To start a business, you must feel the burning years, or the feeling of Ma Benteng. Look at the entrepreneurial deeds of those college students, feel
To start a business, you must feel the burning years, or the feeling of Ma Benteng. Look at the entrepreneurial deeds of those college students, feel their spirit and inspire their fighting spirit. I have carefully collected and sorted it out for everyone. Let's have a look.
Article 1
1980, Qian was born in a poor peasant family in Wuwei County, Anhui Province. Since he was a child, he was determined to be admitted to a key university, find a good job after graduation, and change the poor life at home.
1999, 80,000 yuan borrowed by parents for business was cheated out, which made the already poor family worse. Due to family financial difficulties, Qian came to Tianjin Dagang with his parents. Relying on his father's cooking skills, the whole family rented in a remote alley, scrimped and saved, and borrowed money everywhere.
When he first arrived in Tianjin, Qian especially yearned for college life. Whenever he had time, he went to nearby Nankai University and Tianjin University to make some college friends. Through the communication with college students, he knew that college students would face severe employment pressure after graduation, so he had the idea of earning money by himself after going to college.
Money shuts itself in the room all day. In addition to reviewing his lessons, he also leafed through hundreds of magazines bought from second-hand bookshelves. The entrepreneurial stories of a large number of successful people, especially the articles about college students changing their fate through work-study programs, made him realize that if he wants to be a successful person, he can't find a good job by himself. We must start from the bottom and start our own business.
The first week of school, I dug up the first bucket of gold.
In 2000, Qian was admitted to Shaanxi Chang 'an University. When the school's admission notice arrived home, parents were both happy and worried. Business failure left them in debt and unable to pay their son's tuition. Finally, the whole family borrowed from the east and the west, and finally got together more than 2000 yuan.
On the day of school registration, Qian held 2000 yuan in cash and retreated to the back again and again in the long registration team. Later, he got up the courage to go to the counselor and finally got the opportunity to postpone the tuition. After settling down, Qian had a firm belief in his heart: the more embarrassed he was, the more he had to grit his teeth and try to change his destiny.
On the afternoon of the third day of school, Qian was reading a new textbook alone in the dormitory when a senior pushed the door and came in to sell a walkman. Just then, several roommates also returned to the dormitory. As a result, the senior didn't waste much time, and four walkmen were bought by roommates at the price of each 80 yuan. This incident makes Qian vaguely feel that a business opportunity and a relatively large consumer group are around. Later, he learned from his classmates that there are two small commodity wholesale markets in the eastern suburbs of Xi 'an. On the first weekend, he visited these two small commodity wholesale markets. After carefully comparing the efficiency and prices of various walkmen, he bought the walkman of that style promoted by six senior brothers at the wholesale price of 15 yuan, and made a net profit in 300 yuan. This is the first bucket of gold he dug up. Later, as soon as the students got used to using the card phone, he bought a phone card from the IC card dealer at a low price and sold it to the students at a price lower than the market. Students earned a little hard, but also got some benefits. Later, he found a supply channel that was lower than the off-campus price, such as swimsuit for swimming class, review materials for postgraduate entrance examination and English tapes. A year later, he became a famous "business expert" on campus.
Start from the bottom and prepare for starting a business.
In order to realize his ideal, Qian not only studies hard outside his major, but also goes to the school library to read some books on law, psychology and marketing from time to time. He believes that selling and reselling are purely personal behaviors and have not yet fully integrated into society. If you want to start a business, you'd better integrate into the enterprise first, experience it in the enterprise, and know how to combine what you have learned with the reality of the enterprise, so as to succeed.
Article 2: Junior boys sell cards with an annual salary of 300,000 yuan.
"Let consumers hold a' Consumer Pass' card and enjoy membership treatment in different stores in Qingdao, Shandong Province. This is my dream. In order to realize this seemingly impossible dream, Nie Mingyong, 25, set up his own company with his classmates in his junior year. " So far, my turnover has been close to 6,543.8+0,000 yuan, and my net profit last year was 300,000 yuan. "Nie Mingyong, who has done his best in the entrepreneurial battlefield, is full of ambitions and expects his company to have better development. Yesterday at noon, the reporter listened to Nie Mingyong's entrepreneurial story face to face in his company.
Buy "golden ideas"
"I was admitted to Qingdao University of Technology from Cangshan, Linyi, majoring in measurement and control in the School of Mechanical Engineering. My mother is in poor health. My father has only one worker in his family. I can save nearly10,000 yuan a year by farming, and the economic conditions at home are quite difficult. " Nie Mingyong said that after studying in Qingdao, he saw that everything was fresh and wanted to stay and work in Qingdao. In order to achieve this goal, he studied hard from the beginning of his freshman year to prepare for finding a job in the future.
