Digital media art design is a major that combines digital media technology application with art design. Courses include computer application in art and design, reference to design history, career research, generation of ideas, critical learning, different design ideas, drawing technology, multimedia design and production, multimedia web page production, animation technology, design methods, design principles, production, marketing and advertising media.
Digital media art design is a major that combines digital media technology application with art design. Cultivate students to have a solid application ability of digital media technology and artistic theory foundation, master the knowledge, skills and specific applications of digital technology in the field of film and television art and network multimedia art, and become senior professionals with wide knowledge and strong skills in this industry.
Courses:
Computer application, design history reference, career research, thought generation, critical learning, different design ideas and drawing skills and steps in art design are three compulsory units. Multimedia design and production, multimedia webpage production and animation technology are selected from the following thematic units.
Design method, design principle, production, marketing and advertising media, advertising campaign, advertising art trend, advertising sketch, development of personal style, bibliography and resources, communication with images, printing technology, advanced printing technology, printing ideas, application of manual analysis and scanning text system, and application of image processing.
Editing design, logo, visual communication, cultural interpretation, work in digital environment, business practice, design and production process management.