(1) The annual sales of two college students in Zhengzhou are over 5 million.
Some students haven't found jobs after graduation; Some students have become "bosses" before graduation. In the School of Mathematics and Statistics of Zhengzhou University, two juniors run family farms in their hometown, developing the seedling economy, and have been in business for more than a year, with sales of more than 5 million.
Entrepreneur Nie Weizhen
Entrepreneur Shark Wang
Start a business for the first time
As soon as they entered the university, they thought about starting a business.
Zhengzhou University, two entrepreneurial college students, one named Shark Wang and the other named Nie Weizhen.
"We are good brothers who sleep in bunk beds." Shark Wang said that from the moment they entered the university, they had a close relationship.
Wang Shuo's family is in business, probably influenced by his family. He is very economical. Less than a month after entering school, he and Nie Weizhen started their first campus venture in partnership.
They chose to sell cosmetics at school for the first time. "I have a relative who is a cosmetics agent. I can get the goods from her and sell them at school." Shark Wang said.
At that time, there were about 40 dormitory buildings in the whole school, and Shark Wang and Nie Weizhen hired more than 40 people to do sales. "At first, the business situation was good. I was very happy to earn two or three hundred dollars a day." Shark Wang said.
However, because they are all making low-priced cosmetics, the supply channels are reduced, and the competition from cosmetics counters in school stores is gradually declining, and they finally choose to give up.
Start a new career
The first order to enter the seedling planting industry is 654.38+10,000 yuan.
For the failure of the first venture, Shark Wang and Nie Weizhen attributed it to ignorance of the cosmetics industry and failure to understand all aspects of the industrial chain.
In their second venture, the two chose the field of seedling cultivation that they are relatively familiar with. "Some people in the family are engaged in seedling cultivation, and they still know the industry very well." Shark Wang said.
At the beginning of 20 13, the two men contracted 100 mu of land with a bank loan and hired people to plant saplings. The two mainly bought information about saplings through online search and promoted saplings. At the beginning, there were more than 400 calls a day, but there were few subscribers. Last June, 5438+ 10, they finally received the first order: a customer in Cangzhou, Hebei Province ordered 1400 seedlings.
After learning the news, the two immediately rushed to Zhoukou to organize employees to dig saplings for customers. During the day, I accompanied my customers to select saplings, and organized workers to install saplings at night, and I was busy until 4 am the next day. This lasted for a week before all the saplings were loaded and transported away. This business has brought them more than 654.38 million yuan in income. Since then, the seedlings planted by the two people have gradually opened up sales and their income has gradually increased.
Entrepreneurship upgrading
Expand planting scale and develop three-dimensional ecological agriculture
Today, Shark Wang and Nie Weizhen are both celebrities in the school. The family farm they run is located in Taikang County, Zhoukou, and mainly grows seedlings such as Catalpa bungeana, purple leaf plum and grafted golden leaf elm.
Last month, Shark Wang and Nie Weizhen got the business license and formally established the company. Next, they plan to expand the planting area, adopt the business model of "company+farmers+sales", develop new varieties, breed poultry and develop three-dimensional ecological agriculture.
At present, their family farm has 20 regular employees, 700 mu of land and sales of more than 5 million yuan, which indirectly drives nearly 50 rural youth to find jobs.
Shark Wang said that over the past year or so, the net profit has exceeded 400,000 yuan. As they are starting a business, their bank loan has not been paid off.
"Entrepreneurship will definitely affect my study. However, I have an office and a computer at school, and I can communicate at any time. The farm is also looked after. " Shark Wang said that he would take the initiative to ask his classmates for help to make up for the missed courses.
Regarding entrepreneurship, Shark Wang said that his family didn't support it at first, but since he started his business for the first time, his family's attitude has gradually changed.
(2) After 90, the beauty school girl started APP promotion, and/kloc-0 earned more than 300,000 yuan a year.
Shang Xiaoying, a rural girl born in 1990s, is a junior in North China University of Water Resources and Hydropower.
experience
Working in summer vacation in senior three earns tuition, while continuing to work in freshman year earns living expenses. I earned my first bucket of money as a campus agent during the holidays. I started my business in March last year and promoted APP.
fruit
Core member 10, with a net profit of more than 300,000 a year. The leading entrepreneurial team covers almost all colleges and universities in Zhengzhou, and its branches have expanded to Shanxi, Shandong, Hebei, Shaanxi and other provinces.
dream
Expand its business to central China such as Hubei and Hunan.
