Feng Rende is currently the president, professor, supervisor and MBA tutor of chongqing technology and business university Institute of Applied Technology.
Senior practitioners in venture financing, e-commerce operation, management consulting and marketing planning, MBA/EMBA/EDP training experts. He is also an expert in the evaluation of national science and technology awards, the evaluation of science and technology projects of Chongqing Science and Technology Commission, and the evaluation of Chongqing municipal government procurement; Director of Chongqing Brokers Association, director of Chongqing Marketing and Planning Society, and executive director of Chongqing Business Planning Industry Association; He used to be the deputy director of chongqing technology and business university Experimental Practice Center, the director of Economic Management Experimental Teaching Center, the executive vice president of chongqing technology and business university Rong Zhi College, the director of chongqing technology and business university MBA Education Center, and the marketing director of Changan Group IT Company.
He has participated in visiting and training in the United States, Hong Kong and other countries (regions), and has planned and organized training and academic education or consulting for senior middle school cadres in Zongshen Group, Changan Ford, Tongsheng Group, Agricultural Bank, Rural Commercial Bank, Songzao Coal and Electricity, Dianjiang Industrial and Commercial Bureau and other industries or enterprises, and has been engaged in practical, teaching and scientific research work such as information management, marketing, logistics, e-commerce, planning and consulting for a long time; He has undertaken more than provincial and ministerial scientific research projects 10, published more than 60 scientific research papers such as EI and CSSCI, and compiled 4 monographs and teaching materials such as manager management skills, modern enterprise decision support system and e-commerce and management information system. Long-term lecturer in marketing management, manager management skills, business model operation, management, e-commerce, investment and entrepreneurship management.
Instruct graduate students: marketing engineering and service management, logistics engineering, technical economy and management, MBA (Master of Business Administration).
Belief: Business wisdom and Taoism, respecting morality and business wisdom, blending form and spirit, and being wise.
Party branch secretary of the college: Tang
Tang, male, Han nationality,1born in June 1975, party member, Sichuan Wanyuan. He is currently the Secretary of the General Party Branch of chongqing technology and business university Institute of Applied Technology, presiding over the work of the General Party Branch of the Institute, specifically in charge of employment and departmental trade unions. I am chongqing technology and business university (formerly Chongqing University of Commerce) with a bachelor's degree in decorative design and a master's degree in ideological and political education from Southwest University. He has served as head teacher, deputy secretary of the General Branch of the Staff League, minister of the Propaganda Department of the Youth League Committee, deputy director of the Student Affairs Office and deputy secretary of the Youth League Committee (presiding). He has been engaged in student education management and quality education for a long time, paying attention to integrating theory with practice and pioneering and innovating, actively participating in the research on related topics of education management, and writing many related academic theoretical articles. Pragmatic work, won many awards from the Municipal Education Commission, the Communist Youth League Committee and other departments, and was repeatedly rated as excellent in the school's annual assessment.
Vice President of the College: Chen Qiumei.
Chen Qiumei: Female, born in 1965, graduated from Business Economics Department of Heilongjiang University of Commerce (now Harbin University of Commerce), majoring in business economics, and is currently the vice president of chongqing technology and business university Institute of Applied Technology. Mainly engaged in the teaching of marketing, focusing on marketing and brand research, and its application research in the development of retail enterprises, private enterprises and small and medium-sized enterprises. In 2008, he won the special prize of school-level teaching achievement and the second prize of municipal teaching achievement. The main results are as follows:
4C Theory and Enterprise Marketing Practice, Business Research, February 2003.
Customer loyalty: the core element of sustainable development of enterprises, Jiangsu business theory, 2003, 8+00.
Educational broker: future golden collar occupation, productivity research, 2008.438+0.
Marketing Strategies of Auto Parts Enterprises in the New Situation, china national conditions and strength, 2009+02.
Reflections on the marketing strategy of enterprises in the post-financial crisis era, statistics and decision, 20 10.7.
5E Marketing: A New Perspective of 4P Portfolio Theory, China Circulation Economy, 20 1 1.2.
Research on the independent innovation mechanism of Chongqing automobile and motorcycle industry based on organizational innovation: the main research project of the Municipal Science and Technology Commission was established in 2006.
Research on the Innovation of Chongqing Automobile and Motorcycle Industry Independent Brand Based on the Integration and Coordination of Value Chain: The main research project of the Municipal Education Commission was established in 2007.
Research and Practice on the Construction of Marketing Brand Specialty The Municipal Education Commission funded the education and teaching reform project in 2007, and the project has been concluded.
Vice President: Huang Zhongyi
Huang Zhongyi, female, born in May, 1970, was born in Anyue, Sichuan. Professor of Management in chongqing technology and business university, Vice President of College of Applied Technology, Director of Institute of Higher Vocational Education of College of Applied Technology, Director of Institute of Human Resources and Organizational Development of Enterprise Management Research Center of this school, Tutor of Top Ten Young Entrepreneurs specially invited by Chongqing Youth League Committee, member of expert group of top ten employers selection in Chongqing, project leader of school-level excellent course "Organizational Behavior", and backbone member of Chongqing characteristic specialty "Human Resource Management". Individual member of National Institute of Technology and Economics, Chongqing science and technology consulting expert, many enterprise management consultants, etc. Mainly engaged in management, behavior, leadership, talent, corporate culture and other aspects of research. He has published more than 30 academic papers and 2 monographs, presided over the national social science project 1, participated in the compilation of human resource management cases 1, and presided over more than provincial and ministerial projects1. He presided over the project "Research on Chongqing's Mode and Policy of Undertaking Eastern Industrial Transfer" and won the third prize of Chongqing Municipal Government Development Research Award. Won the title of "excellent teacher" of the school for many times. Macroscopically, we have long paid attention to and studied the relationship between talents and economic and social development, the adaptability and evolution path of China enterprises' growth, the organizational system support of entrepreneurs' professionalization, the path model and organizational system of China family enterprises' management specialization, the relationship between the growth of professional managers and the development of China enterprises, and so on. We have observed and studied the behaviors of professional people (leadership behavior, manager behavior, employee behavior, special group behavior) and organizational high-performance behaviors (enterprise behavior, governance behavior, cultural behavior) for many years, and provided services for various organizations in designing the relationship between organizational learning and enterprise transformation, group management and corporate governance, human resource management system design, ability and quality model establishment, etc.
Deputy Secretary of the General Party Branch: Zhang Xiaoqin
Zhang Xiaoqin, female, associate researcher, Han nationality, party member, 1968. 1990 graduated from the history department of Southwest Normal University with a bachelor's degree in history. After graduation, I went to chongqing technology and business university (formerly Yuzhou University) to work in education management. Now I am the Deputy Secretary of the General Party Branch of the College of Applied Technology, mainly in charge of the work of the Youth League Committee.