In Yonglehui, the host will provide dishes, refreshments and drinks for the guests. In the meantime, the supporting role will reproduce the highlights of the guest's life with the "live VCR" situational performance, and the dialogue will click to enlarge the turning point of the guest's life journey in a relaxed and humorous way (such as receiving cards and breaking news, virtual situational performance, etc.). ) to convey a positive attitude towards life.
The whole dialogue will focus on the wisdom of the guests in running their lives and choose the most typical stories in their lives. These stories should not only have a turning point in the life of the guests, but also reflect the values and management wisdom embodied by the guests in their life choices most effectively.
The brand-new program "Yongle Hui" replaced "Lucky 52" which was founded in 1998. This is also an educational program hosted by Li Yong. He was once the representative of educational programs in China, once led the trend of educational programs and created countless beautiful memories. It is certainly not easy to give up the ten-year trump card plan. But why should the economic channel "create conditions even if there are no conditions"? The answer given by Guo Zhenxi, director of the Economic Channel, is the same word "upgrade". With the audience's aesthetic taste and the continuous development of TV market, economic channels need to be upgraded, and educational and entertainment programs need to be upgraded, so does Li Yong. It is for this reason that "Lucky 52" was replaced by the latest "Yong Le Hui".
Li Yong thinks Braving Le Hui is a "cross-border" program! There are not only entertainment performances, but also interviews, which are more inspirational. It is inappropriate to classify Brave Le Hui as a certain program. Therefore, Yongle Hui is a cross-border program! As long as you enjoy it, as long as you learn something from it, that's enough. How to understand "cross-border" Take guest Lao Xu as an example. Do you think Lao Xu should be classified as an actor? But she is the director herself. Suppose she is a director and she is a writer, blogging and publishing. Which circle do you think she should belong to? Therefore, I classified her as a "cross-border" figure and a cross-border guest, which just matched my cross-border "Braving Le Hui".
The program positioning form of Yongle Hui is brand-new. Known by experts as "gossip reality show", it is the first type of TV programs in China in recent 20 years. But in the eyes of the audience, many people will still compare it with talk shows. In China, the only famous TV programs are Interview with Yang Lan, Art Life, Lu Yu's Dating, etc. They all have their own positioning and characteristics, but without exception, they all show a "serious, dignified and leisurely" style. Interview with Yang Lan shows Yang Lan's propriety and generosity, while Art Life is famous for "making people cry". How about Lu Yu's program? Although she compares herself to Oprah in the United States, she is often talked about by the audience because of her "weird" voice pretending to be close to the people. And Brave Le Hui? From the beginning, Li Yong was completely at odds with them. He never puts on airs to talk about "profound philosophy" with the audience, and he will not lead the guests to recall "the bumpy road of life" with reverence. Like a magician, he always shows a humorous smile with insight into everything and leads everyone to face all embarrassing and sacred plots "happily".
Yongle Hui interviewed famous successful people in the industry. When coming into contact with these people with cutting-edge wealth and fame, Li Yong's role as a host finally turned to his inner self. For successful people, he doesn't have that kind of "timidity" from the heart. Instead, he gave them humor and ridicule. Of course, all this was done on the premise of mutual respect and harmless happiness, and his own natural form also made him master proper limit well.
Brave Le Hui is two talk shows carefully planned and packaged by CCTV. Since it is positioned as a talk show, it is inevitable to learn from the production experience of western talk shows. The program is still dominated by small talk, but the program still fully shows the ingenuity of the creator. The whole program was recorded in the studio, and the studio was simulated as a luxurious western-style restaurant. In this restaurant, there are waiters and chefs, and the host Li Yong plays the restaurant owner and the guests are like guests. It is particularly interesting that in Yongle Hui, the host provides dishes and refreshments for the guests. These dishes often play a role in programs or are of great significance to the lives of guests. In other words, these dishes and refreshments are more like symbols and metaphors. Not necessarily delicious, not necessarily expensive, but it must be the most meaningful, in a sense, precious to guests. "Yongle Hui" is a form in which the host invites friends (that is, guests) to dinner. With the wisdom of managing life as the main line, he chooses the guests and the most typical stories in their lives. These stories not only make a turning point in their lives, but also most effectively reflect their values and management wisdom in their life choices.