From the countryside to the university, the first year tuition is earned by working.
Shang Xiaoying, a girl from Ruyang County, Luoyang, a national poverty-stricken county. Born in 1994, she has no advantage over her peers. When she was a freshman, her father was injured at work in a coal mine, and she almost lost her ability to work. Her mother collapsed from overwork.
On 20 13, Shang Xiaoying and her sister were admitted to the university at the same time, Shang Xiaoying was admitted to the School of Mathematics and Information Science of North China University of Water Resources and Hydropower, and her sister was admitted to Zhengzhou Aviation College. In order to reduce the family burden, the two sisters went to work in a popsicle factory the day after the college entrance examination, and worked hard for three months, earning enough tuition and living expenses for one year. That year, she was 17 years old.
"I went to college and continued to work to earn money. I never thought about starting a business." At school, Shang Xiaoying is the league secretary in the class, and earning living expenses part-time has not brought negative effects on her studies. Lively and cheerful, she participated in many community activities and joined the College Student Volunteers Association.
"Because of organizing and participating in activities, I have contacted many students inside and outside the school. Because I am a volunteer, I have accumulated a lot of contacts. " Shang Xiaoying said that her experience after entering the university laid the foundation for her entrepreneurship. "There is no difference between success and failure. For me, any experience is precious. "
From migrant workers to campus agents, earn the first bucket of gold.
During the winter vacation of her freshman year, Shang Xiaoying went to work in an electronics factory in Kunshan through the introduction of a part-time agent on holiday campus. This work experience has made her gain a lot. During the summer vacation of her freshman year, she has become a campus agent for holiday workers.
"It's always right to be careful everywhere." Shang Xiaoying has worked as a holiday worker herself, and she knows all the processes. In her words, because of "working too hard", she changed from a migrant worker to an agent, taking her classmates out to work. By contacting professional labor service companies, Shang Xiaoying obtained a lot of reliable labor service information. During the summer vacation of freshman and winter vacation of sophomore, she recruited more than 100 students and took them to work in electronics factories in Kunshan and Fujian, earning 90,000 yuan. The first bucket of gold in her life also became the starting capital for her later business.
In addition to recruiting holiday workers, Shang Xiaoying also talks with businesses about part-time jobs and introduces classmates. "In fact, it is an intermediary. Some of these part-time opportunities are introduced by friends, some are discussed by themselves, and some are cooperated with some part-time platforms. If appropriate, sign an agreement with them. " In addition to being a labor intermediary, she has also done tourism, clothing rental and other businesses, met many businesses and accumulated a lot of resources.
"Before starting a business, I worked in many industries. The cooperative customers in the early stage of entrepreneurship are the precipitation of early resources. " Shang Xiaoying said.
Good performance, annual income of more than 300 thousand.
Last March 18, Shang Xiaoying and her boyfriend registered a company to start a business. "The initial business was a series of work before integration. Serving college students well is our original intention. "
At the end of March last year, Shang Xiaoying's team received a job to promote English course software. Through this cooperation, they contacted two other financial and service software companies in Zhengzhou to help them promote their software.
How to mobilize student resources in colleges and universities? Shang Xiaoying has worked in mass organizations and decided to cooperate with universities. "Many colleges and universities are short of funds, so I will jointly promote them and provide them with sponsorship. This also laid the foundation for us to set up agents in various universities in the future. "
After successfully completing several cases, Shang Xiaoying decided to put the main business of the entrepreneurial team on the ground. One year has passed, and the entrepreneurial team led by Shang Xiaoying has gained a net profit of more than 300,000 yuan. The core members of the team developed from her and her boyfriend to 10. The company's business has also expanded from the original province to outside the province. "The whole province covers Zhengzhou, Luoyang and other big cities 10. Basically, all colleges and universities in Zhengzhou have our direct agents. The core team consists of four or five people, led by a campus manager. Shandong, Shanxi, Hebei, Shaanxi and other provinces have settled in the team, and are now preparing to set up a branch in xi 'an. "
Goal, I hope students and white-collar workers can do promotion.
