Tourism management major

Professional Introduction: This major is the first undergraduate major in exhibition and tourism management in China. Students mainly study the basic theory and knowledge of exhibition and tourism management, and cultivate compound senior professionals with high-tech background who can engage in tourism management, exhibition management, tourism resource protection and development planning in tourism administrative departments at all levels and tourism enterprises and institutions. The main courses are: management principles, microeconomics, macroeconomics, operational research, introduction to accounting, financial management, strategic management, marketing, travel agency management, exhibition planning and organization.

business administration major

This major is divided into marketing, logistics management and technical economy and management. These three directions are the main directions of business administration. The major of business administration mainly trains senior compound management talents who know technology, can operate and manage for all kinds of industrial and commercial enterprises (including high-tech enterprises), financial institutions, consulting companies, investment companies, institutions and government departments. After four years of study, students can master the latest international business management theories and methods, have the ability of qualitative analysis and quantitative analysis, have a solid foundation in science and engineering and management, and become senior talents in international management. Marketing major is the most extensive management discipline and the hottest major in social practice. Whether it is manufacturing or service industry, profit-making units or non-profit units need such talents. Logistics management major mainly trains logistics industry management talents with global supply chain management concept and logistics managers within enterprises; The major of technical economy and management mainly trains comprehensive talents who can master the modern technical economy management ability. All kinds of management consulting companies, multinational companies and some large enterprises need such talents. In these three directions, in addition to business administration courses such as strategic management, quality management, production and operation management, research and development, and human resource management, the marketing direction should also learn courses such as consumer psychology, advertising, international marketing, and e-commerce. The direction of logistics management should also study the courses of introduction to logistics management, supply chain management, supply and procurement management, transportation system planning and management, global supply chain management, etc. In the direction of technical and economic management, we should also study courses such as feasibility study and project evaluation, project organization and project team management, project time management, project financing and cost management.

Information management and information system

Professional introduction: Information system and information management is one of the majors set up by the Ministry of Education to meet the needs of social and economic development in the 2/kloc-0 century. This major trains senior professionals who have the theoretical basis of modern economy and management, the knowledge and application ability of computer science and technology, the knowledge and ability of systematic thinking, information system analysis and design methods and information management, and can engage in information management and information system analysis, design, implementation management and evaluation in national management departments, industrial and commercial enterprises, financial institutions, IT industries and scientific research units. The main courses are: management principles, primary economics, intermediate microeconomics, operational research, introduction to accounting, financial management, applied statistics, marketing, management information system, computer system architecture, operating system, data structure, database principles and applications, computer network and Internet, system analysis and design methods, C++ object-oriented programming, SQL/2000 client/server programming, etc.

human resource management major

Professional Introduction: Students in this major mainly study the theories and methods of modern human resource management at home and abroad, understand the latest achievements of human resource management, skillfully use computer technology and foreign languages, be able to implement modern human resource management operations (focusing on micro aspects), cultivate extensive management, economic and legal knowledge, understand the latest achievements in the field of modern human resource management at home and abroad, master the basic theories and methods of modern human resource management, and skillfully use computer technology and foreign languages to implement modern human resources. The main courses are: organizational behavior, theory and method of personnel evaluation, organizational theory and development, salary and remuneration, leadership science and art, personnel laws and regulations and social security, economic analysis of human resources and accounting.