Star host strategy
Bravely and boldly adopted the host-centered system popular abroad. Li Yong, the host, is also the master planner of the program. This central position of the host is reflected in the program name, the preview of the publicity segment and the LOGO. As a talk show host, Li Yong not only played the role of creating a "conversation field" in the program, but also became more dominant in the whole program.
It is bold and reasonable to implement the host-centered system in Yong. "Bold" is because the talk show centered on the host is likely to be restricted by the host's personal factors. Especially for programs named after the host, such as Yongle Hui, once the host leaves the program for various reasons, the program will inevitably go bankrupt. Therefore, this move itself is a serious consideration of the continuity of the program. It is reasonable and mature to realize the host-centered system in Yonglehui. First of all, Li Yong has rich experience in hosting, and has hosted the best variety show in Chinese mainland-CCTV Spring Festival Evening for many years, which can be said to be unparalleled among the male hosts of CCTV variety entertainment programs. Secondly, many programs hosted by Li Yong have become famous columns of CCTV and even the whole country. With a deep customer base, Yongle Hui has gathered and locked in a large number of stable customers and "hardcore winter powder" from the beginning of the broadcast, which is of great benefit to the rapid opening of Yongle Hui.
The guests chosen by Yongle Hui must first have a high reputation. These celebrities must also have enough influence and stories, and some even stood at the forefront of domestic public opinion for a period of time. The dramatic colors of these people constitute the biggest highlight of the program and the excitement of the audience. However, the guest selection category of Yongle Hui is not limited to business circles, but may also be a celebrity in the literary and sports circles or a celebrity in the scientific and technological circles.
Integrate media and spread in three dimensions.
Although Brave Le Hui has not been broadcast live, its characteristics of media integration and three-dimensional communication are still obvious. First of all, the program established "Wing Le Hui Bar" through the Internet and CCTV COM, the leading platform of network TV. There are program introductions and previews on Yile Club, and the majority of netizens and program viewers can also leave messages on Yile Club to put forward their opinions and suggestions on the program, which broadens the feedback channels of the program and establishes a two-way communication mode. In addition, there is a program video on "Wing Le Hui Bar". Viewers and netizens can click and play at any time, which makes up for the lack of linear communication of TV media. Secondly, Yongle Hui takes a very long telephone connection length of 6+ 1 to connect the remote hotline to the recording site. The audience asked questions to the guests by telephone, and the setting of "Q&A" greatly improved the information content of the program.
Yong Le Hui greatly expanded the right to speak. The guest interacts with the host, the guest interacts with the live audience, the guest interacts with the TV audience (of course, this interaction is carried out through TV connection), and even the guest interacts with the two supporting roles of the program-"Chef" and "Xiaoer", and the interaction is everywhere.
The host introduced Li Yong (1968-05-03-2018125 October), a native of Urumqi, Xinjiang, whose ancestral home is Sanyuan, Shaanxi Province, and a famous former host of CCTV. Hosted programs include Lucky 52, Extraordinary 6+ 1, Chinese Dream, Wing Le Hui, etc. He has hosted CCTV Spring Festival Gala many times. 1968 was born in Xinjiang. 1987 was admitted to the Broadcasting Department of Communication University of China. 199 1 year joined CCTV as a director. 65438-0996, director of feature film, commentary of documentary "Hong Kong vicissitudes". /kloc-began to host variety shows in 0/998, and began to host Lucky 52 in the same year. In 2004, he was the chief designer of Dream China. In 2003, he began to host Extraordinary 6+ 1. In 2008, Lucky 52 stopped broadcasting, and in the same year, Brave Le Hui started broadcasting. In 2009, he published his autobiography Yong Li. On March 20th, 20 13, its personnel file was officially transferred from CCTV to Communication University of China. 20 18 10 died in America on125 October.
Name, position and person in charge of the main personnel
Li Yong
Have dinner with guests
A waiter in a hotel or inn.
Lv Junzhe
Serve food, amuse guests, and sometimes do some funny performances.
Steckler
Qin and Yue are far apart and have no contact with each other.
Serve, just like Xiao er.