"Design different solutions for different products." Shang Xiaoying said that after signing the promotion task agreement, they will collect relevant information, understand the development of the industry, position the products and make different planning plans for different groups of people. In the process of promotion, it can also drive the economy of other industries.
When promoting a service software, Shang Xiaoying remembered that a coke company that had participated in the activity before also wanted to promote it, so she docked two businesses. "The promotion of software has also promoted the sales of cola, which is mutually beneficial and win-win."
Shang Xiaoying said that after one year, the company has grown and helped many students to stand on their own feet. "The core members of each university team basically don't have to reach out to their families for money."
When it comes to future plans, Shang Xiaoying said that it is mainly to improve the company system, build a good platform and do a good job of its own products. "The client is under planning and is expected to go online in June. Be a platform for integrating resources, recruit teams to settle in and provide a completely open platform for the industry. "
Shang Xiaoying said that the push business has been done too much, and I feel that this industry is very chaotic. Merchants promote products and can't find a suitable push team. People who push can't find reliable businesses. In the future, she wants to make a nationwide promotion strategy, submit tasks online and push them offline. No matter students or white-collar workers, they can always find their own tasks outside of study and work. "The ultimate ideal is that everyone can get tasks online and promote them."
(c) Post-90s female college students started their own businesses with an annual turnover of one million.
There are many ways for college students to start their own businesses, but it seems that few of them started from the humble clothing rental industry. Peng Li, a female college student who just graduated from Nanjing Institute of Information Technology on 20 14, has made remarkable progress in this field.
When she was a freshman, she started a second-hand clothing rental business on campus. So far, the market has covered almost all colleges and universities in Nanjing, and it is estimated that the annual turnover will exceed one million yuan this year. Next, she will also enter the cultural service industry such as performances. There seems to be an indomitable gene in the bones of this girl born in 1993.
"Forced" to start a business
Due to poor family conditions during my freshman year.
Speaking of Peng Li, most people have never heard of this name, but in many colleges and universities in Nanjing, a lot of performances depend on the costume props provided by her company. Incredibly, this simple-looking little girl is the "big boss" who monopolizes the clothing rental business market in most colleges and universities in Nanjing.
Peng Li, born in 1993, was originally from Xuzhou. She is a student majoring in electronic information engineering in Nanjing University of Information Science & Technology. Her road to entrepreneurship began in her freshman year. The reason for starting a business is very simple, that is, poor family conditions and "lack of money".
Peng Li revealed that she comes from rural Xuzhou, and all three sisters in her family have to go to school. The conditions are very difficult. "I was admitted to the best local middle school in junior high school, but I couldn't go because I had no money at home." Like her sister, Peng Li was prepared for making money and studying at an early age.
When he was a freshman, Peng Li started his own business. At that time, she felt that the clothing rental business in the school was very marketable, so she began to try. However, she needed money to buy clothes, but she didn't. She had to rent clothes from outside and sublet them to customers. In this way, the business was tepid for several months. Peng Li didn't make any money, but he accumulated a lot of experience.
Sophomore year, Peng Li's entrepreneurial road ushered in a turning point. At that time, the school held an entrepreneurship competition, hoping to find potential students to support her entrepreneurship. Li Peng and a classmate successfully participated in the competition and got the support of the school's free entrepreneurial venue. This makes her entrepreneurial road really on the right track.
Undertaking the celebration company
This brand became famous overnight.
Peng Li, a successful finalist in the School Entrepreneurship Competition, got a modest storefront on the campus entrepreneurship street, and her store was officially opened. But at this time, her classmates who participated in it chose to quit, and Peng Li became "alone".
Talking about the early road to entrepreneurship, Peng Li admitted that the biggest feeling was pain. At that time, there was no team around her. She buys goods, prepares goods, orders, codes and packages by herself. In the messy pile of clothes piled as high as a hill, she is often busy for one day. In addition, the cleaning and simple decoration of the new store, even the replacement of wallpaper and light bulbs, are all done by her alone, and she is often too tired to keep back.
Peng Li said that at that time, in order to collect money to buy clothes, she often invested only a little living expenses. After money turned into clothes, eating became a problem for her. "When I have no money to eat, I will save my meal." In the most difficult times, Peng Li only eats one meal a day.
