This major is a new interdisciplinary subject integrating economics, management, computer science, marketing, logistics and law. It mainly trains application-oriented and compound senior professionals who have basic theoretical knowledge of economic management, understand the basic laws of modern business activities, and are familiar with relevant theories, knowledge and methods in the field of computer science and technology, and can be competent in e-commerce operation management, e-commerce mode planning and consulting, e-commerce system design and development, etc. According to the characteristics of network marketing and related professional requirements. Students of this major should be proficient in a foreign language, have strong independent working ability and practical ability, and be familiar with all aspects of application technology of e-commerce. Undergraduate course, with a four-year academic system.
Main courses: economics, management, accounting, statistics, economic law, marketing, consumer behavior analysis, network marketing, programming language, database principle and application, computer and network technology, management information system, webpage and website design, ASP language, introduction to e-commerce, e-commerce, logistics management, e-commerce payment and settlement, e-commerce system planning and design, e-commerce website design and management, and e-commerce security.
This major requires students to be physically and mentally healthy, without stuttering and color blindness.