Xiangzi
Performer's experience (same as Grade Two)
Distinguished guests in the first issue: Yu
The second stage: Pan Shiyi
The third stage: Haiyan
Issue 4: Jackie Chan
The fifth issue: Zhang Chaoyang
The sixth issue: Liu Xiaoqing
Issue 7: Wang
Eighth issue: Zheng
Issue 9: Zhang Jizhong
Issue 10: Li
Eleventh issue: Yu
Issue 12: Yang Kun
Issue 13: Richard Clayderman
Issue 14: Jiang Kun
Issue 15: Pu Cunxin
Question 16: Liu Yunlong
Question 17: Angie Chiu
Issue 18: Tang Jun
Issue 19: Wang Mingquan
Issue 20: Li Yongbo
Issue 21: Xu
Issue 22: Lang Lang
Issue 23: Kai-Fu Lee
Issue 24: ChristianRandPhillips
Issue 25: Liu
Issue 26: Irene
Issue 27: Richie Jen
No.28: Tanjing
Issue 29: Chyi Chin
Question 30: Ma Weidou
Phase 3 1: Li Yang
No.32: Fish Leong
Issue 33: Deng Yaping
Issue 34: Wang Gang
No.35: JJ Lin
No.36: Xu Fan
Issue 37: Li Yanhong
No.38: Joey Yung
No.39: Topaz
Issue 40: Rick Mariel
Issue 4 1: Zhang Guoqiang, Wang.
No.42: Gao Yuanyuan (broadcast on CCTV-3 from this issue).
Issue 43: Yu Quan
Issue 44: Angels
No.45: May Day
No.46: Yin Tao
No.47: Sun Nan
No.48: Chen Jianbin
No.49: Tang Can
Issue 50: Chen Xiaoyi
Issue 5 1: Yam Tat-wah
Question 52: Lindane
No.53: Lu Yi
No.54: (He Ping, Fan Bingbing, Ji Wang)
No.55: Lv Yan
No.56: Summer Rain
No.57: Tu Honggang
No.58: Ethan
No.59: Zhao Wei
No.60: You Yongzhi
Issue 6 1: Yang Lan
No.62: Little Song Jia
No.63: Tao Zhe
Love Special Program: Ode to Music
No.64: Niu Li
No.65: Yang li Ping
No.66: Nursery
No.67: Sun Yue
No.68: WU GANG
No.69: Salina
Issue 70: Chen Hao.
Issue 7 1: Li Jian
No.72: Nick Cheung
No.73: Luo Haiqiong
No.74: Yang Lixin
75th place: A Duo.
76th place: Sun Li.
No.77: Liu Bei
No.78: Eason Chan
No.79: Wang Feng
No.80: Feng.
No.81Position: Mayili 20 100520
No.82: Adu 20 100527
No.83: Li Yugang 20 100603
Issue 84: Jing m Guo 20 1006 10.
Eighty-fifth issue: Wang Meng 20 1006 17
No.86: Crystal 20 100624
No.87: Hong Tao 20 10070 1
No.88: Ruby Lin 20 100708
No.89: Han Geng 20 1007 15
Issue 90: Wang 20 100722
Issue 9 1: Shen Xue and Zhao Hongbo 20 100830 12:30.
Issue 92: Zhang Jingchu 20 100830 20:00.
Question 93: Li Ai 20 10083 1 20:00
Question 94: Peter Ho 20 10090 1 20:00.
Issue 95: Pei Bei 20 100902 20:00.
Program Adjustment In July 2009, there was a "handover" within CCTV, and the reform of CCTV Art Center (now known as Variety Channel) has been quietly carried out. This reform has expanded the power of the arts center, and all the entertainment variety shows of CCTV channels have been brought under the jurisdiction of the arts center, such as Happy Dictionary, Extraordinary 6+ 1 and Brave Le Hui, which belong to the Economic Channel. It is reported that three famous programs, such as Happy Dictionary, should have occupied the prime time of the weekend when they entered the variety channel, but the three sets of CCTV's already popular Avenue of Stars were scheduled to be broadcast at this time. So after moving to CCTV 3, Happy Dictionary is scheduled to air at 20: 30 on Tuesday. After these three programs enter the variety channel, competition will be inevitable. Art Life and Braving Le Hui are both interview programs, the Avenue of Stars and Extraordinary 6+ 1 are both song and dance talent shows, and the only puzzle program is Happy Dictionary.
The program is off the air. Due to the revision of CCTV three sets, the last program (Interview with Pei Bei) was broadcast on 20 10, and was replaced by Li Yongxin's column "Happy Hero".