Current location - Education and Training Encyclopedia - University ranking - Is it the general trend for college students to learn new media operation?
Is it the general trend for college students to learn new media operation?
New media has a more academic name called "social media". But this word can be explained more vividly-the rapid development of media has enabled people to establish a virtual society corresponding to reality with brand-new online media. The control of public opinion is no longer monopolized by the paper media, and the influence of the media is no less than that of party newspapers and journals. The huge traffic and commercial benefits brought by this channel also drive more people into this industry.

So, is it in line with the trend for college students to learn new media operations?

In my opinion, as long as your career planning includes the career direction of dealing with people, you should take the initiative to understand the knowledge and tools related to the operation of new media. The amount of information in virtual society is much larger than that in real society, but it is based on real society. When you master the operating rules of this virtual society, you will get an information gap that is extremely precious to most businessmen. When the information gap is mapped from the virtual society to the real society, your gains will exceed your investment in learning.

Some people will think that the current self-media has flooded, and new media operation is no longer a good career choice. This is a judgment that lacks long-term vision. Before the official WeChat account appeared, many people shouted the slogan "Weibo is dead". The media is constantly developing, and the rise and fall of a platform cannot determine the direction of the whole industry. Last week, in the experience class in Changsha, Zhonggong Education Excellent Employment analyzed this issue with the theme of "How social media e-commerce newcomers counterattack in the Red Sea". New media operations are still promising in today's industry situation.

Therefore, it is the general trend for college students to learn new media operation. Chinese public education and excellent employment have also launched special training on online marketing for market demand. If their major has nothing to do with the future employment direction, you can learn about the relevant courses of excellent employment.