The word "entrepreneurship" is simple. A foreign college student like me has no money and no experience. It's hard to really do it. What really made me decide to start my own company was an entrepreneurial idea that I accidentally came up with. Nie Mingyong said that when he was a junior, he once went shopping in Taitung and saw that almost every merchant had a membership card, and consumers could enjoy the discount with the card. Seeing that many people even have special card bags to hold different cards, it is very inconvenient to find them. He suddenly had the idea of replacing all merchant membership cards with universal cards. In this way, consumers can enjoy the preferential services of thousands of merchants with a city-wide membership card, and merchants in different industries can also attract more customers. This is called a win-win situation.
Junior year became general manager.
He told his idea to two classmates, who also thought it was a good idea. At the beginning, three people each contributed RMB 1 10,000 yuan, and Qingdao New Field Information Service Co., Ltd. was established in June 2007.
"My 10000 yuan is from home. At that time, there was not so much money at home, and my father gave it to me. " Nie Mingyong said that the company was not as smooth as expected. After renting an office and buying some office equipment, the three of them quickly spent 30 thousand yuan. At that time, he had no idea, and he was often worried that the company could not continue and could not explain to his father. The first customer he developed was a KTV in Taitung. The manager here is very young. He quickly accepted this novelty and promised to form an alliance with them. Since then, they have been constantly looking for new cooperation business. As soon as they have time, they will go to various commercial streets to publicize the membership card of Consumer Pass and introduce the concept to the merchants, hoping that they can join. Only half a year after the company was established, they have more than 100 alliance partners.
Refund of money by shareholders with different ideas
With these franchisees, they began to launch consumer pass membership cards. By April 2008, they had sold more than 1 10,000 cards in nearly 1 year, and the three shareholders made a profit of about 1 10,000 yuan.
"But from this time on, our three shareholders also have different opinions. The two of them think that we should continue to promote our consumer cards to earn cash returns, but I think we should continue to invest the money we earn in the development of the company and provide value-added services to merchants. Due to different concepts, by June of last year, 5438+ 10, the other two shareholders had withdrawn their capital and left their jobs, and my entrepreneurial road also suffered the first low tide. " Nie Mingyong said that he thought for a moment and felt that his road was right, because the market would be saturated one day when selling cards to make money.
"We are currently developing software to record the consumption records and contact information of each consumer. After the merchants have mastered the consumption habits of consumers, they can purposefully put in promotional advertisements. This information is very useful for businessmen. With such value-added services, I believe our company will have greater development. " Nie Mingyong is full of confidence in the future.
After 3: 90, female college students opened online stores, creating a sales myth of 20 million!
I am an ordinary girl, like everyone else, who has passed the senior high school entrance examination, loves beauty, is proud of her little talent, loves music and loves all beautiful things; In other words, I am classified as a well-known group on the internet-after 90, I am still a college student and am preparing to enter the last academic year. Here I'll take a photo of you first, hoping to make friends with you who read the post.
Because my family runs a factory that specializes in OEM production of some famous European and American big-name clothes, the prices of these clothes in the counters of shopping malls are several thousand yuan, which are the original designs of top designers of international first-line brand manufacturers. So I have been influenced by clothes since I was a child, and I like beautiful clothes very much. Of course, in the process of growing up, I naturally sprouted a lot of inspiration and hobbies for fashion design and collocation. Yes, it is this hobby that makes me often study for several days when I see a particularly well-designed dress and feel what the designer wants to express. This hobby has been integrated into my blood and is an important part of my life.
Taobao has given my hobby a broad development space and made me take a very important step in my life. I turned to online clothing sales, so that my personal hobbies and real work can be perfectly combined. I am a job I like very much. I think this is the best thing for me! When I first entered Taobao, I relied on my strong supply advantages, but I couldn't do anything, I couldn't take pictures, I couldn't handle pictures to become the size I wanted, I didn't know marketing, and I only had the determination to start a business. Of course, the result can be imagined ... Sometimes Want Want doesn't ring all day. It's easy to be determined, but it's really difficult to be patient. When you put your passion into one thing, the result is poor, and I think it is difficult for anyone to stick to it. I also had the idea of giving up several times, but I always encouraged myself to say: I will get better if I persist for another month ... I met Lao Gao at the beginning of 20 10, and he helped me analyze my actual situation, and then told me directly: "Your greatest advantage is the supply of goods, and your greatest disadvantage is the experience, so let the sellers who are proficient in marketing but lack the supply of goods help you!" In short, I was suddenly enlightened. With the help of Lao Gao, I began to set up distribution and become a professional supplier.
Here, I sincerely thank Taobao and Shanghai Crown Club for letting me know many e-commerce elites and make friends with them. Many of them are 3 crowns, 5 crowns, gold crowns and so on. Everyone is very enthusiastic to help me. Sister-in-law, the seller of 5 crowns, also sent someone to teach me to take photos, help me set up a studio, take good-looking photos and then help me distribute them. Because of the superb marketing skills of this group of crown sellers around us, they always help me sell hundreds of thousands of clothes on 20 10. People in the logistics company said: Your package is getting bigger and bigger now ... Even parents who are used to big scenes can't help but sigh: Taobao is amazing!