The Entrepreneurship Research Center of Zhejiang University pointed out that China university students scored very low when evaluating that "university education is helpful to entrepreneurship", indicating that "university students feel that the current university teaching content is not obvious in guiding and helping entrepreneurship. At the same time, subject to teaching conditions, there is often a lack of practical teaching links for entrepreneurship. " On the other hand, the United States is an open entrepreneurship education, which not only provides students with a simulated entrepreneurial environment and practical teaching, but also is often dominated by senior business elites, with different effects. Many college students rush into battle just because of temporary enthusiasm, which is an important reason for the high failure rate.
Therefore, the low success rate of college students' entrepreneurship at present does not mean that young people in China are not suitable for entrepreneurship. It is precisely because of our long-term lack of entrepreneurship education that they fought an "unprepared war" and often made low-level mistakes. If we retreat on this basis, it is tantamount to giving up eating because of choking. In that case, we can only stop, to no avail.
We should fully understand and tolerate the failure of college students' entrepreneurship. We should not judge heroes by their temporary success or failure, but should support them to bravely bear the failure, make constant efforts, and make progress and growth through repeated attempts and experiences. As Ma Yun said: "Today is cruel, tomorrow is cruel, and the day after tomorrow is beautiful. In this process, many people will fall down tomorrow night and will not see the sun the day after tomorrow. "
2. Entrepreneurship education is a general education to cultivate mature citizens who can independently adapt to the market economy.
Entrepreneurship education is not only advocating and encouraging entrepreneurship in a general sense; On the contrary, it is through effective entrepreneurship education that college students full of romantic entrepreneurial impulses truly understand the truth of "entrepreneurship" and realize that entrepreneurship is not something that can be done well as long as they have dreams and enthusiasm, nor can they become bosses and make a fortune as long as they start a business. Entrepreneurship education reveals the inherent law of entrepreneurial activities, which makes college students who are excited by the legendary story of "wealth heroes" calm down and look at what entrepreneurship means rationally and comprehensively.
For example, a large number of "negative" cases of entrepreneurial failure in entrepreneurship courses (the topic "College Students' Cloud Creation Space" is a good example) is to let college students realize that entrepreneurship is not just flowers, applause and wealth, but also hides countless unavoidable problems and risks! It is recognized that a successful entrepreneurial project should not only have advantages in technology or business model, but also do a good job in market research and marketing planning, and also do a good job in the internal construction, management and operation of the entrepreneurial team, so as to build its own comprehensive competitiveness and be invincible in the cruel business competition.
This kind of entrepreneurship education can make college students calm down, make a rational self-examination in advance, clearly examine whether they have the subjective and objective conditions needed for starting a business, avoid starting a business blindly, choose projects more carefully, enhance their ability, and fight a prepared battle when conditions are ripe, so as to win!
Some colleges and universities in Wenzhou have adopted a unique evaluation model of entrepreneurship courses-students' final grades are not graded by answering questions in class, but by the turnover and profit rate of e-commerce online stores run by students! Is it a mule or a horse? Pull it out for a walk. This requires students not to be locked in the ivory tower of the school behind closed doors, but to put down their books, integrate into the social and economic environment of life, rely on their own innovative ability and practical ability, independently meet the challenges of entrepreneurship, and comprehensively experience and test their entrepreneurial skills. Those bookworm-like good students are naturally difficult to adapt to, which makes people more aware of how incompetent the rigid and empty book theory education in the past was in the face of entrepreneurship.
To sum up, college students' cloud creation space (entrepreneurship training) is still very helpful to college entrepreneurs.