them on this basis to maximize the utility of resources. At the same time, the resources of college entrepreneurs are limited. If you want a stable and mature development, you must? Step by step? . In this process, we try to reduce the use of resources, reduce management costs, reduce dependence on external resources, minimize business risks, and strengthen the control of the created business. However, for the long-term development of enterprises, entrepreneurs must? Step by step with principles? . Sometimes, entrepreneurs can learn from the development concept of large enterprises, not just accumulate resources. Large enterprises are better at resource transformation, updating and adjusting resource structure and accumulating strategic resources.
Fourth, establish a reasonable interest mechanism. Resources are usually related to interests, and entrepreneurs can get the support of family members because family members are not only stakeholders, but also the whole interests. Because resources are related to interests, entrepreneurs must design an interest mechanism that is conducive to resource integration when integrating resources, integrate potential and indirect resource providers with the help of interest mechanism, and leverage development. Therefore, the integration of resources needs to pay attention to organizations or individuals with interests and find as many stakeholders as possible. At the same time, it is obvious that these organizations or individuals have interests with themselves and what they want to do. The stronger and more direct the benefits, the greater the possibility of integration into resources, which is the basic premise of resource integration.
However, having the same interests or the same interests does not mean that the integration of resources can be achieved smoothly. For cooperation that benefits from long-term cooperation and builds mutual trust, a win-win mechanism has been formed, and further cooperation is not difficult. But for the first cooperation, it is especially wise to establish a win-win mechanism, so that the other party can see the potential benefits and is willing to invest resources to obtain benefits. Therefore, when designing a win-win mechanism, entrepreneurs should not only help each other to expand their income, but also help each other to reduce their risks, which in itself is to expand their income. On this basis, we need to consider how to establish a stable trust relationship and maintain it.
Therefore, entrepreneurs should fully analyze the current resources, be good at integrating and utilizing them, and constantly accumulate and adjust in the process, looking for mutual cooperation of interests, so as to get twice the result with half the effort on the road to success!