The biggest problem is the lack of clothes, which has become the biggest bottleneck hindering her business development. During her junior year, an unexpected meeting changed her fate, which was the 60th anniversary of Nanxinyuan in 20 13.
At that time, the leaders of Nanxinyuan boldly decided to hand over all the performance props of this activity to the humble company in Peng Li. "The event is too big. There were more than 300 clothes lanes, but we had very few clothes at that time, and two-thirds of the clothes were rented from outside. "
Although the school cooperates with Peng Li to take care of her company's development, the director group is hired from outside, and the requirements for costume props are still very high. The clothes prepared for the performance were repeatedly asked to be changed. After all these troubles, Peng Li actually lost money.
But even so, the company in Peng Li has undergone a qualitative change. "After this incident, our business volume increased greatly, and the brand started overnight. When many customers heard that the 60 th anniversary of Nanxinyuan was done by us, they immediately looked at us with new eyes. "
Costume rental business
Covering almost all colleges and universities in Nanjing.
After hosting the school anniversary, Peng Li's business suddenly surged, and soon her company expanded. She not only recruited a group of players to assist herself, but also opened branches in other colleges and universities in Xianlin area. After last year's development, the company has undergone earth-shaking changes. At present, the number of clothes in her company's warehouse has exceeded 10 thousand, which can easily support a large-scale performance independently.
Naturally, Peng Li's market is gradually expanding, from focusing on Nanxinyuan's business in the early days to covering the whole Xianlin area, and now it can radiate all universities in Nanjing. In almost every university in Nanjing, her company has a service point.
"In fact, the development path of this industry in costume rental is easy to be copied by others. Why is our career developing so well? " Peng Li said that she often asked herself this question, and she summed up two reasons. First, there is a team with complete talents. "We not only have a lot of clothes, but also a professional team that knows how to make up. Several of our employees are now taking makeup certificates; In addition, we also have a team that knows how to perform and can provide professional guidance to customers. "
Peng Li said, the second reason is that she has rich resources, including costumes, models, acrobatics and other performance resources. It can be said that basically what kind of business a customer needs, she can meet the customer's needs as quickly as possible, which will inevitably cultivate the market more and more.
According to Peng Li, the costume rental market also has a low season. Usually, there are three peak seasons in a year, which are the graduation season of colleges and universities starting in April, the opening and welcoming season in September, and the annual meeting season after 65438+February. For her, the average market size of each time node can reach about 200,000 yuan.
Set foot in the cultural service industry
I hope the company will develop in many aspects.
At present, the company in Peng Li is no longer a small company that used to do second-hand business in costume rental. While operating costume rental business, Peng Li recently began to try to do some business in cultural creativity and performance, hoping to push the company to take the road of diversified development.
Specifically, companies in Peng Li are currently engaged in various fields, besides costume rental, there are also stage lighting, custom-made cultural shirts, custom-made special clothing, advertising production, exhibition hosting and so on. They have just done several big activities recently, including helping Tencent, Coca-Cola, Tianwuomi and other well-known enterprises to plan and organize offline promotion activities and so on.
"Second-hand clothing rental will definitely be done in the future, but it may not be the key direction. I hope to explore high-end development routes on the basis of the original business, such as finding professional designers to tailor more professional clothes for customers. " Peng Li said.
At the same time, she is also very optimistic about the development prospects of the cultural service industry. Recently, they just negotiated with a big company to do brand packaging promotion activities for this company. Peng Li revealed that it should be no problem to earn hundreds of thousands or even hundreds of thousands a year if this project is confirmed to be a long-term cooperation.
Conservative Peng Li slightly estimated the company's turnover this year, saying that it was almost 654.38+0 million, and she set herself the goal of reaching 5 million next year. However, Peng Li also admitted that it is her inner desire to make her career bigger, but many times she can't rush for success, but she still has to take it one step at a time.
Related articles:
1. Successful cases of college students' entrepreneurship
Successful cases of college students' entrepreneurship after 2.90
Three Entrepreneurial Deeds of Post-90s College Students.
4. Successful cases of college students' entrepreneurship
Successful cases of post-90 s market entrepreneurship